At a Glance
- Tasks: Create engaging sales content and manage digital engagement programs.
- Company: Join OpenText, a global community focused on trust and innovation.
- Benefits: Competitive salary, career growth, and a collaborative work environment.
- Other info: Be part of a dynamic team shaping strategic functions at OpenText.
- Why this job: Make an impact by promoting customer advocacy and storytelling.
- Qualifications: 2+ years in content creation or marketing, strong communication skills.
The predicted salary is between 30000 - 42000 £ per year.
OpenText is looking for a Market Readiness Content Manager (GTM and Sales Enablement) to join our Professional Services team.
WHAT THE ROLE OFFERS
- Own and deliver compelling sales collateral, partner kits, and customer-facing assets
- Translate complex technical content into clear, outcomes-based value messaging
- Promote customer advocacy through case studies and event participation, maximizing customer awareness
- Manage the digital engagement program, promoting interests via web and social channels
- Own content production timelines and governance, maintaining asset libraries and currency
- Manage and promote our customer storytelling and advocacy program
WHAT YOU NEED TO SUCCEED
- 2+ years in content creation, copywriting, or marketing design roles
- Proven ability to create compelling, outcome-driven content across formats
- Strong understanding of brand guidelines and messaging principles
- Proficiency in design software and content management systems
- Experience with A/B testing and data-driven content optimization
- Familiarity with the OpenText portfolio is an advantage
- Excellent written and verbal communication skills
ONE LAST THING: OpenText is more than just a corporation; it's a global community where trust is foundational, the bar is raised, and outcomes are owned. Join OpenText and be at the forefront of defining and scaling a strategic function essential to how OpenText wins with customers and partners.
Sales And Marketing Specialist in Reading employer: OpenText
OpenText is an exceptional employer that fosters a dynamic work culture focused on innovation and collaboration. With a commitment to employee growth, the company offers extensive training and development opportunities, ensuring that team members can thrive in their careers while making a significant impact in the enterprise software sector. Located in a vibrant area, employees enjoy a supportive environment that values customer satisfaction and teamwork, making it a rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Sales And Marketing Specialist in Reading
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for OpenText and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like OpenText are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with OpenText on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at OpenText. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Sales And Marketing Specialist in Reading
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit OpenText. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of OpenText:Show us that you’ve done your homework! In your application, briefly mention what you admire about OpenText’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at OpenText
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at OpenText will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At OpenText, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
