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- Tasks: Lead the merchandising strategy for Apparel & Accessories across EMEA, driving brand presence and consumer engagement.
- Company: Join a dynamic team at On, a leader in innovative sportswear.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for professional growth.
- Other info: Collaborate with global teams and influence product direction for a premium marketplace.
- Why this job: Shape the future of apparel while connecting with diverse communities and athletes.
- Qualifications: 5+ years in merchandising or buying, with a strong understanding of apparel dynamics.
The predicted salary is between 60000 - 80000 £ per year.
As the Merchandising Lead for Apparel & Accessories (EMEA), you aren’t just managing a category - you’re fueling the engine of one of On’s most exciting growth sectors. Reporting to the Senior Lead, you will be an architect of a strategy that transforms consumer insights into a dominant, premium marketplace presence. With a builder’s spirit and a relentless curiosity for what moves the modern athlete, you’ll curate impactful assortments across Wholesale, DTC, and Distributor markets. This is your chance to define the On experience - from the streets of London to the cityscapes of the GCC - ensuring every product lands with precision. Collaborating with Global and Regional partners across Apparel, Accessories and Footwear Merchandising, Sales, and DTC teams, you will champion the unique needs of our diverse EMEA communities to build brand love from head to toe. This role requires a consumer-obsessed self-starter who thrives in ambiguity and can seamlessly pivot from deep-dive spreadsheet analytics to high-level strategic vision.
Your Mission
- Strategic Vision: Contribute to the seasonal and long-range roadmap for EMEA Apparel & Accessories, ensuring regional insights shape the brand's path.
- Line Architecture: Help build regional product frameworks that balance commercial growth with cohesive, premium storytelling.
- Regional Relevance: Adapt global directives into assortments that resonate with EMEA communities while maintaining a consistent brand identity.
- Cross-Functional Synergy: Partner with Product, Marketing, and Sales teams to ensure the EMEA vision is seamlessly executed from concept to sell-out.
- Multi-Channel Alignment: Support DTC, Wholesale, and Distributor channels in developing cohesive assortments that land in the right tiers and locations.
- Commercial Health: Collaborate with Planning and Analytics to drive productivity, optimizing flow and sell-through through data-backed decision-making.
- Global Advocacy: Influence the global line planning process by providing critical EMEA-specific feedback on regional market needs.
- Brand Energy: Support the development of special projects, collaborations, and capsule collections that elevate brand heat and emotional connection.
Your story
You have 5+ years of experience in apparel and/or accessories merchandising or buying with regional or global scope. You have a relevant understanding of apparel dynamics across performance and lifestyle categories. You are commercially sharp and consumer-obsessed, with strong business acumen and analytical depth. You have a proven ability to manage SKU productivity, lifecycle, choice count, and flow.
Lead - Merchandising (Apparel & Accessories) employer: ON.com
Contact Detail:
ON.com Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead - Merchandising (Apparel & Accessories)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and how they resonate with consumers. This will help you tailor your answers and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Merchandising Lead. Highlight your consumer obsession and strategic vision, and don’t forget to showcase your analytical skills.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team and are familiar with the brand's online presence.
We think you need these skills to ace Lead - Merchandising (Apparel & Accessories)
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for apparel and accessories shine through. We want to see that you’re not just ticking boxes but genuinely excited about the role and what it entails.
Tailor Your CV: Make sure your CV is tailored to highlight your experience in merchandising and buying. Use keywords from the job description to show us you understand what we’re looking for and how you fit into our vision.
Craft a Compelling Cover Letter: Your cover letter is your chance to tell your story. Share specific examples of how you've driven commercial success in previous roles and how you can bring that expertise to our team at StudySmarter.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our community!
How to prepare for a job interview at ON.com
✨Know Your Market
Dive deep into the apparel and accessories market, especially within the EMEA region. Understand current trends, consumer preferences, and what makes On stand out. This knowledge will help you articulate how your insights can shape the brand's strategy.
✨Showcase Your Analytical Skills
Be prepared to discuss specific examples of how you've used data to drive merchandising decisions. Whether it's SKU productivity or sell-through rates, demonstrating your analytical depth will show that you're not just a creative thinker but also a commercially sharp candidate.
✨Emphasise Collaboration
This role requires cross-functional synergy, so highlight your experience working with diverse teams. Share stories about how you've partnered with marketing, sales, or product teams to execute successful strategies, ensuring everyone is aligned towards a common goal.
✨Bring Your Vision
As a self-starter with a builder’s spirit, be ready to share your strategic vision for the EMEA Apparel & Accessories category. Discuss how you would adapt global directives to resonate with local communities, showcasing your ability to pivot from high-level strategy to detailed execution.