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- Tasks: Lead innovative marketing strategies for our fleet division and drive brand awareness.
- Company: Join OMODA & JAECOO, dynamic brands under the Chery Group umbrella.
- Benefits: Competitive salary, growth opportunities, and a chance to shape the future of automotive marketing.
- Why this job: Make an impact in a rapidly expanding company and work with cutting-edge automotive technology.
- Qualifications: 2-3 years of marketing experience, preferably in automotive or fleet management.
- Other info: Collaborative environment with opportunities to attend trade shows and industry events.
The predicted salary is between 36000 - 60000 £ per year.
OMODA & JAECOO are new brands built by Chery Group, a leading Chinese automobile company. OMODA & JAECOO operate individually from other brands of Chery Group. Their business scope covers the R&D, production, and sales of passenger cars.
This role has been created thanks to the rapid expansion of OJUK’s operation and the introduction of a third brand into our portfolio. We are seeking a dynamic and results-driven Fleet Marketing Specialist to lead marketing strategies for our fleet division. This role blends strategic thinking with hands-on execution, ensuring our fleet services and vehicles are effectively positioned to attract and retain business clients.
Reporting to the Fleet Sales Director, you will be responsible for all Fleet-related events, lead generation, and marketing activities. You will collaborate closely with sales, operations, and product teams to drive brand awareness, generate leads, and support revenue growth.
- Develop and execute marketing campaigns tailored to fleet customers, including B2B outreach, digital advertising, and event marketing.
- Manage marketing and digital agencies as well as social accounts to ensure brand awareness growth and success of quarterly campaigns.
- Manage brand positioning for fleet services across all channels, ensuring consistent messaging and visual identity.
- Conduct market research to identify trends, customer needs, and competitive positioning in the automotive fleet sector.
- Create compelling marketing materials, including brochures, Retailer assets, presentations, and case studies for corporate clients.
- Oversee digital marketing initiatives, including website content, SEO, email campaigns, and social media engagement.
- Collaborate with the sales team to design lead-generation strategies and track campaign performance.
- Organize and represent the company at trade shows, networking events, and industry conferences.
- Monitor marketing budgets, ensuring cost-effective campaign execution.
Requirements:
- 2-3 years of marketing experience, ideally within the automotive or fleet management industry.
- Strong understanding of B2B marketing strategies and customer acquisition.
- Proficiency in digital marketing tools, CRM systems, and analytics platforms.
- Excellent communication, presentation, and project management skills.
- Creative thinker with the ability to translate data insights into actionable strategies.
Marketing Advisor e-marketing employer: OMODA UK
Contact Detail:
OMODA UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Advisor e-marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the automotive and marketing sectors. Attend industry events, trade shows, and local meetups to make those valuable connections that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those related to B2B or fleet services. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to engage with industry leaders and share your insights on marketing trends. This not only builds your personal brand but also keeps you on the radar of potential employers.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to join our team. Keep an eye on our careers page for the latest openings and make sure your application stands out!
We think you need these skills to ace Marketing Advisor e-marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Fleet Marketing Specialist. Highlight your experience in B2B marketing and any relevant projects you've worked on in the automotive or fleet management sectors.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how your skills align with our mission at OMODA & JAECOO. Don’t forget to mention specific campaigns or strategies you’ve successfully executed.
Showcase Your Digital Savvy: Since this role involves overseeing digital marketing initiatives, make sure to highlight your proficiency with digital tools and platforms. Share examples of how you've used analytics to drive marketing decisions in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at OMODA UK
✨Know Your Brands
Before the interview, dive deep into OMODA & JAECOO. Understand their unique selling points and how they differentiate themselves in the automotive market. This knowledge will help you demonstrate your enthusiasm and show that you're genuinely interested in the role.
✨Showcase Your Marketing Savvy
Prepare to discuss specific marketing campaigns you've executed in the past, especially those related to B2B or the automotive sector. Be ready to explain your thought process, the strategies you employed, and the results achieved. This will highlight your hands-on experience and strategic thinking.
✨Be Data-Driven
Since the role requires translating data insights into actionable strategies, come prepared with examples of how you've used analytics to inform your marketing decisions. Discuss any tools or platforms you've used and how they helped you achieve your goals.
✨Engage with Questions
At the end of the interview, don’t shy away from asking insightful questions. Inquire about the company's future marketing initiatives or how they measure success in their campaigns. This shows your interest in the role and helps you gauge if the company aligns with your career aspirations.
