At a Glance
- Tasks: Create engaging copy for fashion brand across various platforms and campaigns.
- Company: OMNES, a contemporary womenswear brand focused on style and responsibility.
- Benefits: Flexible freelance role with opportunities to work on diverse projects.
- Other info: Work in a dynamic environment that values diversity and inclusion.
- Why this job: Join a mission-driven brand and showcase your creativity in the fashion industry.
- Qualifications: Strong copywriting experience in fashion or lifestyle brands and excellent attention to detail.
The predicted salary is between 27000 - 33000 £ per year.
About OMNES
OMNES is a contemporary womenswear brand proving that style and responsibility can exist together. We create beautifully designed collections with a focus on considered materials, thoughtful production and exceptional quality.
We’re looking for an experienced freelance copywriter to support our growing brand and marketing team. We’re looking for someone with a strong understanding of fashion, culture and ecommerce who can capture the OMNES tone of voice and turn commercial briefs into concise, engaging copy.
The role will cover a broad mix of brand and performance-led content, including:
- Website and ecommerce copy
- Product descriptions and collection copy
- Email and CRM campaigns
- Paid social and digital advertising
- Organic social copy
- Campaign concepts, headlines and messaging
- Landing pages and promotional copy
- Brand communications and other ad hoc copy requirements
You’ll work closely with our marketing, ecommerce, creative and design teams, often across multiple briefs at once. We need someone who is comfortable working quickly, taking feedback and adapting copy across different channels while maintaining a consistent brand voice.
About you
You will ideally have:
- Strong copywriting experience within fashion, lifestyle or a similarly consumer-led brand
- An excellent understanding of brand tone of voice
- Experience writing commercially effective ecommerce and marketing copy
- The ability to move between creative brand storytelling and concise conversion-focused copy
- Excellent attention to detail and proofreading skills
- The ability to work independently and deliver to short deadlines
- A strong portfolio of relevant work
Experience working with a fast-growing fashion brand or ecommerce business would be particularly useful.
As a Certified B Corporation, we believe that business should be a force for good. We are an equal opportunity employer, celebrating diversity and committing to an inclusive environment for all employees. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
Freelance Copywriter employer: OMNES
OMNES is an exceptional employer that champions sustainability and inclusivity, making it a rewarding place to work for those passionate about responsible fashion. As the Flagship Store Manager, you will not only lead a dynamic team but also have access to continuous professional development opportunities in a collaborative environment that values your contributions. Located in the heart of the UK, our flagship store offers a unique chance to be at the forefront of sustainable retail while fostering meaningful guest experiences.
StudySmarter Expert Advice🤫
We think this is how you could land Freelance Copywriter
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Freelance Copywriter
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to OMNES.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer OMNES and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Freelance Copywriter at OMNES.
How to prepare for a job interview at OMNES
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at OMNES.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for OMNES. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at OMNES.
