Location: London, Soho (4 days office / 1 day WFH)
Open Media is recruiting for a Programmatic Manager to join our growing team in Central London .
You will be instrumental in supporting our rapid growth by overseeing all programmatic spend, and it is a really exciting time to join the business.
Open Media are one of the fastest growing OOH companies and are extremely proud to be the only Outdoor media owner with B Corp certification in Europe.
Our Culture & Values
Open Media has been built from the ground up on the basis of trust, honesty, and communication . We believe our people are our best asset. Each member of our team plays an important role in the growth of the business, and we are committed to fostering a supportive, inclusive, and fast-paced environment where you can develop your skills and career.
Key Responsibilities:
As the Programmatic Manager, you will be a core operational link between data, programmatic technology and our sales team. Your responsibilities will include:
- SSP operations – day-to-day management of our SSP stack (Broadsign, Perion, Place Exchange, VIOOH), ensuring all sites and screens are live, active, and correctly onboarded at all times; proactively identifying and resolving any inventory or delivery gaps before they affect revenue.
- New inventory onboarding – adding new screens, formats, and placements to our SSPs as the estate grows, making sure every new site is correctly configured, targetable, and ready to transact from day one.
- New SSP onboarding – leading the technical and commercial onboarding of new supply-side platforms as we expand our programmatic partnerships, from initial integration through to full go-live.
- Deal creation – building and managing programmatic deals (PMPs, PGs, preferred deals) across our SSPs in line with client and agency requirements.
- Creative approvals – reviewing and approving programmatic creative to ensure compliance with platform, format, and site specifications ahead of campaign go-live.
- Sales service for agencies & DSPs – acting as the day-to-day programmatic point of contact for trading desks, agencies, and DSP partners, providing platform support, troubleshooting, and account service to keep relationships running smoothly.
- CPM negotiations – negotiating floor prices and deal-level CPMs with agencies, DSPs, and trading desks to balance revenue growth with fill rate and client satisfaction.
- Responding to briefs – turning around programmatic briefs from agencies and clients with tailored recommendations, deal structures, and inventory proposals.
- Presenting & attending meetings – representing programmatic in client, agency, and internal meetings, presenting performance, capability, and opportunities with confidence.
- Marketing collateral – partnering with Marketing to produce and keep up to date programmatic-facing collateral (one-pagers, capability decks, case studies) used in market.
- Cross-functional partnership – working closely with Sales and Ops to ensure programmatic runs smoothly end-to-end, from deal creation through to delivery and reporting.
- Reporting & insight – tracking and communicating programmatic performance against targets, both internally and to clients.
What We’re Looking For.
- Proven experience in programmatic advertising – DOOH/OOH experience strongly preferred, but candidates from programmatic display, video, or CTV backgrounds with a willingness to learn OOH will be considered.
- Hands-on experience with SSPs (Broadsign, Perion, Place Exchange, VIOOH, or comparable platforms e.g. Vistar).
- Comfortable being the technical/product point of contact for programmatic – you’ll be diagnosing delivery issues, not just reporting on them.
- Strong data literacy – comfortable pulling and interpreting platform data to spot trends, issues, and opportunities.
- Excellent stakeholder management – this role works daily with Sales and Ops and needs someone who can translate technical detail for a commercial audience.
- Experience with Salesforce or similar CRM systems a plus.
Why Join Us.
As well as a competitive basic salary and commission/bonus structure, you will also receive the following benefits:
- £1,000 annual training and development fund.
- 16 hours paid volunteering time per year.
- 4 Wellness Days per annum – 4 annual paid days to encourage switching off the screen, recuperating and investing in yourself with activities such as exercise/reading etc.
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