At a Glance
- Tasks: Lead the strategy for scaling AI-powered advertising solutions globally.
- Company: Join OpenAI, a leader in AI innovation and responsible technology.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Be part of a mission-driven team focused on impactful AI solutions.
- Why this job: Shape the future of advertising with cutting-edge AI technology.
- Qualifications: 15+ years in digital advertising and proven leadership in sales.
The predicted salary is between 72000 - 88000 £ per year.
About the Team
OpenAI’s mission is to ensure that artificial general intelligence benefits all of humanity. In support of that mission, the Ads Solutions team partners closely with advertisers, agencies, and strategic partners to help businesses unlock value through AI-powered advertising solutions while maintaining strong standards for user trust, platform integrity, and responsible innovation.
As OpenAI’s advertising business scales, the Head of Scaled Ads Sales will build the strategy and operating system for serving businesses at global scale. This leader will connect direct, reseller, and outsourced channels; turn market priorities into execution; and shape a repeatable growth model that protects advertiser outcomes and user trust. This role reports directly to the VP of Global Ads Solutions and will be a key member of their leadership team.
About the Role
We are seeking a Head of Scaled Ads Sales to define and scale OpenAI’s approach to serving advertisers at scale. You will set the scaled sales strategy across direct, reseller, and business-process-outsourcing (BPO) channels; identify priority markets; and translate that strategy into sequenced, measurable in-market execution.
This is a highly strategic and operational leadership role responsible for scaled sales revenue growth and channel performance. You will design the reseller model, select priority vendors and markets, lead RFPs and contracting, and manage partners against clear commercial and customer-quality standards. You will also work closely with outsourced vendors in the BPO channel and test a focused mid-market sales team as a potential growth engine.
The ideal candidate combines scaled go-to-market strategy, channel leadership, vendor-management discipline, experimentation, and operational rigor. You are equally comfortable building a business case, running an RFP, coaching internal and partner teams, reviewing funnel economics, and changing course quickly when market evidence challenges the plan.
In this role you will:
- Design, build, coach and develop the scaled sales organization and its partner ecosystem, fostering a high-performance, accountable, and customer-centric culture.
- Set OpenAI’s scaled ads sales strategy across direct, reseller and BPO channels, including segmentation, geographic coverage, and channel selection.
- Own scaled sales (including resellers) revenue goals and channel performance, with clear targets for acquisition, activation, retention, advertiser outcomes, and partner performance.
- Translate strategy into prioritized in-market action and launch plans, documenting owners, milestones, and operating reviews that accelerate advertiser adoption, retention, and expansion.
- Partner with Enterprise Sales, GTM, Marketing, Product, and Operations leaders to optimize the advertiser lifecycle from acquisition through activation, growth, and retention.
- Design and run reseller operations, including market and vendor selection, RFPs, commercial negotiations, onboarding, enablement, governance, and ongoing performance management.
- Build forecasting, funnel management, capacity planning, partner scorecards, and business reviews that create operational excellence and predictable growth.
- Serve as the voice of scaled advertisers and channel partners, bringing market insight and customer feedback to Product, Engineering, and leadership teams.
- Represent OpenAI at industry events, with media, and in the field to advocate for our mission and growth.
- Collaborate with outsourced vendors in the BPO channel to define scope, training, quality standards, incentives, compliance, and continuous improvement.
- Launch and evaluate a focused mid-market team experiment, defining the hypothesis, account selection, coverage model, success metrics, and criteria to scale, iterate, or stop.
- Establish scalable processes, playbooks, controls, and best practices that support responsible growth across markets, channels, and customer segments.
You might thrive in this role if you:
- Have 15+ years of experience in digital advertising, media, technology, or related commercial leadership roles.
- Have 10+ years of experience leading high-performing scaled sales, account management, customer success, or revenue teams.
- Are experienced in building new products from the ground up, and comfortable in a fast-paced entrepreneurial environment.
- Are passionate and energized by the new possibilities of AI being applied to marketing, and have strong desire to play a role in shaping that future.
- Have a proven track record of exceeding revenue targets and scaling performance-advertising businesses across multiple channels and markets.
- Have deep experience with reseller and outsourced sales operations, including vendor selection, RFPs, contracting, onboarding, enablement, governance, and performance management.
- Are an exceptional people leader who enjoys recruiting, coaching, developing, and inspiring teams to achieve ambitious goals.
- Can build strong relationships with reseller executives, BPO leaders, advertisers, and senior internal decision-makers.
- Can turn strategy into prioritized market actions, explicit owners, measurable milestones, and a disciplined operating cadence.
- Are highly data-driven and comfortable using funnel metrics, unit economics, service quality, and experimentation to prioritize investments and drive accountability.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
Head of Scaled, Ads Solutions in London employer: OpenAI
OpenAI is an exceptional employer that fosters a high-performance, accountable, and customer-centric culture, making it an ideal place for the Head of Scaled Ads Solutions to thrive. With a commitment to innovation and responsible growth, employees benefit from collaborative opportunities across diverse teams, access to cutting-edge AI technology, and a strong focus on personal and professional development. Located in a vibrant tech hub, OpenAI offers a dynamic work environment where your contributions directly impact the future of AI and advertising.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Scaled, Ads Solutions in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for OpenAI and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like OpenAI are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with OpenAI on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at OpenAI. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Scaled, Ads Solutions in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit OpenAI. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of OpenAI:Show us that you’ve done your homework! In your application, briefly mention what you admire about OpenAI’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at OpenAI
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at OpenAI will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At OpenAI, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.