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For Companies At a Glance
- Tasks: Design and build visually stunning WordPress websites that engage users and drive results.
- Company: Join Optical Express, the UK's leading eye care provider with a dynamic team.
- Benefits: Enjoy 29 days annual leave, free eye surgery, and ongoing training opportunities.
- Why this job: Be part of a global organisation and shape our digital presence with your creativity.
- Qualifications: Proven experience in WordPress design and a strong portfolio showcasing your skills.
- Other info: Collaborate with a talented team in a vibrant Glasgow office.
The predicted salary is between 36000 - 60000 £ per year.
Get AI-powered advice on this job and more exclusive features.
This range is provided by Optical Express. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
WordPress Web Designer
Location: Glasgow city Centre
Hours of Work: 9am to 5.30pm, Monday to Friday
About Optical Express
Optical Express is the UK’s only complete eye care provider and Europe’s leading private provider of laser eye surgery and premium intraocular lens and cataract surgery. Each week, Optical Express Surgeons perform more laser eye and private intraocular lens procedures collectively than any other provider.
For over 35 years, millions of patients have trusted Optical Express with their eye care. Operating clinics across the UK, Ireland, and mainland Europe, Optical Express—supported by an esteemed International Medical Advisory Board is a thought leader in the global optometry and refractive surgery industry.
The Opportunity
We’re looking for a talented WordPress Web Designer to join our in-house marketing team at our Glasgow head office. Reporting directly to the Digital Marketing Director, you’ll play a key role in designing, building, and maintaining visually engaging, user-focused websites that deliver outstanding user experiences and measurable results.
The ideal candidate combines creativity with technical ability — someone who understands how design decisions impact performance, accessibility, and conversion. You’ll work closely with designers, developers, and marketers to bring ideas to life across multiple digital touchpoints.
Key Responsibilities
- Design and build visually compelling WordPress websites and landing pages.
- Create responsive layouts that align with brand guidelines and deliver excellent user experiences across all devices.
- Collaborate with content creators, developers, and marketing teams to translate business goals into effective website design.
- Customize WordPress themes and page builders to create bespoke layouts and functionality.
- Optimize design elements for performance, SEO, accessibility, and conversion.
- Ensure brand consistency and attention to detail across all web assets.
- Maintain and update existing WordPress websites with new creative and content.
- Stay current with web design trends, UX best practices, and emerging tools.
Required Skills and Qualifications
- Proven experience as a WordPress Web Designer or similar role, with a strong portfolio showcasing creative design and functional websites.
- Experience using WordPress page builders such as Elementor, WPBakery, or Gutenberg.
- Working knowledge of SEO and performance optimisation principles.
- Strong visual design skills and an understanding of UI/UX principles.
- Excellent attention to detail and a creative eye for composition, colour, and typography.
Preferred Skills
- Experience with Adobe Creative Cloud (Photoshop, XD, Illustrator) or Figma for mockups and prototyping.
- Familiarity with WooCommerce and eCommerce website design.
- Understanding of basic PHP and WordPress theme structure.
- Experience designing for conversion rate optimisation (CRO) and A/B testing.
- Knowledge of version control systems such as Git.
What’s in it for you?
- 29 days annual leave
- Free Laser Eye Surgery and Intraocular Lens Surgery
- Free eye tests
- Discounted prescription eyewear and sunglasses
- Generous Optical Express friends and family discount scheme
- Ongoing training and professional development opportunities
Apply Now
This is an exciting opportunity to join a global organisation and play a key role in shaping our digital presence. If you’re passionate about design, technology, and creating websites that make an impact — we’d love to hear from you.
Seniority level
Not Applicable
Employment type
Full-time
Job function
Marketing and Design
Industries
Hospitals and Health Care
Referrals increase your chances of interviewing at Optical Express by 2x
Glasgow, Scotland, United Kingdom
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Wordpress Web Designer employer: Optical Express
Contact Detail:
Optical Express Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Wordpress Web Designer
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend local meetups, or join online communities. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a personal portfolio website showcasing your best WordPress designs. This is your chance to shine and demonstrate your creativity and technical prowess to potential employers.
✨Tip Number 3
Tailor your approach! When you find a job that excites you, customise your pitch to highlight how your experience aligns with their needs. Mention specific projects that relate to what they’re looking for — it shows you’ve done your homework!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, you’ll be one step closer to joining a fantastic team at Optical Express!
We think you need these skills to ace Wordpress Web Designer
Some tips for your application 🫡
Show Off Your Portfolio: Make sure to include a link to your portfolio in your application. We want to see your best work, so showcase those stunning WordPress designs that highlight your creativity and technical skills!
Tailor Your CV: Don’t just send the same CV to everyone! Tailor it to highlight your experience with WordPress, SEO, and design principles that match what we’re looking for. This shows us you’re genuinely interested in the role.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for our team and how your skills can help us create amazing user experiences. Keep it engaging and personal!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Optical Express
✨Know Your Stuff
Before the interview, make sure you’re well-versed in WordPress and its various page builders like Elementor or WPBakery. Brush up on your portfolio and be ready to discuss specific projects where you’ve designed and built websites that deliver great user experiences.
✨Showcase Your Creativity
Bring along examples of your work that highlight your design skills and creativity. Be prepared to explain your design choices and how they align with user experience and conversion goals. This will show the interviewers that you understand the impact of design decisions.
✨Stay Current
Familiarise yourself with the latest web design trends and UX best practices. Mention any recent tools or techniques you’ve been exploring, as this demonstrates your commitment to staying updated in the fast-paced digital landscape.
✨Ask Smart Questions
Prepare thoughtful questions about the role and the team you’ll be working with. Inquire about their current projects, design challenges, or how they measure success in web design. This shows your genuine interest in the position and helps you gauge if it’s the right fit for you.
