At a Glance
- Tasks: Maximise revenue through innovative Google & Bing Shopping campaigns and optimise performance.
- Company: Join OnBuy, one of the UK's fastest-growing tech companies with a mission to excel.
- Benefits: Flexible remote work, competitive salary, and opportunities for personal growth.
- Other info: Collaborative culture focused on meaningful change and career development.
- Why this job: Be part of a dynamic team making a real impact in a fast-paced environment.
- Qualifications: Deep expertise in Google Shopping, Bing Shopping, and hands-on campaign management experience.
The predicted salary is between 60000 - 75000 £ per year.
Who are OnBuy? OnBuy are an online marketplace who are on a mission of being the best choice for every customer, everywhere. We have recently been named one of the UK's fastest-growing tech companies in the Sunday Times 100 Tech list. All achievements we are very proud of, but we don't let that go to our head. We are all laser focused on our mission and understand the huge joint effort ahead of us needed to succeed.
Working at OnBuy: We are a team of driven and motivated people who thrive when working at pace. To succeed at OnBuy you need to take charge and fully own your responsibilities, rolling your sleeves up when needed to 'get it done'. Working at OnBuy you are surrounded by so much opportunity, but you must possess the ability to stay focused and prioritise ruthlessly. Most importantly, you will thrive in an ever-changing environment as we are constantly evolving. At OnBuy, you're not just a number or another cog in a machine. We are creating something really special, and you have the opportunity to affect meaningful change and have your voice heard. We are a close team, who have the opportunity to learn and grow as OnBuy evolves.
About the Role: In this newly created role as Senior Performance Marketing Manager your primary responsibility is to maximise incremental GMV and contribution from Google & Bing Shopping/PMax through world‑class campaign architecture, feed intelligence, and efficiency control. Success is measured in incremental revenue and contribution/day, not ROAS. You are OnBuy’s deep technical expert across Google Shopping, Bing Shopping, Search, and PMax. You own and design the entire Shopping ecosystem end‑to‑end: structure, segmentation, labels, feed quality, bidding logic, Merchant Center health, and commercial optimisation. This is a hands‑on individual contributor role, not a strategist position.
Key Responsibilities:
- Own the full Shopping & PMax architecture, including:
- Campaign tiers & priorities
- Listing group design
- Custom label frameworks
- Negative structures
- Feed‑driven segmentation
- Ensure structural scalability across tens of thousands of campaigns and millions of SKUs, including automation of campaign creation, routing, and lane governance.
- Control the interplay between PMax and Standard Shopping, ensuring optimal margin, traffic shaping, and signal control.
- Design and maintain complex, feed‑driven segmentation frameworks for millions of SKUs, including product eligibility tiers, performance cohorts, and commercial signals.
- Architect and manage multiple optimisation environments to ensure clean Smart Bidding signals, scalable growth across product groups, and controlled exploration.
- Own CSS.
Remote Senior Performance Marketing Manager (Google Shopping & Bing ) in Crawley employer: OnBuy
At OnBuy, we pride ourselves on being a dynamic and rapidly growing online marketplace that values each team member's contributions. Our collaborative work culture fosters innovation and personal growth, providing ample opportunities for employees to make a meaningful impact in a fast-paced environment. With a focus on continuous evolution and a commitment to excellence, joining OnBuy means being part of a close-knit team dedicated to achieving our ambitious mission together.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Senior Performance Marketing Manager (Google Shopping & Bing ) in Crawley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for OnBuy and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like OnBuy are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with OnBuy on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at OnBuy. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Senior Performance Marketing Manager (Google Shopping & Bing ) in Crawley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit OnBuy. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of OnBuy:Show us that you’ve done your homework! In your application, briefly mention what you admire about OnBuy’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at OnBuy
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at OnBuy will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At OnBuy, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
