Planning Executive Director

Planning Executive Director

Full-Time 80000 - 100000 £ / year (est.) Home office (partial)
OMD

At a Glance

  • Tasks: Lead media planning for top healthcare brands and drive impactful strategies across Europe.
  • Company: Join OMD EMEA, a leader in innovative media solutions with a collaborative culture.
  • Benefits: Enjoy flexible working hours, hybrid model, and a supportive environment for personal growth.
  • Other info: Be part of a diverse team that values inclusion and empowers your unique talents.
  • Why this job: Shape the future of media strategy while mentoring a talented team and driving innovation.
  • Qualifications: Proven experience in media leadership, integrated strategy, and client management.

The predicted salary is between 80000 - 100000 £ per year.

At OMD EMEA, we partner with leading global brands like Beiersdorf to deliver innovative, data‑driven media strategies across Europe. As part of our central planning team, you’ll play a critical role shaping how healthcare and skincare brands connect with audiences—driving measurable impact at both regional and local levels.

You’ll lead regional media planning for Beiersdorf’s Dermatological and Healthcare portfolio, overseeing strategy development and execution across European markets. You’ll manage and mentor a team of Planning Directors, driving high performance, collaboration, and continuous growth. You’ll develop integrated, data‑led strategies across digital, traditional, and emerging channels (including CTV, BVOD, and AI‑enabled solutions), ensuring alignment with business objectives and KPIs.

As a senior client partner, you’ll build trusted relationships, provide strategic guidance, and translate market insights into impactful planning recommendations. You’ll oversee campaign performance, define success metrics, lead optimisation and post‑campaign analysis, and champion innovation through evolving technologies and industry trends. Collaboration is central—working closely with internal teams, local markets, and external partners to deliver consistent, high‑quality outcomes at scale.

About You
You’re an experienced media leader with a strong track record in integrated strategy, team leadership, and multinational client management. You bring deep channel expertise, analytical thinking, and a passion for innovation and developing people.

Flexible Working
At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in‑person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day.

Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well‑represented.

Planning Executive Director employer: OMD

At OMD EMEA, we pride ourselves on being an exceptional employer, offering a dynamic and inclusive work culture that fosters collaboration and innovation. Our hybrid working model allows for flexibility while ensuring our team members can thrive both personally and professionally, with ample opportunities for growth and mentorship. Located in the vibrant city of London, we are committed to empowering our employees to make impactful decisions and drive success for leading global brands, all while championing diversity and inclusion.

OMD

Contact Details:

OMD Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Planning Executive Director

Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.

Tip Number 2

Prepare for interviews by researching the company and its recent projects. We want you to be able to discuss how your skills align with their goals, especially in areas like data-driven strategies and team leadership.

Tip Number 3

Showcase your achievements! When chatting with potential employers, highlight specific examples of how you've driven results in previous roles. We love hearing about measurable impacts and innovative solutions.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate individuals who can contribute to our mission.

We think you need these skills to ace Planning Executive Director

Media Strategy Development
Team Leadership
Client Management
Data-Driven Decision Making
Campaign Performance Analysis
Digital Marketing Expertise
Cross-Channel Integration

Some tips for your application 🫡

Tailor Your Application:Make sure to customise your CV and cover letter for the Planning Executive Director role. Highlight your experience in integrated strategy and team leadership, as these are key aspects of the job. We want to see how your skills align with our mission at OMD EMEA!

Showcase Your Data Skills:Since this role involves developing data-driven media strategies, don’t forget to include examples of how you've used data to drive results in past roles. We love seeing analytical thinking in action, so let us know how you’ve made an impact!

Emphasise Collaboration:Collaboration is central to what we do at OMD EMEA. Share experiences where you’ve worked closely with teams or clients to achieve common goals. We’re looking for someone who can build trusted relationships and foster teamwork!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at OMD EMEA!

How to prepare for a job interview at OMD

Know Your Brands

Before the interview, dive deep into Beiersdorf’s Dermatological and Healthcare portfolio. Understand their products, target audiences, and recent campaigns. This knowledge will help you demonstrate your ability to connect with their brand vision and show how you can drive measurable impact.

Showcase Your Leadership Style

As a Planning Executive Director, you'll be managing and mentoring a team. Prepare examples of how you've successfully led teams in the past, focusing on collaboration and high performance. Highlight your approach to fostering growth and innovation within your team.

Emphasise Data-Driven Strategies

Since the role involves developing integrated, data-led strategies, be ready to discuss your experience with analytics and how you've used data to inform media planning decisions. Bring specific examples of campaigns where your analytical thinking made a significant difference.

Prepare for Collaboration Questions

Collaboration is key at OMD EMEA. Think of instances where you've worked closely with internal teams or external partners to achieve campaign success. Be prepared to discuss how you build trusted relationships and translate market insights into actionable strategies.