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- Tasks: Lead sales and marketing strategies for a luxury hospitality property in the UK.
- Company: Exclusive executive search firm specialising in luxury hospitality.
- Benefits: Confidential role with significant impact on brand positioning and market leadership.
- Why this job: Shape the future of a flagship luxury property and drive its commercial success.
- Qualifications: 7+ years in luxury hospitality sales and marketing leadership.
- Other info: Opportunity to work discreetly with high-calibre professionals in a dynamic environment.
The predicted salary is between 43200 - 72000 £ per year.
Head of Sales & Marketing – Luxury Hospitality (UK)
Confidential Executive Search: Head of Sales & Marketing – Luxury Hospitality (UK)
Job Overview:
Oplu has been exclusively retained to conduct a confidential executive search for a Head of Sales & Marketing at a flagship five-star luxury hospitality property in the United Kingdom.
This is a discreet appointment within a privately owned single-asset hospitality business. With significant redevelopment and investment underway, the Head of Sales & Marketing will play a critical role in repositioning the property as a market leader in luxury hospitality.
Key Responsibilities:
- Develop and implement a strategic sales & marketing plan aligned with revenue goals and brand positioning
- Monitor and evaluate market trends, competitor activity, and guest insights to guide tactical decision-making
- Oversee brand standards and messaging across all internal and external communications
- Manage digital presence, including website, social media, SEO, and PPC campaigns
- Drive PR strategy and engage proactively with media, influencers, and strategic partners to enhance brand visibility
- Maintain strong relationships with key clients, agencies, travel partners, and luxury consortia
- Lead planning and execution of in-house events, FAM trips, and client engagement initiatives
Candidate Profile:
- Minimum of 7 years’ sales and marketing leadership experience in luxury hospitality
- Proven success as Head of Sales & Marketing, Commercial Director, or senior sales leader within five-star hotels, luxury resorts, or hospitality groups
- Strong network across UK and international luxury travel markets, including high-net-worth and corporate segments
- Track record of delivering revenue growth, occupancy, and brand visibility
- Creative and innovative with strong commercial instincts and leadership skills
- Ability to work within UHNW ownership structures, balancing commercial goals with brand prestige
Why This Role?
This is an opportunity to define the commercial strategy of one of the UK’s most ambitious luxury hospitality redevelopment projects, shaping the property’s brand and market presence from relaunch onwards.
Please note: At Oplu, we specialize in discreet, high-calibre executive search for luxury hospitality, private estates, and family offices. Applications will be handled in the strictest confidence. Due to the high level of interest expected, only shortlisted candidates will be contacted within 14 days of application.
Oplu is an equal opportunities employer and welcomes applications from diverse candidates.
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Head of Sales & Marketing – Luxury Hospitality (UK) employer: Oplu (formerly Chace People)
Contact Detail:
Oplu (formerly Chace People) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales & Marketing – Luxury Hospitality (UK)
✨Tip Number 1
Network like a pro! Get out there and connect with industry leaders, attend luxury hospitality events, and engage on social media. We all know that who you know can be just as important as what you know.
✨Tip Number 2
Showcase your expertise! Create a personal brand that highlights your achievements in sales and marketing within luxury hospitality. Share insights and trends on platforms like LinkedIn to position yourself as a thought leader.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand, values, and recent developments. We want you to walk in confident, ready to discuss how you can elevate their luxury offering.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we’re always looking for top talent to join us in shaping the future of luxury hospitality.
We think you need these skills to ace Head of Sales & Marketing – Luxury Hospitality (UK)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Head of Sales & Marketing role. Highlight your experience in luxury hospitality and how it aligns with the job description. We want to see how you can bring value to our team!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use specific examples of how you've driven revenue growth or enhanced brand visibility in previous roles. This is your chance to shine, so let us know what you've accomplished!
Keep It Professional Yet Engaging: While we love a bit of personality, remember to keep your application professional. Use a tone that reflects your understanding of the luxury market, but don’t be afraid to let your passion for hospitality come through!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out on being part of something special!
How to prepare for a job interview at Oplu (formerly Chace People)
✨Know Your Market
Before the interview, dive deep into the luxury hospitality market. Understand current trends, key competitors, and what sets this property apart. This knowledge will not only impress but also help you articulate how you can reposition the brand effectively.
✨Showcase Your Network
Highlight your connections within the UK and international luxury travel markets. Be ready to discuss how your relationships with high-net-worth clients and corporate segments can drive revenue growth and enhance brand visibility for the property.
✨Demonstrate Strategic Thinking
Prepare to discuss your approach to developing and implementing a strategic sales and marketing plan. Use specific examples from your past experiences to illustrate how you've successfully aligned marketing efforts with revenue goals and brand positioning.
✨Engage with Creativity
Luxury hospitality thrives on creativity. Bring ideas to the table about innovative marketing strategies, digital presence enhancements, or unique client engagement initiatives. Show them that you can think outside the box while maintaining brand prestige.
