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For Companies At a Glance
- Tasks: Join our team to manage and deliver digital marketing assets for sports and entertainment.
- Company: Warner Bros. Discovery is a leading media and entertainment company.
- Benefits: Gain hands-on experience in a dynamic environment with potential for growth.
- Why this job: Perfect for those passionate about entertainment and digital marketing; make an impact!
- Qualifications: Bachelor's degree or equivalent experience; detail-oriented and proactive.
- Other info: This is a 6-month fixed-term contract role.
The predicted salary is between 30000 - 42000 £ per year.
The Job
Warner Bros. Discovery seeks a Creative Trafficking Specialist to join the Subscriber Acquisition Marketing team. This role will be responsible for trafficking the digital marketing assets for sports & entertainment via an automated system and directly to media and partnership teams.
The ideal candidate will be passionate about television, movies, entertainment, and digital marketing. They will be interested in performance marketing and performance optimization. This role demands an eye for detail and structure to be successful.
The candidate will be the link between creative teams, marketing teams and media teams, and will be pivotal in ensuring that the correct assets are being delivered or set up in the feed according to the media plan and media requirements.
This role is a 6 month fixed term contract.
You will be responsible to:
- Work closely with Creative /Acquisition/ Partnerships/ Media investment teams to deliver ads creative. Partner and communicate with internal teams to streamline workflow and asset delivery.
- Monitor and maintain essential documents (specs, process, workflow, best practice, taxonomy)
- Manage the Media Drive & Smartly Library housing all creative files for trafficking.
- QCs assets for specs, correct dimensions and file formats.
- Generate file naming conventions essential for performance measurement.
- Traffic and deliver final files to automation platform or media team.
- Confirm campaign launch has gone live.
- Set up creative assets in the automation platform.
- Troubleshooting.
Key requirements:
- Bachelor's degree, or equivalent technical knowledge/work experience.
- Hands-on with a proactive, can-do attitude.
- Experience in Dynamic creative optimization tools such as Smartly, Google Web Designer or DCO feed management a plus.
- Knowledge of all types of digital creative assets: specs, best practice, creative guidelines.
- Communication with stakeholders both internally and externally.
- Strong attention to detail.
- Have an interest in the entertainment industry.
Creative Trafficking Specialist employer: Once Upon A Time
Contact Detail:
Once Upon A Time Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Trafficking Specialist
✨Tip Number 1
Familiarize yourself with the latest trends in digital marketing and performance optimization. This will not only help you understand the role better but also show your passion for the industry during discussions.
✨Tip Number 2
Network with professionals in the entertainment and digital marketing sectors. Attend industry events or join online forums to connect with people who can provide insights or even refer you to opportunities.
✨Tip Number 3
Gain hands-on experience with tools like Smartly and Google Web Designer. If you haven't used them before, consider taking online courses or tutorials to boost your skills and confidence.
✨Tip Number 4
Prepare to discuss specific examples of how you've managed workflows or collaborated with teams in past roles. Highlighting your attention to detail and proactive attitude will resonate well with the hiring team.
We think you need these skills to ace Creative Trafficking Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, creative trafficking, and any tools like Smartly or Google Web Designer. Emphasize your attention to detail and proactive attitude.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the entertainment industry and how it aligns with the role. Mention specific experiences that demonstrate your ability to manage creative assets and work with various teams.
Showcase Relevant Skills: Highlight your knowledge of digital creative assets and any experience with performance marketing. Be sure to mention your familiarity with specs, best practices, and creative guidelines.
Proofread Your Application: Before submitting, carefully proofread your application materials. Ensure there are no typos or errors, as attention to detail is crucial for this role.
How to prepare for a job interview at Once Upon A Time
✨Show Your Passion for Entertainment
Make sure to express your enthusiasm for television, movies, and the entertainment industry during the interview. Share specific examples of how your interests align with the company's mission and values.
✨Demonstrate Attention to Detail
Since this role requires a strong eye for detail, be prepared to discuss how you ensure accuracy in your work. You might want to share past experiences where your attention to detail made a significant impact on a project.
✨Familiarize Yourself with Digital Marketing Tools
Brush up on your knowledge of dynamic creative optimization tools like Smartly and Google Web Designer. Be ready to discuss any hands-on experience you have with these tools and how they can enhance performance marketing.
✨Prepare for Team Collaboration Questions
As the role involves working closely with various teams, think of examples that showcase your ability to collaborate effectively. Highlight instances where you streamlined workflows or improved communication between teams.
