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For Companies At a Glance
- Tasks: Train and support dealer sales teams to enhance performance and customer experience.
- Company: Join OMODA Motors, a dynamic brand under Chery Group, leading in automotive innovation.
- Benefits: Enjoy flexible working options, travel opportunities, and a chance to shape the future of automotive training.
- Why this job: Be part of an exciting growth phase, making a real impact on sales and customer satisfaction.
- Qualifications: Experience in automotive sales training and strong communication skills are essential.
- Other info: Field-based role with extensive travel across the UK; a full UK driving license is required.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
About Us:
OMODA Motors
OMODA Motors is a new brand built by Chery Group, which is a leading Chinese automobile company. OMODA operates individually from other brands of Chery Group. Its business scope covers the R&D, production and sales of passenger cars.
Chery Motors
Since founded, Chery has always taken adhering to technology-driven strategy, creating a vehicle brand with international competitiveness and influence as its corporate vision. Relying on the constant pursuit of technological innovation, Chery has become the first passenger vehicle enterprise in China to master the core technology of engine, gearbox, chassis, platform and new energy, and the first one in China to export vehicle, CKD parts, engine and vehicle manufacturing technology and equipment to overseas market.
Chery has always focused on developing domestic and international markets. Chery has continuously deepened its globalization through the implementation of product strategy, localization strategy and talent strategy. After more than 20 years of development, Chery’s sales and services network covers more than 80 countries and regions and has won the trust of 11 million consumers worldwide.
Position Overview
As part of the exciting growth of CHERY, OMODA, and JAECOO in the UK, we are seeking a Dealer Training Specialist to support and enhance sales performance across our dealer network. This field-based role is crucial in ensuring that our sales teams are well-equipped to deliver an exceptional customer experience, maintain high CSI scores, and exceed performance expectations.
You will work closely with the Retailer Training Manager and the Regional Sales Managers to deliver high-impact training and identify evolving training needs across the network.
Key Responsibilities:
- Support with the design and delivery of a comprehensive new starter training suite; conduct on-site induction training for existing and newly appointed dealerships
- Deliver both face-to-face and virtual classroom training as part of the sales accreditation pathway
- Provide engaging and informative training during new product launch events
- Support the creation of engaging and effective training content in collaboration with the Retailer Training Manager, including eLearning modules and classroom materials
- Provide intensive on-site training on the sales process, customer experience, and mystery shop performance to focus sites across the UK
- Deliver bespoke, ad-hoc training – both in person and online – to support evolving business objectives (e.g., app enrolment or process rollouts)
- Work closely with the Retailer Training Manager and Regional Sales Managers to identify underperforming or new focus retailers and develop tailored training interventions
- Participate in special projects and training initiatives as required by the business
Requirements:
- Proven experience in sales training within the automotive industry (OEM or retail side)
- Strong understanding of automotive retail operations, including sales processes and customer satisfaction metrics
- Excellent communication and presentation skills, with the ability to engage with a variety of learning styles
- Ability to travel extensively across the UK (field-based role, approx. 3-4 days per week on the road)
- Comfortable working independently and collaboratively as part of a wider training and field team
- Confident using digital learning platforms and content creation tools (e.g., LMS, Articulate, MS Office)
- A full UK driving license is essential
Dealer Training Specialist employer: OMODA UK
Contact Detail:
OMODA UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Dealer Training Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in automotive sales training. Understanding what’s currently effective in the industry will help you stand out during interviews and discussions with our team.
✨Tip Number 2
Network with professionals in the automotive training sector. Attend industry events or webinars to connect with others who may provide insights or even referrals that could benefit your application.
✨Tip Number 3
Prepare to discuss specific training methodologies you’ve used in the past. Being able to articulate your approach to training and how it has positively impacted sales performance will demonstrate your expertise.
✨Tip Number 4
Showcase your adaptability by being ready to discuss how you would tailor training for different dealerships. Highlighting your ability to customise training based on unique needs will resonate well with our team.
We think you need these skills to ace Dealer Training Specialist
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Dealer Training Specialist position. Tailor your application to highlight relevant experience in sales training within the automotive industry.
Craft a Compelling CV: Your CV should clearly showcase your experience in sales training, particularly in the automotive sector. Highlight specific achievements, such as successful training programmes you've delivered or improvements in sales performance due to your training.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with the key responsibilities, such as designing training content and delivering engaging training sessions. Use specific examples to demonstrate your expertise.
Proofread Your Application: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a training role.
How to prepare for a job interview at OMODA UK
✨Showcase Your Training Experience
Make sure to highlight your previous experience in sales training, especially within the automotive industry. Be prepared to discuss specific training programmes you've developed or delivered, and how they positively impacted sales performance.
✨Understand the Automotive Landscape
Familiarise yourself with OMODA Motors and its parent company, Chery Group. Understanding their market position, product offerings, and customer satisfaction metrics will demonstrate your genuine interest and help you align your answers with their business goals.
✨Engage with Different Learning Styles
Since the role involves delivering training to diverse teams, be ready to discuss how you adapt your training methods to cater to various learning styles. Share examples of how you've successfully engaged participants in both face-to-face and virtual settings.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to tailor training interventions. Prepare scenarios where you've identified underperformance and how you designed a training solution to address it, showcasing your analytical and creative thinking.
