National Account Manager – B2C Retail
National Account Manager – B2C Retail

National Account Manager – B2C Retail

Full-Time 36000 - 60000 £ / year (est.) No home office possible
One Retail Group

At a Glance

  • Tasks: Drive B2C retail growth and build partnerships across the UK, EU, and US.
  • Company: Join One Retail Group, a dynamic international online retailer with exciting growth plans.
  • Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for personal development.
  • Why this job: Make a real impact by shaping our retail strategy and driving results from the ground up.
  • Qualifications: Proven experience in B2C retail management and strong negotiation skills required.
  • Other info: Be part of a collaborative team that values innovation and fast-paced learning.

The predicted salary is between 36000 - 60000 £ per year.

Location: UK (Hybrid / UK, EU & US remit)

We are looking for a senior, commercially sharp National Account Manager to build and scale One Retail Group’s B2C retail channel across the UK, Europe and the US. This is a newly created, standalone role with a clear mandate: win national retail listings, drive sell-through, and grow long-term, profitable partnerships across high-value B2C retail accounts. This role is not about account maintenance. It is about creation, momentum, and results.

You will take ownership of the full end-to-end B2C retail sales cycle, from identifying and targeting the right partners, through negotiation and launch, to long-term account development and international expansion. You will operate at senior level with retail buyers and category leaders across DIY, lifestyle, discount, grocery, and electrical sectors. Combining strategic thinking with hands-on execution, you will shape how One Retail Group shows up in physical retail, complementing our marketplace-led strength with a scalable, high-performing B2C retail presence. This role suits a proven commercial operator who thrives in autonomy, enjoys building from scratch, and is motivated by opportunity, ownership, and impact.

Key Responsibilities

  • National B2C Retail Strategy & Growth: Own and deliver the national B2C retail sales strategy, fully aligned with One Retail Group’s commercial and growth objectives. Define target retail segments, priority accounts, and route-to-market strategies across the UK, with scope to expand into EU and US markets. Build a clear pipeline of high-potential national retail partners and convert opportunities into sustainable revenue streams.
  • New Business Development & Listings: Identify, target, and win national retail partnerships across DIY, lifestyle, discount, grocery, and electrical sectors. Lead all aspects of new business development, from market mapping and prospecting through to pitch, negotiation, and contract closure. Develop compelling proposals, range strategies, and commercial models that secure listings and set accounts up for long-term success.
  • Account Ownership & Commercial Execution: Own the full commercial relationship with retail partners, managing pricing, margins, promotions, and growth plans. Drive distribution growth, range expansion, and promotional effectiveness to maximise sell-through and profitability. Build strong senior-level relationships across buying, category, commercial, and supply chain functions within retail partners.
  • Cross-Functional Collaboration & Delivery: Work closely with marketing, operations, supply chain, and product teams to deliver seamless, commercially aligned retail launches. Ensure retail partners receive best-in-class execution, from availability and forecasting to promotional planning and performance tracking. Maintain accurate forecasting, performance reporting, and pipeline visibility to support decision-making and investment prioritisation.
  • International Expansion: Identify and pursue opportunities to extend B2C retail partnerships into EU and US markets. Adapt propositions, pricing, and commercial structures to suit different international retail environments and customer expectations.

Ideal Candidate

  • Significant experience in a senior National Account Manager or Key Account Manager role within B2C retail.
  • Proven track record of winning listings and driving growth with major UK retail accounts.
  • Deep understanding of multichannel retail environments and how to drive sell-through in-store and online.
  • Strong experience across DIY, lifestyle, discount, grocery, and electrical retail sectors.
  • Highly commercial, with demonstrable success in negotiation, pricing and margin modelling, and business case development.
  • Comfortable operating autonomously in a standalone role, building structure, strategy, and pace from the ground up.
  • Experience working with trade and wholesale customers such as Screwfix, Travis Perkins, builders’ merchants, or similar is advantageous.
  • Exposure to EU and or US retail markets, or experience scaling new channels, is highly desirable.
  • Entrepreneurial mindset with a strong results orientation and a bias towards action.

Who is One Retail Group?

One Retail Group is an international online retailer, brand owner, and marketplace specialist. Our story is humble, growing from a single product launched in 2013, we now own multiple brands in the home appliance, lifestyle and personal care categories. Our future is exciting as we strive to launch onto new platforms and expand our operations even further across the globe. We work at pace, we learn fast, where necessary we fail fast. This role will provide you with the chance to leave your mark and make a difference to a very exciting company. We’re proud of our collaborative team and continued high standards as we work together to achieve our shared ambitious goals.

National Account Manager – B2C Retail employer: One Retail Group

One Retail Group is an exceptional employer, offering a dynamic and collaborative work culture that empowers employees to take ownership of their roles and drive impactful results. With a focus on growth and innovation, this hybrid position allows for flexibility while working on exciting international projects, providing ample opportunities for professional development and career advancement. Join us to be part of a fast-paced environment where your contributions truly matter and help shape the future of B2C retail.
One Retail Group

Contact Detail:

One Retail Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land National Account Manager – B2C Retail

Tip Number 1

Network like a pro! Get out there and connect with industry professionals on LinkedIn or at events. Building relationships can open doors to opportunities that aren’t even advertised.

Tip Number 2

Research the companies you’re interested in. Understand their values, products, and market position. This knowledge will help you tailor your approach and show them you’re genuinely interested.

Tip Number 3

Prepare for interviews by practising common questions and scenarios relevant to the role. Think about how your experience aligns with their needs, especially in B2C retail and account management.

Tip Number 4

Don’t forget to apply through our website! We love seeing candidates who are proactive and take the initiative to reach out directly. It shows you’re serious about joining our team!

We think you need these skills to ace National Account Manager – B2C Retail

National Account Management
B2C Retail Strategy
New Business Development
Negotiation Skills
Commercial Acumen
Relationship Management
Market Mapping
Proposal Development
Pricing and Margin Modelling
Cross-Functional Collaboration
Performance Tracking
International Market Expansion
Understanding of Multichannel Retail
Entrepreneurial Mindset
Results Orientation

Some tips for your application 🫡

Show Your Commercial Savvy: When writing your application, make sure to highlight your experience in driving growth and winning listings. We want to see how you've successfully navigated the B2C retail landscape and what strategies you've employed to achieve results.

Tailor Your Approach: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific requirements of the National Account Manager role. We love seeing candidates who take the time to align their skills with our needs.

Be Results-Oriented: We’re all about impact here at One Retail Group. In your application, share concrete examples of how you’ve driven sales and built partnerships. Numbers speak volumes, so don’t shy away from showcasing your achievements!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at One Retail Group

Know Your Numbers

As a National Account Manager, you'll need to demonstrate your commercial acumen. Brush up on key metrics related to sales growth, margins, and market share in the B2C retail sector. Be ready to discuss specific examples where you've driven results through data-driven decisions.

Showcase Your Strategy Skills

Prepare to talk about your approach to building a national B2C retail strategy. Think about how you would define target segments and what route-to-market strategies you would employ. Having a clear vision will show that you're not just a doer but also a strategic thinker.

Build Relationships

This role is all about creating and nurturing partnerships. Be prepared to share examples of how you've successfully built relationships with senior-level buyers and category leaders. Highlight your negotiation skills and how you've turned prospects into long-term partners.

Adaptability is Key

With the potential for international expansion, it's crucial to demonstrate your adaptability. Discuss any experience you have in different markets, especially in the EU or US. Show that you can tailor strategies to fit various retail environments and customer expectations.

National Account Manager – B2C Retail
One Retail Group

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