At a Glance
- Tasks: Create and implement exciting marketing strategies to boost our charity's visibility.
- Company: Join the Moulsdale Foundation, a passionate charity making a difference for over 36 years.
- Benefits: Enjoy 33 days annual leave, modern workspaces, and free eye care services.
- Other info: Fast-paced environment with ongoing training and career growth opportunities.
- Why this job: Make an impact in the charity sector while developing your marketing skills.
- Qualifications: Degree in Marketing preferred; 2+ years of marketing experience required.
The predicted salary is between 40000 - 50000 £ per year.
The Moulsdale Foundation are passionate about charitable endeavours.
Over the last 36 years the Moulsdale Foundation have supported hundreds of philanthropic endeavours, donating to worthwhile causes in the UK and internationally.
An exciting opportunity has become available for a talented and dynamic Marketing Executive to join our team in Glasgow City Centre.
The successful candidate will play a pivotal role in developing and implementing comprehensive marketing strategies to enhance visibility and drive growth for the Moulsdale Foundation.
As a Marketing Executive your main duties will involve
- Developing and implementing targeted social media strategies to engage, educate and support museum.
Managing content planning and publishing across platforms including Facebook, Instagram, You Tube, and Tik Tok.
- Planning, designing, and executing segmented email campaigns tailored to our museum’s guests.
Delivering personalised, compliant messaging with a focus on engagement and performance.
- Producing clear, compelling written content suitable for both customers, charities, and businesses.
- Optimising website copy, including blog articles, landing pages, and digital resources.
- Providing logistical and marketing support in the planning and execution of events.
- Gathering and curating impactful testimonials that reflect the values our charity represents.
- Collaborating with internal teams to develop and execute integrated marketing plans aligned with charitable business objectives.
Qualifications
- Degree in Marketing, Communications, or a related field would be preferred.
- Proven experience (2+ years) in a marketing role.
- Strong understanding of marketing principles, brand management, and marketing communications.
- Excellent written and verbal communication skills.
- A strong interest in cars, motorcycles, and all things motorsport.
- A highly skilled writer with proven expertise in creating engaging, persuasive copy.
- Ability to work in a fast-paced environment and prioritise workflow effectively.
- A full UK Driver’s License
A career with us is fulfilling, fun and rewarding. As an employee, you can benefit from the following:
- State of the art, modern working environments
- 33 days annual leave*
- Free Laser Eye Surgery and Intraocular Lens Surgery
- Free eye tests
- Discounted prescription eye wear and sunglasses
- Generous Optical Express friends and family discount scheme
- Ongoing training and development opportunities
- Pension scheme
- Access to a range of exclusive offers, discounts and rewards
- Employee Assistance Programme and Wellbeing Solutions/Support
- #J-18808-Ljbffr
Marketing Executive in Glasgow employer: Optical Express Group
Optical Express Group is an exceptional employer located in the vibrant heart of Central London, offering a dynamic work environment that fosters collaboration and professional growth. With competitive salaries and a comprehensive benefits package, including support for ongoing training and employee wellbeing, this role as a Senior Optometrist promises not only meaningful work but also the opportunity to thrive in your career. Join a team that values clinical excellence and is dedicated to making a positive impact on patients' lives.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Glasgow
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Optical Express Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Optical Express Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Optical Express Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Optical Express Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Glasgow
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Optical Express Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Optical Express Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Optical Express Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Optical Express Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Optical Express Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Optical Express Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
