At a Glance
- Tasks: Lead and innovate content strategies across multiple platforms to boost client visibility.
- Company: Dynamic agency in Manchester with a focus on creativity and collaboration.
- Benefits: Full-time role with hybrid working, competitive salary, and growth opportunities.
- Other info: Join a team that values mindset and offers a chance to elevate your career.
- Why this job: Shape the future of content marketing and make a real impact in a creative environment.
- Qualifications: 8+ years in strategic marketing with strong leadership and AI skills.
The predicted salary is between 60000 - 80000 £ per year.
Location: Manchester & Hybrid
Type: Full-Time (5 days per week)
The Opportunity
Are you a visionary content leader who can orchestrate complex marketing ecosystems into unified, business-winning strategies? Open Partners is looking for a Head of Content to take ultimate strategic and commercial ownership of our content ecosystem. In this role, you will lead our content capabilities as a single, high-performing solution, serving as a senior client lead and creative integrator to radically increase client discoverability across modern platforms. You will drive the crossover across four core pillars: PR, Editorial/Copywriting, Social Content Production, and On-Site Experiences.
Your Role & Responsibilities
- Commercial & Pitch Leadership: Manage the overall commercial health, revenue targets, and contract retention for the content division. You will act as the lead champion for the Content product, headlining new business pitches and crafting compelling strategic narratives for senior stakeholders.
- Cross‑Channel Orchestration: Conceive and champion integrated, platform‑agnostic campaign concepts that live fluidly across earned, owned, and paid media.
- Next‑Gen Discoverability: Build macro content strategies optimised for traditional search layouts, Earned PR channels, and modern AI answer engines via Generative Engine Optimisation (GEO).
- Co‑Intelligent Automation: Partner with the Head of the AI Centre of Excellence to systematically operationalise co‑intelligent content workflows and turn abstract brand strategy into machine‑ready prompt frameworks.
- Proposition Integration: Lead active working groups across Media, Creative, and Data to establish unified cause‑and‑effect frameworks that champion our Search and Social propositions.
What Success Looks Like in 6 Months
- Trusted Partnerships: You have built deep, trusted client relationships and are recognized as a knowledgeable, indispensable partner.
- Centralised Operations: You have established a consistent operational system across all four core content pillars.
- Framework Embedding: You have successfully rolled out the Connected Content Strategy framework across flagship agency accounts.
- Co‑Intelligent Workforce: Your delivery teams are working co‑intelligently with a blended Human Intelligence (HI) and Artificial Intelligence (AI) workflow.
What You’ll Bring
- Strategic Marketing Mastery: 8+ years of experience with a proven track record of senior leadership positions (ideally agency‑side), demonstrating deep expertise in driving brand discoverability.
- Commercial Acumen: Strong financial literacy with experience acting as the guardian of commercial performance, managing divisional budgets, and protecting functional profit margins.
- AI Fluency & Innovation: Exceptional literacy in advanced AI‑enabled copy and text variants, with the ability to design enterprise‑grade prompt engines and guide distributed specialist teams.
- Extreme Ownership: Master‑level capability to craft and deliver compelling, future‑focused narratives to board‑level clients while resolving structural conflicts and managing complex delivery workflows.
Our Values & Mindset
At Open Partners, we hire mindset first. If you do not have direct industry experience but possess a fierce growth mindset and transferable leadership skills, we want to hear from you. We hold ourselves to three standards:
- Smarter: Aim high, train hard, embrace next.
- Faster: Learn fast, adapt fast, act fast.
- Better: Think, say, and do what is best.
Ready to elevate your creative career? Apply today!
Head of Content in Manchester employer: Open Partners
Open Partners in Manchester is an exceptional employer that fosters a collaborative and innovative work culture, where your contributions directly impact client success and business growth. With a strong emphasis on employee development, we offer numerous opportunities for professional advancement and skill enhancement in the dynamic field of paid search. Join us to be part of a forward-thinking team that values creativity and strategic thinking, all while enjoying the vibrant atmosphere of Manchester.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Content in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Open Partners and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Open Partners are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Open Partners on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Open Partners. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Content in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Open Partners. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Open Partners:Show us that you’ve done your homework! In your application, briefly mention what you admire about Open Partners’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Open Partners
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Open Partners will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Open Partners, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
