At a Glance
- Tasks: Lead PPC campaigns for top UK brands and drive innovative advertising strategies.
- Company: Join MG OMD, a leading media agency with a dynamic team of over 500 professionals.
- Benefits: Competitive salary, career growth opportunities, and a collaborative work environment.
- Other info: Be part of an award-winning team and help shape the future of media.
- Why this job: Make an impact in the fast-paced world of digital advertising and develop your leadership skills.
- Qualifications: Expertise in paid search and experience managing integrated campaigns is essential.
The predicted salary is between 60000 - 80000 £ per year.
- Agency
- Omd
- Job Function
- Media
- Job Subfunction
- Performance Media
Job Description
MG OMD is searching for an experienced PPC Account Director to join their award‑winning team.
This person will work closely with all major search (PPC) platforms to deliver best‑in‑class advertising campaigns for some of the UK’s biggest household brands.
Establishing strong relationships with clients and media partners, collaborating with vendors, and maintaining commercial acumen are critical to the role.
Responsibilities
- Ensure implementation of planned strategies, alignment with MG and client business goals, and adherence to commercial agreements.
- Lead and set strategic direction for search across accounts, mapping growth opportunities through the search maturity framework and incorporating the latest practices, products, and approved vendors.
- Advocate strategic direction to clients and stakeholders, ensuring PPC aligns with other paid media activities.
- Provide ad‑hoc support for new business pitches to drive agency growth.
- Demonstrate strong leadership and team management, including onboarding new members and fostering specialist growth.
Qualifications
- Full confidence in paid search knowledge and ability to recommend strategies & tactics to clients.
- Solid experience managing integrated search campaigns and delivering work on time and to high standard.
- In‑depth working knowledge of the Google Ads platform; experience with SA360 and other bid‑management platforms is a bonus.
- About The Agency
MG OMD is a leading media agency with over 500 employees working across some of the UK’s leading brands.
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Paid Search Director employer: OMD
OMD is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for professionals looking to make a significant impact in the media landscape. With a focus on employee growth and development, OMD offers numerous opportunities for advancement while working on exciting projects like Odeon and Crunchyroll in a vibrant European setting. The company values innovation and creativity, ensuring that every team member can contribute meaningfully to client success and their own career progression.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Search Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for OMD and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like OMD are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with OMD on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at OMD. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Search Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit OMD. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of OMD:Show us that you’ve done your homework! In your application, briefly mention what you admire about OMD’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at OMD
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at OMD will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At OMD, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
