At a Glance
- Tasks: Maximise GMV from Google & Bing Shopping through innovative campaign strategies.
- Company: Join OnBuy, one of the UK's fastest-growing tech companies.
- Benefits: Competitive salary, company equity, 25 days leave, and career development opportunities.
- Other info: Flexible remote work options and a commitment to diversity and inclusion.
- Why this job: Be part of a close-knit team making a real impact in e-commerce.
- Qualifications: Experience in performance marketing and familiarity with BI tools or SQL.
The predicted salary is between 75000 - 85000 £ per year.
OnBuy are an online marketplace who are on a mission of being the best choice for every customer, everywhere. We have recently been named one of the UK's fastest-growing tech companies in the Sunday Times 100 Tech list. At OnBuy, you're not just a number or another cog in a machine. We are a close team, who have the opportunity to learn and grow as OnBuy evolves.
In this newly created role as Senior Performance Marketing Manager your primary responsibility is to maximise incremental GMV and contribution from Google & Bing Shopping/PMax through world‑class campaign architecture, feed intelligence, and efficiency control. You own and design the entire Shopping ecosystem end‑to‑end: structure, segmentation, labels, feed quality, bidding logic, Merchant Center health, and commercial optimisation.
- Design and maintain complex, feed‑driven segmentation frameworks for millions of SKUs, including product eligibility tiers, performance cohorts, and commercial signals.
- Own CSS account strategy including bid separation logic, feed‑exclusion rules, and optimisation of commission/auction mechanics.
- Build and maintain advanced labelling systems for commercial signals, product scoring, seller quality, and activation logic.
- Translate commercial conditions (margin, fee bands, seller activation) into schema logic.
- Work with Data/BI teams to operationalise performance‑based product movement rules, activation logic, and automated routing systems that dictate bidding exposure.
- Negative structure hygiene.
- Asset group discipline.
- Partner with Data Science to operationalise propensity segmentation.
- Own end‑to‑end conversion tracking integrity, including server‑side conversions API, GTM audits, feed attribution, and ongoing monitoring of tracking capture rates vs internal GMV.
- Manage and commercially challenge third‑party Shopping vendors and automation partners, including audit of bidding decisions, versioned change‑history accountability, and validation of performance claims.
- Experience with BI tools or SQL.
The salary on offer for this role is £75000- £85000 depending on experience. Company Equity- In return for helping us to grow, we’ll offer you company equity, meaning you own a piece of this business we are all working so hard to build.
~25 days annual leave + Bank Holidays
~1 extra day off for your Birthday
~ Employee Assistance Programme
~ Opportunities for career development and progression
This role is UK remote or if you live near our Manchester or Bournemouth's offices can be Hybrid.
We are dedicated to creating a fair and transparent workforce, starting with a recruitment process that does not discriminate on the basis of gender, sexual orientation, marital or civil partnership status, pregnancy or maternity, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability, or age.
Locations
StudySmarter Expert Advice🤫
We think this is how you could land Remote Senior Performance Marketing Manager (Google Shopping & Bing ) in Guildford, Surrey
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for OnBuy and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like OnBuy are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with OnBuy on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at OnBuy. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Senior Performance Marketing Manager (Google Shopping & Bing ) in Guildford, Surrey
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit OnBuy. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of OnBuy:Show us that you’ve done your homework! In your application, briefly mention what you admire about OnBuy’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at OnBuy
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at OnBuy will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At OnBuy, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
