At a Glance
- Tasks: Create compelling copy and lead innovative campaigns for diverse brands.
- Company: Dynamic agency in Manchester with a focus on creativity and collaboration.
- Benefits: Flexible hybrid work, competitive salary, and opportunities for professional growth.
- Other info: Embrace a growth mindset and thrive in a fast-paced environment.
- Why this job: Join a creative team and shape brand voices that make an impact.
- Qualifications: Strong copywriting skills and a passion for creative storytelling.
The predicted salary is between 35000 - 45000 £ per year.
Location: Manchester & Hybrid (with in-office collaborative days as needed)
Type: Full-Time (5 days per week)
The Opportunity
Are you a master of words and big ideas who can shape unique brand voices and lead high-impact campaigns? Open Partners is looking for a Creative Copywriter to become a driving force of great copy and creative ideas across our studio. Working alongside our Creative Art Director, Creative Director, and Strategy team, you will push impactful concepts and drive the creative vision for the agency. In this role, you will define narrative hooks, build multi-product messaging frameworks, and deliver premium copy that translates complex brand strategies into tangible client success.
Your Role & Responsibilities
- Conceptual Thinking & Narrative Ownership: Partner with the Creative Art Director and Strategy team to establish strong brand platforms, co-creating platform-agnostic campaign concepts and relatable territories that elevate client positioning.
- Collaborative Campaign Delivery: Guide concepts smoothly through to completion, working closely with the wider Creative team to delegate tasks effectively based on individual skill sets.
- Message Architecture: Design unified messaging frameworks and matrices for complex, multi-tiered accounts to ensure a single, cohesive brand voice across every channel.
- Master Copy Creation: Write the foundational creative manifestos, ad-lines, social hooks, and scripts that set the standard for others to follow.
- Prompt Engine Optimisation: Partner with the Connected Content Senior Partner to translate approved verbal brand codes into structured guardrails, token layers, and contextual inputs for our agency copywriting systems.
- Quality Governance: Serve as the ultimate human arbiter of taste, auditing and reviewing sample outputs from agency writing systems to protect the absolute quality of our work.
- Cross-Functional Alignment: Collaborate with the Head of Content and media operators to align copy structures with modern platform discovery rules, including traditional search layouts, Generative Engine Optimisation (GEO), and social spaces.
What Success Looks Like in 6 Months
- Trusted Partnerships: You have built deep, trusted relationships with our clients and are established as a knowledgeable partner.
- Centralised Operations: You have created a consistent operational system for your master copy that connects natively into overarching agency systems.
- Co-Intelligent Output: You and your team are working co-intelligently with a blended Human Intelligence (HI) and Artificial Intelligence (AI) workforce to scale premium copy efficiently.
- Independent Delivery: You are delivering platform-ready concepts entirely independently, taking the lead on copy routing and status updates.
What You’ll Bring
- Verbal Identity Architecture: Exceptional conceptual thinking with a proven ability to build, define, and defend distinct, premium identities for complex brands.
- Masterful Copy Craft: Deep expertise in the technical craft of copywriting, alongside a brilliant understanding of the strategic role copy plays within a wider marketing system.
- AI Fluency & Innovation: A practical, forward-thinking understanding of how premium human writing integrates with AI tools, with the ability to harness AI-enabled approaches effectively.
- Persuasive Communication: The confidence and skill to pitch big ideas and present complex creative solutions to internal executive teams and senior clients with total clarity.
- A Standout Portfolio: A body of work demonstrating exceptional conceptual thinking across master-level long and short-form copy.
Our Values & Mindset
At Open Partners, we hire mindset first. If you do not have direct industry experience but possess a fierce growth mindset and transferable creative skills, we want to hear from you. We hold ourselves to three standards:
- Smarter: Aim high, train hard, embrace next.
- Faster: Learn fast, adapt fast, act fast.
- Better: Think, say, and do what is best.
Ready to elevate your creative career? Apply today!
Creative Copywriter in Manchester employer: Open Partners
Open Partners in Manchester is an exceptional employer that fosters a collaborative and innovative work culture, where your contributions directly impact client success and business growth. With a strong emphasis on employee development, we offer numerous opportunities for professional advancement and skill enhancement in the dynamic field of paid search. Join us to be part of a forward-thinking team that values creativity and strategic thinking, all while enjoying the vibrant atmosphere of Manchester.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Copywriter in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Open Partners and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Open Partners are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Open Partners on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Open Partners. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Copywriter in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Open Partners. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Open Partners:Show us that you’ve done your homework! In your application, briefly mention what you admire about Open Partners’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Open Partners
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Open Partners will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Open Partners, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
