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For Companies At a Glance
- Tasks: Lead innovative retail experiences that captivate shoppers and drive brand impact.
- Company: Dynamic agency redefining experiential marketing in Berkshire.
- Benefits: Competitive salary, bonuses, and a creative work environment.
- Why this job: Transform everyday shopping into unforgettable brand experiences and elevate brands to new heights.
- Qualifications: Proven leadership in experiential marketing with a blend of creativity and strategy.
- Other info: Join a passionate team and shape the future of retail experiences.
The predicted salary is between 80000 - 110000 £ per year.
Package - £80 - 110k + Benefits + Bonus
Full-Time | Permanent
Are you ready to redefine how brands show up in the real world? We are looking for a Head of Experiential to lead bold, immersive, retail-focused brand experiences that captivate shoppers, shift behaviour, and drive measurable commercial impact. This is a role for a visionary leader, someone who blends creativity, strategy, and commercial thinking to elevate brand interactions and transform the in-store experience.
Your Mission
- Take ownership of the experiential function and lead the development of innovative retail experience campaigns.
- Guide a passionate team, shape future-focused strategies, and drive growth through new business wins and deeper, insight-led client partnerships.
What You’ll Lead
- Innovation First: Transform traditional retail marketing by reshaping and elevating our experiential offering.
- Business Growth: Drive new business opportunities while growing and developing existing client relationships.
- Retail Expertise: Be the authority on shopper behaviour, retail trends, and omnichannel brand engagement.
- Creative Direction: Inspire your team to produce standout experiential campaigns that fuse commercial goals with creative excellence.
- Commercial Ownership: Oversee revenue, margin, and performance metrics to ensure strong financial success.
How You’ll Lead
- Build, motivate, and empower a high-performing creative and commercial team.
- Drive a culture of excellence, innovation, and accountability.
- Influence senior stakeholders with strong insight, foresight, and strategic thought leadership.
- Challenge conventional thinking and champion transformation across all experiential touchpoints.
What You’ll Bring
- Proven experience leading high-impact experiential or retail-focused teams within FMCG, alcohol, consumer tech, or related industries.
- A unique blend of creativity and strategic thinking able to shape big ideas and deliver meticulous execution.
- A strong track record of winning new business and growing client accounts through results-driven, insight-based work.
- Deep understanding of the retail landscape, shopper psychology, and how bricks-and-mortar spaces evolve within the digital age.
- Confidence working with senior stakeholders and leading cross-functional teams.
Your Impact
- Transform Retail: Turn everyday shopping into unforgettable brand experiences.
- Elevate Brands: Help brands become category leaders through strategic, creative, in-store activations.
- Drive Growth: Play a key role in expanding the experiential capability and its commercial success.
You Are
- A natural leader who inspires, energises, and elevates teams.
- A challenger who sees opportunity in every obstacle.
- A collaborator who builds trusted relationships.
- A visionary with the courage to redefine what’s possible in experiential marketing.
Head of Experiential - Hybrid - Berkshire in Reading employer: Oneilsrecruitment
Contact Detail:
Oneilsrecruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Experiential - Hybrid - Berkshire in Reading
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events or online. You never know who might have the inside scoop on that Head of Experiential role you’re eyeing.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your bold ideas for experiential campaigns. Let them see how you can transform their brand interactions.
✨Tip Number 3
Be prepared to discuss retail trends and shopper behaviour. Brush up on the latest insights so you can impress during interviews. It’s all about showing you’re the authority they need!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that could be perfect for you. Plus, it’s a great way to show your enthusiasm for joining our team.
We think you need these skills to ace Head of Experiential - Hybrid - Berkshire in Reading
Some tips for your application 🫡
Show Your Creative Side: When you're writing your application, let your creativity shine through! We want to see how you can blend innovative ideas with strategic thinking. Share examples of past experiences where you've transformed brand interactions or created memorable retail experiences.
Tailor Your Application: Make sure to customise your application for the Head of Experiential role. Highlight your experience in leading teams and driving business growth in the retail sector. We love seeing how your unique background aligns with our mission to redefine brand experiences!
Be Insightful: Show us that you understand shopper behaviour and retail trends. Use your application to demonstrate your knowledge of the industry and how you can leverage insights to create impactful campaigns. This will really set you apart from the crowd!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Oneilsrecruitment
✨Know Your Experiential Marketing Inside Out
Make sure you’re well-versed in the latest trends and innovations in experiential marketing. Research successful campaigns, especially those that have transformed retail experiences, and be ready to discuss how you can bring similar ideas to the table.
✨Showcase Your Leadership Style
Prepare to talk about your experience in leading teams and driving a culture of excellence. Think of specific examples where you’ve motivated your team or influenced senior stakeholders, as this role requires strong leadership and collaboration skills.
✨Demonstrate Your Strategic Thinking
Be ready to discuss how you blend creativity with strategic thinking. Prepare a few case studies where you’ve successfully combined innovative ideas with commercial goals, showcasing your ability to drive business growth through insight-led strategies.
✨Engage with Questions
Prepare thoughtful questions that show your interest in the company’s vision and future direction. Ask about their current challenges in experiential marketing and how they envision the role contributing to overcoming these obstacles.
