At a Glance
- Tasks: Lead market readiness efforts for OpenText's Professional Services, ensuring effective strategy and execution.
- Company: OpenText is a global leader in information management, fostering innovation and collaboration.
- Benefits: Enjoy a vibrant workplace with opportunities for personal growth and a commitment to inclusivity.
- Why this job: Shape the future of digital transformation while working with top companies and a dynamic team.
- Qualifications: 15+ years in product marketing or go-to-market roles; strong communication and leadership skills required.
- Other info: This is a high-visibility role that combines strategic vision with operational excellence.
The predicted salary is between 54000 - 84000 £ per year.
Director, Professional Services Market Readiness
Join to apply for the Director, Professional Services Market Readiness role at OpenText
Director, Professional Services Market Readiness
Join to apply for the Director, Professional Services Market Readiness role at OpenText
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Opentext – The Information Company
OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.
AI-First. Future-Driven. Human-Centered.
At OpenText, AI is at the heart of everything we do—powering innovation, transforming work, and empowering digital knowledge workers. We\’re hiring talent that AI can\’t replace to help us shape the future of information management. Join us.
Opentext – The Information Company
OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.
AI-First. Future-Driven. Human-Centered.
At OpenText, AI is at the heart of everything we do—powering innovation, transforming work, and empowering digital knowledge workers. We\’re hiring talent that AI can\’t replace to help us shape the future of information management. Join us.
The Opportunity
The Director, Professional Services Market Readiness, plays a critical role in driving the success of OpenText’s global Professional Services organization. This leader owns the strategy, planning, and execution of all market readiness efforts including offer launches, sales enablement, partner activation, and asset development – ensuring OpenText Services are understood, positioned, and adopted by customers, partners, and sellers around the world. You will lead a high-impact team responsible for global readiness governance, regional program execution, and asset creation, working in tight alignment with Offer Management, GTM Strategy, Sales Leadership, Services Delivery, and the Partner ecosystem. This is a high-visibility role that combines strategic vision with operational rigor and storytelling excellence.
You Are Great At
Strategic Leadership & Execution
- Defining and evolving the global Market Readiness strategy, priorities, and performance metrics aligned to Services growth goals.
- Establishing standardized go-to-market frameworks, launch governance, and field readiness playbooks.
- Driving alignment with cross-functional stakeholders across Sales, Product, GTM, and Alliances teams to ensure consistent message and execution.
Sales & Partner Enablement
- Equipping field and partner teams with compelling, clear, and outcome-driven messaging, collateral, and onboarding.
- Delivering global and regional enablement programs—including virtual clinics, workshops, and scalable training assets.
- Capturing and synthesizing feedback from sales and partners to refine value proposition and GTM tactics.
Content & Campaign Strategy
- Overseeing asset development, version control, and campaign alignment for global use.
- Ensuring timely delivery of sales tools, customer-facing collateral, and partner kits that simplify the complex.
- Leveraging performance analytics to refine storylines, visuals, and content engagement strategies.
Partner GTM Activation
- Building scalable co-marketing and enablement strategies to support SAP and other strategic partner ecosystems.
- Supporting joint GTM planning and SAP commercial administration in partnership with the Alliances and Partner Program teams.
- Driving partner-led Professional Services growth through training, campaign alignment, and go-to-market support.
Performance Tracking & Reporting
- Delivering performance dashboards and executive insights on attach rates, campaign velocity, time-to-readiness, and partner contribution.
- Managing cadence and rhythm across weekly sprints, monthly field engagement, and quarterly GTM planning cycles.
What It Takes To Succeed
- 15+ years of experience in product marketing, enablement, or go-to-market leadership roles in enterprise software or consulting.
- Strong track record of leading cross-functional initiatives and bringing new offers to market.
- Deep understanding of Professional Services GTM motions and partner/channel ecosystems (SAP experience strongly preferred).
- Proven ability to translate complex technical offerings into clear, value-based messaging.
- Strong communicator and cross-functional leader with excellent storytelling and presentation skills.
- Proficiency in sales enablement platforms, Salesforce, and content management systems.
- Bachelor’s degree in business, Marketing, or a related discipline (MBA preferred).
OpenText\’s efforts to build an inclusive work environment go beyond simply complying with applicable laws. Our Employment Equity and Diversity Policy provides direction on maintaining a working environment that is inclusive of everyone, regardless of culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws.
If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please contact us at Our proactive approach fosters collaboration, innovation, and personal growth, enriching OpenText\’s vibrant workplace.
Seniority level
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Seniority level
Director
Employment type
-
Employment type
Full-time
Job function
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Job function
Consulting, Information Technology, and Sales
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Industries
Software Development
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Director, Professional Services Market Readiness employer: OpenText
Contact Detail:
OpenText Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Professional Services Market Readiness
✨Tip Number 1
Familiarise yourself with OpenText's core values and mission. Understanding their focus on innovation, collaboration, and AI-driven solutions will help you align your experience and vision with theirs during discussions.
✨Tip Number 2
Network with current or former employees of OpenText, especially those in similar roles. They can provide valuable insights into the company culture and expectations for the Director position, which can be beneficial in your conversations.
✨Tip Number 3
Prepare to discuss specific examples of your past leadership experiences in product marketing and go-to-market strategies. Highlighting your successes in these areas will demonstrate your capability to drive market readiness effectively.
✨Tip Number 4
Stay updated on industry trends related to enterprise software and professional services. Being knowledgeable about current challenges and innovations will allow you to engage in meaningful discussions and showcase your expertise.
We think you need these skills to ace Director, Professional Services Market Readiness
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product marketing, enablement, or go-to-market leadership roles. Emphasise your strategic leadership skills and any experience with Professional Services GTM motions.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of OpenText's mission and how your background aligns with their goals. Use storytelling to showcase your achievements and how they relate to the role of Director, Professional Services Market Readiness.
Highlight Cross-Functional Leadership: Clearly outline your experience in leading cross-functional initiatives. Provide specific examples of how you've successfully collaborated with teams across Sales, Product, and Alliances to bring new offers to market.
Showcase Communication Skills: Since strong communication is key for this role, include examples of your storytelling and presentation skills. Mention any experience you have with sales enablement platforms and how you've used them to drive engagement.
How to prepare for a job interview at OpenText
✨Understand the Role Inside Out
Before your interview, make sure you thoroughly understand the responsibilities of the Director, Professional Services Market Readiness role. Familiarise yourself with OpenText's services and how they align with market readiness strategies. This will help you articulate how your experience fits into their vision.
✨Showcase Your Strategic Leadership Skills
Prepare to discuss specific examples of how you've successfully led cross-functional initiatives in the past. Highlight your ability to define and execute market readiness strategies, as this is crucial for the role. Use metrics and outcomes to demonstrate your impact.
✨Communicate Clearly and Effectively
As a leader, strong communication skills are essential. Practice articulating complex ideas in a clear and concise manner. Be ready to share how you've translated technical offerings into compelling messaging that resonates with various stakeholders.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities and strategic thinking. Think about challenges you've faced in previous roles and how you overcame them, particularly in relation to sales enablement and partner activation.