Executive Director, Client Team in London

About the Role: As an Executive Director within MG you will hold ultimate responsibility for shaping the agency’s reputation, strengthening client relationships and delivering business impact for both clients and the agency. You will oversee client relationships, drive strategic media solutions and lead business growth. This role ensures the agency delivers innovative, data-driven and results-oriented media strategies that align with client objectives. You will act as a trusted advisor to senior clients, fostering long-term partnerships and identifying opportunities for expansion and revenue growth. The Executive Director is accountable for the profitability, retention and expansion of key client accounts. Additionally, you will play a crucial role in industry thought leadership, representing the agency at major events and driving innovation across media planning, buying and analytics.

Key Responsibilities

• Lead the development and execution of innovative, data-driven media strategies that drive measurable results.
• Act as a strategic advisor to senior client stakeholders, ensuring media solutions align with business objectives.
• Own and drive the agency’s revenue growth by identifying opportunities for upselling, cross‑selling and expanding client partnerships.
• Oversee campaign performance analysis, ensuring data-driven decision-making and continuous optimisation.
• Define KPIs and benchmarks to measure success, providing strategic recommendations based on insights.
• Develop and execute commercial strategies to increase profitability, secure long-term contracts and retain key accounts.
• Establish best practices for client management, media planning and integrated marketing solutions.
• Partner with internal teams across media planning, creative, strategy and analytics to deliver best-in-class solutions.
• Stay ahead of emerging media trends, consumer behaviour shift and technological advancements to drive innovation.
• Build and lead a successful, diverse and motivated team, by creating a collaborative, enriching and empathetic environment.

About The Agency: MG OMD was established in 1990 as a challenger media agency, focusing on performance and innovation. Since joining the Omnicom Media Group in 1998, we have continued to provide bespoke approaches and unprecedented insight, positioning our clients to unlock their competitive advantage. With over 500 employees working across leading brands such as John Lewis Partnership, Virgin Media O2, British Airways, and HM Government, we have been recognised as one of the UK’s top media agencies by the IPA Effectiveness Awards, Thinkbox TV Planning Awards and Campaign Global awards.