At a Glance
- Tasks: Lead marketing strategies to attract and retain customers for our innovative energy bars.
- Company: Join a bold startup revolutionising the food industry with eco-friendly products.
- Benefits: Competitive salary, flexible remote work, and opportunities for personal growth.
- Other info: Fast-paced environment with potential for career advancement.
- Why this job: Be part of a mission-driven team making a real difference in nutrition and sustainability.
- Qualifications: Experience in marketing, creativity, and strong analytical skills required.
The predicted salary is between 45000 - 60000 £ per year.
Reports to: CMO
Location: On-site in Hitchin, Hertfordshire (one day per week working remote)
Salary: £45,000 to £60,000 pa
About One Good Thing (OGT): At One Good Thing, we are shaking up the food industry with the world’s first wrapper-free energy bars. Our disruptive, proprietary beeswax-based coating provides the benefits of plastic packaging without the waste. We are a bold, ambitious and fast-growing startup looking for a passionate, high-energy individual to help us build a household name in nutrition.
Executive Summary: As the Marketing Manager for One Good Thing (OGT), you will be responsible for the day to day running of marketing, turning our strategy into a scalable customer acquisition and retention activity. You will need to balance an analytical mindset with a passion for brand storytelling and creativity. You will oversee our performance channels, website conversion and CRM strategy. You will lead our Marketing Executive, project-manage our external creative team and media agencies.
Key Objectives:
- Scalable Acquisition: Drive high-quality traffic and new customer acquisition across paid media, optimising blended CAC/ROAS targets.
Marketing Manager employer: One Good Thing
At One Good Thing, we pride ourselves on being an innovative employer that champions sustainability and creativity in the food industry. Our collaborative work culture in Hitchin fosters personal and professional growth, offering employees the chance to make a real impact while enjoying flexible working arrangements. Join us to be part of a passionate team dedicated to revolutionising nutrition with our unique products, all while benefiting from competitive salaries and a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their products, values, and recent news. When you walk in, we want you to show them you’re not just another candidate, but someone who genuinely cares about their mission.
✨Tip Number 3
Practice your pitch! You need to be able to sell yourself just like you would sell a product. Highlight your achievements and how they align with the role of Marketing Manager at OGT. We want to hear your story!
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows your enthusiasm and keeps you fresh in their minds. Plus, it’s a great chance to reiterate why you’re the perfect fit for the team.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight relevant experience and skills that align with our mission at One Good Thing. We want to see how you can contribute to our journey in shaking up the food industry!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you're the perfect fit for OGT. Share your passion for brand storytelling and creativity, and don’t forget to mention any innovative marketing strategies you've implemented in the past.
Showcase Your Analytical Skills:As we’re looking for someone who balances creativity with an analytical mindset, make sure to include examples of how you've used data to drive marketing decisions. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at One Good Thing
✨Know Your Stuff
Before the interview, dive deep into One Good Thing's mission and products. Understand their unique selling points, especially the beeswax-based coating. This will show your genuine interest and help you connect your marketing strategies to their innovative approach.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've led that demonstrate your creativity and analytical skills. Be ready to discuss how you balanced data-driven decisions with compelling storytelling, as this is crucial for the role.
✨Be Ready to Discuss Metrics
Since the role involves driving customer acquisition and optimising CAC/ROAS, brush up on relevant metrics. Be prepared to discuss how you've used data to inform your marketing strategies and the results you've achieved in previous roles.
✨Ask Insightful Questions
At the end of the interview, ask questions that show your enthusiasm for the role and the company. Inquire about their future marketing plans or how they measure success in their campaigns. This not only shows your interest but also helps you gauge if it's the right fit for you.
