At a Glance
- Tasks: Lead the development of innovative advertising products for a global travel platform.
- Company: Rome2Rio helps travellers find the best routes and is part of the Omio Group.
- Benefits: Enjoy remote work flexibility, travel perks, and a culture-first environment.
- Other info: Diversity is celebrated; all backgrounds are encouraged to apply.
- Why this job: Shape the future of travel advertising while collaborating with a passionate team.
- Qualifications: 8+ years in product leadership, preferably in advertising or e-commerce.
The predicted salary is between 43200 - 72000 £ per year.
About Rome2Rio
At Rome2Rio, our mission is simple: help travellers get from A to any B. We make it easy to compare flights, trains, buses, ferries, and driving routes - providing everything users need to discover, plan, and book their journey. Behind the scenes, we tackle complex routing challenges, process massive datasets, and optimise search performance to deliver fast, reliable results to millions of users each month.
Rome2Rio is part of the Omio Group, a global multi-brand travel platform headquartered in Berlin. Together with Omio, we’re building the leading ecosystem for transport discovery and booking—serving a combined audience of over 900 million users globally.
At Rome2Rio and Omio, we’re now at the beginning of a bold new chapter: launching a premium advertising business that connects our global audience with the world’s top travel and tourism brands. We’re hiring our Director of Advertising Product to play a critical role in building the next chapter of monetisation. Reporting directly to the CEO, you’ll be a key member of the leadership team—shaping strategy, scaling our ad product portfolio, and unlocking new commercial opportunities that connect travellers with the right partners.
If you’re the kind of product leader who’s motivated by building from the ground up—who thrives on turning complexity into clarity, and strategy into outcomes—this is that kind of role. You’ll collaborate closely with peers across product, engineering, sales, data, marketing, and design to deliver advertising solutions that create long-term value for both users and industry partners. This is a pivotal opportunity to help evolve our business model while staying true to what makes Rome2Rio trusted by millions of travellers worldwide.
What You’ll Do
- Drive the vision, roadmap, and performance of Rome2Rio's advertising and monetisation products.
- Build scalable ad solutions that serve both travellers and advertisers—from sponsored listings to display, targeting, and beyond.
- Collaborate with Consumer Product and Engineering to ensure seamless, user-centric integration of advertising across the journey.
- Partner with Sales and Commercial teams to align product initiatives with market demand and revenue growth.
- Define success metrics, monitor performance, and use data to inform decision-making and continuous optimisation.
- Lead product development from strategy through execution, balancing short-term impact with long-term value.
- Ensure high standards of quality, usability, privacy, and compliance across all ad products.
- Contribute to a high-performing, collaborative team culture and help grow product craft within the organisation.
What You’ll Bring
- 8+ years in product leadership roles with strong focus on advertising or monetisation products.
- Experience in transactional consumer environments—travel, e-commerce, or marketplace backgrounds preferred.
- Deep understanding of e-commerce user journeys where monetisation ties to discovery, intent, and conversion rather than just engagement.
- Experience owning monetisation within transactional product environments where revenue is tied to user conversion, not just engagement.
- Expertise in ad tech, monetisation models, and programmatic ecosystem fundamentals.
- Strategic thinking combined with bias for action and measurable results.
- Proven experience managing cross-functional teams and partnering with Sales or Commercial functions.
- Strong leadership, communication, and stakeholder engagement skills.
- Passion for solving complex problems through user-centric approaches.
What’s in it for you?
- Build & Shape: This isn’t a hand-me-down sales playbook—you’ll help create it from the ground up.
- Culture-First: We’re a small team with big ambition, and we genuinely care about how we work together.
- Career Growth: Work closely with leadership, influence strategy, and take on high-impact responsibilities from day one.
- Flexibility & Trust: We’re remote-first, results-focused, and offer real autonomy in how and where you work.
- Explore Fund: Travel perks to help you experience the journeys you help others plan!
Rome2Rio is part of the Omio Group, a global travel platform uniting teams across Berlin, Melbourne, London, and beyond. This role sits with the Rome2Rio brand but is also listed on Omio’s careers site, as we work together to build the future of travel.
At Rome2Rio, we don’t expect candidates to tick every single box. If you’re excited about what we’re building and believe you can make a difference, we’d love to hear from you. We value and celebrate diversity across the Omio Group. We welcome applicants of any background, ethnicity, religion, gender identity, sexual orientation, age, or ability. Join us and help shape a more connected, inclusive travel experience—for our team and for millions of users around the world.
Director of Product, Advertising at Rome2Rio (Remote - Europe, UK, or US) in London employer: Omio
At Rome2Rio, we pride ourselves on being a culture-first employer that values collaboration and innovation. As a remote-first company, we offer flexibility and autonomy, allowing you to shape your work environment while contributing to a high-impact advertising product that connects millions of travellers with top brands. With ample opportunities for career growth and a supportive team atmosphere, you'll be empowered to make meaningful contributions from day one.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Product, Advertising at Rome2Rio (Remote - Europe, UK, or US) in London
✨Tip Number 1
Familiarise yourself with Rome2Rio's current advertising products and strategies. Understanding their existing offerings will help you articulate how your experience can enhance their portfolio and align with their vision.
✨Tip Number 2
Network with professionals in the travel and advertising sectors, especially those who have experience with monetisation in transactional environments. This can provide insights into industry trends and may lead to valuable connections within Rome2Rio.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven product strategy and execution in previous roles. Highlight your ability to balance short-term results with long-term value, as this is crucial for the Director of Product position.
✨Tip Number 4
Showcase your understanding of user-centric approaches in advertising. Be ready to explain how you would ensure that ad solutions not only meet business goals but also enhance the user experience for travellers.
We think you need these skills to ace Director of Product, Advertising at Rome2Rio (Remote - Europe, UK, or US) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in product leadership, particularly in advertising or monetisation products. Use specific examples that demonstrate your ability to drive strategy and deliver measurable results.
Craft a Compelling Cover Letter:In your cover letter, express your passion for the travel industry and how your background aligns with Rome2Rio's mission. Highlight your strategic thinking and problem-solving skills, and mention any experience you have in building ad solutions.
Showcase Your Leadership Skills:Provide examples of how you've successfully managed cross-functional teams and collaborated with sales or commercial functions. This will demonstrate your ability to lead and influence within an organisation.
Highlight Data-Driven Decision Making:Emphasise your experience with defining success metrics and using data to inform product decisions. Mention specific tools or methodologies you've used to monitor performance and optimise outcomes.
How to prepare for a job interview at Omio
✨Understand the Company Mission
Before your interview, make sure you fully grasp Rome2Rio's mission to help travellers get from A to B. Familiarise yourself with their services and how they compare flights, trains, buses, and more. This will show your genuine interest in the company and its goals.
✨Showcase Your Product Leadership Experience
Highlight your 8+ years of experience in product leadership, especially in advertising or monetisation products. Be prepared to discuss specific examples where you've driven product strategy and execution, particularly in transactional environments like travel or e-commerce.
✨Demonstrate Cross-Functional Collaboration
Since the role involves working closely with various teams, be ready to share examples of how you've successfully collaborated with engineering, sales, and marketing teams in the past. Emphasise your ability to align product initiatives with market demand and revenue growth.
✨Prepare for Strategic Thinking Questions
Expect questions that assess your strategic thinking and problem-solving skills. Be prepared to discuss how you would approach building scalable ad solutions and what metrics you would use to measure success. This will demonstrate your ability to turn complex challenges into actionable strategies.