At a Glance
- Tasks: Optimise paid search campaigns and expand into paid social channels.
- Company: Join On the Beach, a dynamic travel company focused on innovation.
- Benefits: Enjoy competitive salary, flexible working, and opportunities for growth.
- Other info: Collaborative culture that values experimentation and data-driven insights.
- Why this job: Drive performance with cutting-edge AI tools and make a real impact.
- Qualifications: Hands-on search expertise and a passion for growth marketing.
The predicted salary is between 40000 - 50000 £ per year.
On the Beach is seeking a Performance Marketing Executive to optimise paid search campaigns and lead expansion into paid social channels.
You will drive performance across Google, Bing, and display platforms, while leveraging AI tools to test creatives and scale campaigns.
The role emphasises data-driven insights, collaboration with creative and data teams, and a culture of experimentation.
The ideal candidate combines hands-on search expertise with a passion for growth marketing, strong #J-18808-Ljbffr
Performance Marketing Lead: Paid Search & Social in Manchester employer: On the Beach
On the Beach is an exceptional employer that champions innovation and collaboration within its new AI Discovery team in Manchester. With a strong focus on employee growth, flexible work patterns, and a culture that encourages experimentation, team members are empowered to make a meaningful impact while working on cutting-edge AI solutions. The vibrant work environment not only fosters creativity but also prioritises direct engagement with customers, ensuring that every voice is heard in the development process.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Lead: Paid Search & Social in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for On the Beach and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like On the Beach are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with On the Beach on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at On the Beach. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Performance Marketing Lead: Paid Search & Social in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit On the Beach. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of On the Beach:Show us that you’ve done your homework! In your application, briefly mention what you admire about On the Beach’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at On the Beach
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at On the Beach will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At On the Beach, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
