Senior Consultant - Customer Decisioning & Engagement Strategy in London
Senior Consultant - Customer Decisioning & Engagement Strategy

Senior Consultant - Customer Decisioning & Engagement Strategy in London

London Full-Time 60000 - 70000 ÂŁ / year (est.) No home office possible
Optima Partners

At a Glance

  • Tasks: Lead customer engagement strategies and drive CRM adoption for major brands.
  • Company: Fast-growing professional services firm transforming customer engagement.
  • Benefits: Competitive salary, 37 days holiday, private medical insurance, and employee perks.
  • Other info: Join a dynamic team with excellent learning and career growth opportunities.
  • Why this job: Make a real impact on customer engagement and work with top brands.
  • Qualifications: Experience in marketing transformation and strong stakeholder management skills.

The predicted salary is between 60000 - 70000 ÂŁ per year.

Optima Partners is a fast‑growing professional services firm helping leading organisations transform customer engagement at the intersection of marketing, technology, and data. As we scale from 80 to 200 people, we’re growing our Customer Strategy & Engagement consulting team. We work with major brands including Lloyds Banking Group, NatWest, Nationwide, Aviva, Virgin Media O2, BT, Centrica, and GSK.

What You Will Be Doing

  • Leading adoption and value realisation of CRM and NBA capabilities post‑implementation
  • Shaping customer engagement and decisioning strategies aligned to client growth, retention, and CX goals
  • Advising clients on embedding decisioning‑led ways of working across marketing, service and channels.
  • Defining value cases, KPIs and success measures for customer engagement programmes
  • Facilitating client workshops and engage confidently with senior stakeholders
  • Partner with delivery teams to ensure strategy, operating model and platform capability align

What We’re Looking For

  • Experience in consulting or advisory roles within marketing transformation, CRM or customer engagement
  • Strong understanding of Next Best Action, personalisation, and customer decisioning concepts
  • Proven experience increasing CRM adoption and business value from a strategic perspective
  • Technical fluency with platforms such as Pega Customer Decision Hub or similar
  • Excellent stakeholder management and storytelling skills

About You

  • Strategic, outcome‑focused and customer‑centric
  • Comfortable influencing senior clients without authority
  • Curious about technology and innovation without needing to build or configure solutions
  • Pragmatic and confident operating in change and transformation environments

Join us as a Senior Consultant to help leading brands turn CRM and Next Best Action investments into real measurable customer engagement and business value by bridging strategy, decisioning and adoption.

What We Offer

  • Competitive salary + bonus up to 15%
  • 37 days holiday (incl. Christmas shutdown)
  • Private medical insurance, life & income protection
  • Pension scheme
  • 1,000+ employee perks
  • Dedicated learning, training, and certification support

Senior Consultant - Customer Decisioning & Engagement Strategy in London employer: Optima Partners

Optima Partners is an exceptional employer, offering a dynamic work environment where innovation meets strategy in the realm of customer engagement. With a strong focus on employee growth, we provide extensive training and certification support, alongside competitive salaries and generous benefits like 37 days of holiday and private medical insurance. As we expand our team, you'll have the opportunity to work with leading brands and make a tangible impact in a collaborative culture that values your contributions.
Optima Partners

Contact Detail:

Optima Partners Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Consultant - Customer Decisioning & Engagement Strategy in London

✨Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.

✨Tip Number 2

Prepare for interviews by researching the company and its clients. We want you to be able to discuss how your experience aligns with their needs, especially in customer engagement and CRM strategies. Show them you’re the perfect fit!

✨Tip Number 3

Practice your storytelling skills! We believe that being able to convey your experiences and successes in a compelling way can really set you apart. Think about how you can showcase your impact in previous roles.

✨Tip Number 4

Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who can help us grow. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.

We think you need these skills to ace Senior Consultant - Customer Decisioning & Engagement Strategy in London

CRM Adoption
Customer Engagement Strategy
Next Best Action (NBA)
Personalisation
Stakeholder Management
Storytelling Skills
Consulting Experience
Marketing Transformation
Technical Fluency with Pega Customer Decision Hub
Value Realisation
KPI Definition
Facilitation Skills
Change Management
Strategic Thinking
Outcome-Focused Approach

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Senior Consultant. Highlight your experience in marketing transformation and customer engagement, and don’t forget to mention any relevant CRM platforms you’ve worked with!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about customer decisioning and how your skills align with our goals. Be sure to include specific examples of your past successes.

Showcase Your Stakeholder Management Skills: We love candidates who can engage confidently with senior stakeholders. In your application, share instances where you've influenced decision-making or facilitated workshops. This will show us you’re the right fit for our team!

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our growing team!

How to prepare for a job interview at Optima Partners

✨Know Your CRM Inside Out

Make sure you’re well-versed in CRM systems, especially Pega Customer Decision Hub or similar platforms. Brush up on how these tools can drive customer engagement and decisioning strategies, as this will be crucial in demonstrating your technical fluency during the interview.

✨Showcase Your Stakeholder Management Skills

Prepare examples of how you've successfully influenced senior clients in previous roles. Think about specific situations where your storytelling skills made a difference, and be ready to discuss how you can apply those experiences to engage with stakeholders at Optima Partners.

✨Align with Their Goals

Familiarise yourself with the company’s focus on customer growth, retention, and experience (CX) goals. Be prepared to discuss how your past experiences align with these objectives and how you can help shape customer engagement strategies that deliver measurable value.

✨Be Ready for Change

Since the role involves operating in change and transformation environments, think about times when you’ve successfully navigated change. Share your pragmatic approach to overcoming challenges and how you can contribute to the firm’s growth as they scale from 80 to 200 people.

Senior Consultant - Customer Decisioning & Engagement Strategy in London
Optima Partners
Location: London

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