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- Tasks: Lead the global expansion of CREO and develop innovative influencer marketing strategies.
- Company: Join Omnicom Media Group, a leading media agency with a commitment to diversity and innovation.
- Benefits: Enjoy flexible working, generous holidays, and comprehensive health benefits.
- Why this job: Be part of a dynamic team shaping the future of influencer marketing with a focus on inclusivity.
- Qualifications: Senior leadership experience in media technology or influencer marketing is essential.
- Other info: We value diverse backgrounds and encourage applicants to discuss any adjustments needed during recruitment.
The predicted salary is between 72000 - 108000 £ per year.
CREO is an established influencer agency created in the US, which Omnicom Media Group is currently scaling to be a global practice. At its core, the business unit delivers data-driven influencer planning and activation as an integrated part of our clients’ media plans. We are seeking a proven leader to help globalize Creo and take it to the next level.
Global VP Responsibilities include:
- Expand Creo practice globally - develop business plan, hiring plan, and organization structure
- Hire and lead an industry-leading team
- Evangelize and grow offering across OMG clients and beyond
- Develop strong relationships with OMG and Omnicom business and client leaders
- Evolve product offering and value proposition
- Ensure operational excellence in creation of processes and training of influencer best practices
- Effectively budget new scopes of work and manage staff utilization to meet P&L targets
- Promote CREO’s cause through industry thought leadership, whether through published work or speaking opportunities
- Contribute to building a diverse, equitable, and inclusive culture where every employee feels a sense of belonging
Ideal Experience:
- Experience operating at senior leadership/executive management role within the media technology or influencer field
- Experience working within a network agency with high aptitude for leading matrixed teams
- Proven success in growing brands and capabilities within influencer marketing
- Multi-market or international management experience
- Track record of delivering growth and meeting business goals
- Ability to drive innovation and integrate data solutions across offerings
About the Agency:
Omnicom Media Group Europe (OMG EMEA) is the media division of Omnicom Group Inc., headquartered in London with offices in Manchester and Newcastle. The Global Investment team at OMG EMEA is dedicated to driving value creation, monitoring, and delivering media buying commitments to our established and growing client base. It is composed of experienced media traders, auditors, and analysts who share and apply investment best practices across our global network, ensuring clients receive optimal media value and investment guidance. The team plays a vital role in quantifying and tracking media buying performance across all Omnicom Media Group markets for global clients. We strive to define innovative ways of measuring media value to maintain industry leadership.
Flexible Working:
We support a great work/life balance and positive well-being through a flexible and hybrid working model, aiming to increase motivation, performance, and reduce stress. We collaborate with you to implement the best flexible working solutions without compromising team performance and client delivery.
Employee Benefits:
Our benefits include pension contributions, life and health insurance, generous holiday entitlement, and more. We offer enhanced maternity, shared parental, and paternity leave policies.
Diversity and Inclusion:
We are committed to equality and value diversity in race, gender, sexual orientation, religion, ethnicity, and other characteristics. We encourage applicants from diverse backgrounds and are committed to providing an inclusive environment where everyone feels respected and comfortable being themselves. Please discuss any specific adjustments needed during the recruitment process.
Be Your Best:
We aim to help everyone showcase their talents and are willing to make adjustments in the recruitment process. Please contact our Talent Team or email beyourbest@omnicommediagroup.com for support.
Diversity, Equity & Inclusion at OMG:
Our vision is to be an agency where difference is valued, and everyone can thrive in a culture of equality, inclusion, and belonging. We are dedicated to creating a truly inclusive environment reflecting today’s society, where diverse voices are heard and well-represented.
Global VP - Influencer Marketing employer: Omnicom Media Group UK
Contact Detail:
Omnicom Media Group UK Recruiting Team
beyourbest@omnicommediagroup.com
StudySmarter Expert Advice 🤫
We think this is how you could land Global VP - Influencer Marketing
✨Tip Number 1
Network with industry leaders and influencers in the media technology and influencer marketing sectors. Attend relevant conferences, webinars, and events to make connections that could lead to opportunities at CREO.
✨Tip Number 2
Showcase your thought leadership by engaging in discussions on platforms like LinkedIn or industry forums. Share insights on influencer marketing trends and strategies to position yourself as a knowledgeable candidate.
✨Tip Number 3
Familiarise yourself with Omnicom Media Group's current projects and initiatives. Understanding their goals and challenges will help you tailor your approach and demonstrate how you can contribute to their success.
✨Tip Number 4
Prepare to discuss your experience in building diverse teams and fostering an inclusive culture. Highlight specific examples of how you've successfully led teams in previous roles, as this aligns with CREO's values.
We think you need these skills to ace Global VP - Influencer Marketing
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Global VP - Influencer Marketing position. Tailor your application to highlight relevant experiences that align with the job description.
Craft a Compelling CV: Your CV should reflect your senior leadership experience in media technology or influencer marketing. Emphasise your achievements in growing brands and capabilities, as well as any multi-market management experience you possess.
Write a Strong Cover Letter: In your cover letter, express your passion for influencer marketing and your vision for expanding Creo globally. Mention specific strategies you would implement and how your leadership style aligns with the agency's commitment to diversity and inclusion.
Highlight Thought Leadership: If you have published work or speaking engagements related to influencer marketing, be sure to include these in your application. This demonstrates your expertise and commitment to promoting industry best practices.
How to prepare for a job interview at Omnicom Media Group UK
✨Research the Company and Its Culture
Before your interview, take the time to understand CREO's mission, values, and recent developments. Familiarise yourself with their approach to influencer marketing and how they integrate data-driven strategies into their offerings. This will help you align your answers with their goals and demonstrate your genuine interest in the company.
✨Showcase Your Leadership Experience
As a candidate for the Global VP role, it's crucial to highlight your previous leadership experiences. Prepare specific examples of how you've successfully led teams, developed business plans, and driven growth in the influencer marketing space. Be ready to discuss your approach to building diverse and inclusive teams, as this is a key aspect of the role.
✨Prepare for Strategic Questions
Expect questions that assess your strategic thinking and ability to expand a global practice. Think about how you would develop a business plan for CREO and what steps you would take to ensure operational excellence. Be prepared to discuss how you would manage budgets and staff utilisation to meet P&L targets.
✨Demonstrate Thought Leadership
Since promoting CREO’s cause through industry thought leadership is part of the role, be ready to share your insights on current trends in influencer marketing. Discuss any published work or speaking opportunities you've had, and how you can contribute to CREO's reputation as an industry leader. This will show your commitment to advancing the field and your potential to elevate the agency's profile.
