Senior Graphic Designer in Leicester

If we were a restaurant, this person would be our head chef. You’re accountable for the standard of everything that leaves the studio, you give creative direction to the team, and you run the ‘creative kitchen’, so the quality is consistent every single time. We describe this as a “player-coach” role. You lead from the front with your own design work while keeping the studio’s creative output running like a well‑oiled machine. You sit at the intersection of strategy and execution, working closely with our Project Manager and team of designers to operate creatively within clear brief guardrails. You’re free to make the calls, and you own the outcome. You’ll be backed by the dedicated project manager who owns the trackers, timelines and admin, so you’re free to keep your head where it matters most: on the craft, the concepts and the client brief. This is not a role for someone who wants to hide behind a screen. It’s for a designer who wants ownership, influence and a direct line to how the studio grows.

What you’ll actually be doing:

• Running the pass: You stay a designer at heart. You lead the execution of high-level brand identity, print and digital projects, and the standard of every file that leaves the studio is ‘On Poynt’ because you said so.
• Owning quality: You’re empowered to make day‑to‑day creative calls and sign off internal work, so projects keep moving without constant escalation. You’re the final line of defence: an uncompromising eye for detail and flawless accuracy, every time.
• Coaching the ‘kitchen’: You mentor our middleweight and junior designers, auditing their work, sharpening their conceptual thinking and levelling up their technical craft. You give clear, honest “tough love” feedback when it’s needed to protect the standard.
• Thinking commercially: You approach every brief like a business problem. You can articulate exactly how a design decision moves the needle for a client, solves a real commercial challenge and drives growth, not just why it looks good.
• Leading the room: You front client presentations with confidence, translating complex creative thinking into something relatable and strategically grounded that gets the best outcome for the client and the work.

You’ll thrive at On Poynt if you’re…

• A “why” thinker: You don’t just execute a style, you understand the substance underneath it. “Why are we doing this? What difference does it make for the client?” is your default question, at every stage.
• Commercially and strategically sharp: You read a brief as a business challenge as much as a creative one, and you make design decisions that stand up in front of a client and move their brand forward.
• An Adobe Addict: You’re likely the most technically proficient person in the room on the Adobe Creative Suite. You understand the real nuances of print production, digital assets and brand systems, not just the surface.
• A natural leader: You’re a sociable, confident communicator who inspires the team to follow your lead, and you’re comfortable holding a high bar.

Requirements:

• A proven track record in a fast‑paced agency environment, several years at Senior level, or a strong middleweight genuinely ready for a significant step up.
• An extensive portfolio showing original creativity and commercial results.
• Expert knowledge across print, digital and brand identity.
• Strong presentation and articulation skills, written and verbal.
• A commercial, strategic mindset when working with clients and projects.
• Some experience mentoring or supporting more junior designers is a plus.
• Able to work in‑studio in Leicester, 5 days a week. This is not a hybrid or WFH role, you must be able to commute to the studio every day.

Who we are:

We don’t do “pretty” for the sake of it. At On Poynt, we’re obsessed with work that actually works. We’re a high‑performance creative agency sitting at the intersection of bold strategy and flawless execution. We help brands stop blending in and start moving the needle, replacing fluff and vanity metrics with considered, precise design that solves real commercial challenges. We’re a lean, fast‑moving team that partners with clients to question, refine and elevate their vision. If you’re tired of agency ego and want to build work that’s strategically sound, mouth‑watering, and that designers actually care about, you’ll fit right in.

What we offer:

• 23 days annual leave plus bank holidays (pro‑rata)
• A vibrant studio where creativity sits at the heart of everything
• An office shared with Marmalade and Hudson, our company dogs
• A genuine spectrum of clients, and the chance to make a real mark on the brands we build
• Training and upskilling opportunities
• (A lot of) company socials

How to apply:

Send your CV, a covering letter and your portfolio to hello@onpoyntcreative.com. Please note: this is a UK‑based, full‑time, in‑studio role in Leicester, five days a week. You must be able to commute to the studio every day. Applications from outside the UK, or for hybrid, remote, freelance or contract arrangements, won’t be considered.