At a Glance
- Tasks: Lead innovative retail experiences that captivate shoppers and drive brand engagement.
- Company: Dynamic company redefining experiential marketing in the retail space.
- Benefits: Competitive salary, bonus, and opportunities for professional growth.
- Why this job: Transform everyday shopping into unforgettable brand experiences and elevate brands to new heights.
- Qualifications: Proven leadership in experiential marketing with a blend of creativity and strategy.
- Other info: Join a passionate team and influence the future of retail marketing.
The predicted salary is between 48000 - 72000 £ per year.
Are you ready to redefine how brands show up in the real world? We are looking for a Head of Experiential to lead bold immersive retail-focused brand experiences that captivate shoppers, shift behaviour, and drive measurable commercial success. This is a role for a visionary leader, someone who blends creativity, strategy, and commercial thinking to elevate brand interactions and transform the in-store experience.
Your Mission:
- Take ownership of the experiential function and lead the development of innovative retail experience campaigns.
- Guide a passionate team, shape future-focused strategies, and drive growth through new business wins and deeper insight-led client partnerships.
What You’ll Lead:
- Innovation First: Transform traditional retail marketing by reshaping and elevating our experiential offering.
- Business Growth: Drive new business opportunities while growing and developing existing client relationships.
- Retail Expertise: Be the authority on shopper behaviour, retail trends, and omnichannel brand engagement.
- Creative Direction: Inspire your team to produce standout experiential campaigns that fuse commercial goals with creative excellence.
- Commercial Ownership: Oversee revenue, margin, and performance metrics to ensure strong financial success.
How You’ll Lead:
- Build, motivate, and empower a high-performing creative and commercial team.
- Drive a culture of excellence, innovation, and accountability.
- Influence senior stakeholders with strong insight, foresight, and strategic thought leadership.
- Challenge conventional thinking and champion transformation across all experiential touchpoints.
What You’ll Bring:
- Proven experience leading high-impact experiential or retail-focused teams within FMCG, alcohol, consumer tech, or related industries.
- A unique blend of creativity and strategic thinking, able to shape big ideas and deliver meticulous execution.
- A strong track record of winning new business and growing client accounts through results-driven, insight-based work.
- Deep understanding of the retail landscape, shopper psychology, and how bricks-and-mortar spaces evolve within the digital age.
- Confidence working with senior stakeholders and leading cross-functional teams.
Your Impact:
- Transform Retail: Turn everyday shopping into unforgettable brand experiences.
- Elevate Brands: Help brands become category leaders through strategic creative in-store activations.
- Drive Growth: Play a key role in expanding the experiential capability and its commercial success.
You Are:
- A natural leader who inspires, energises, and elevates teams.
- A challenger who sees opportunity in every obstacle.
- A collaborator who builds trusted relationships.
- A visionary with the courage to redefine what’s possible in experiential marketing.
Key Skills: Marketing & Promotions
Head of Experiential Hybrid Berkshire in Essex employer: Oneilsrecruitment
Contact Detail:
Oneilsrecruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Experiential Hybrid Berkshire in Essex
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring along a portfolio or examples of your past work. Make sure it highlights your innovative ideas and successful campaigns – this is your time to shine!
✨Tip Number 3
Prepare for interviews by researching the company’s recent projects and their approach to experiential marketing. Tailor your answers to show how your vision aligns with theirs. This will demonstrate your genuine interest and strategic thinking.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand. Let’s make magic happen together!
We think you need these skills to ace Head of Experiential Hybrid Berkshire in Essex
Some tips for your application 🫡
Show Your Creative Side: When you're writing your application, let your creativity shine through! We want to see how you can blend innovative ideas with strategic thinking. Share examples of past experiences where you've transformed brand interactions or created memorable retail experiences.
Tailor Your Application: Make sure to customise your application for the Head of Experiential role. Highlight your experience in leading teams and driving business growth, especially in retail or experiential marketing. We love seeing how your unique background aligns with our mission!
Be Insightful: Demonstrate your understanding of shopper behaviour and retail trends in your application. We’re looking for someone who can bring deep insights to the table, so don’t hold back on showcasing your knowledge of the evolving retail landscape.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen to join our team at StudySmarter!
How to prepare for a job interview at Oneilsrecruitment
✨Know Your Experiential Marketing Inside Out
Make sure you’re well-versed in the latest trends and innovations in experiential marketing. Research successful campaigns and be ready to discuss how they could inspire your own ideas for the role.
✨Showcase Your Leadership Style
Prepare examples that highlight your leadership skills, especially in motivating and empowering teams. Think about times when you’ve driven a culture of excellence and innovation, and be ready to share those stories.
✨Demonstrate Your Strategic Thinking
Be prepared to discuss how you blend creativity with strategic thinking. Have a few examples ready that illustrate how you’ve shaped big ideas and executed them meticulously, particularly in retail-focused environments.
✨Engage with Insight and Foresight
During the interview, show that you can influence senior stakeholders with strong insights. Bring data or case studies that demonstrate your understanding of shopper behaviour and how it can drive business growth.