Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead the creation of performance-driven content strategies across SEO and Digital PR.
- Company: Join OMD UK, a top global media agency with a focus on innovation.
- Benefits: Flexible working hours, hybrid model, and a supportive work environment.
- Why this job: Make an impact by shaping content strategies for iconic brands.
- Qualifications: Experience in content strategy, SEO knowledge, and strong communication skills.
- Other info: Dynamic team culture with opportunities for growth and mentorship.
The predicted salary is between 55000 - 65000 £ per year.
As a Senior Content Strategist, you will be part of our growing Organic Performance team, working closely with account leads and our Innovation Hub. You’ll lead the development and delivery of performance-driven content strategies across SEO, Generative Engine Optimisation (GEO), Digital PR and user experience. Acting as a central point of contact for content across your accounts, you’ll shape strategic direction, oversee execution, and ensure all activity drives measurable business outcomes. This is a leadership role where you will champion the impact of content on digital performance while helping evolve our wider content offering.
Key Responsibilities
- Lead the development and execution of SEO and GEO-led content strategies across key client accounts
- Act as the primary point of contact for all content-related activity, building strong client and stakeholder relationships
- Deliver data-led insights, including content audits, competitor analysis and strategic recommendations
- Oversee end-to-end content production, from briefing through to delivery and performance analysis
- Drive Digital PR and off-site SEO initiatives, including link earning and thought leadership
- Collaborate with cross-functional teams (e.g. paid media, strategy, influencer, UX) to deliver integrated campaigns
- Project manage content workstreams, including mentoring junior team members
- Partner with Innovation Hub teams to develop and implement AI-assisted content workflows
- Monitor, analyse and report on content performance, using insights to optimise future strategies
- Contribute to internal knowledge sharing and champion new approaches to content across the agency
About You
- Proven experience developing and delivering end-to-end content strategies
- Strong understanding of SEO (GEO knowledge is a plus) and how content drives performance
- Excellent copywriting and editorial skills, with the ability to turn insights into clear recommendations
- Confident communicator, able to engage and influence stakeholders at all levels
- Strong analytical mindset, with experience using data to inform decisions and measure success
- Experience managing multiple projects and priorities in a fast-paced environment
- Knowledge of Digital PR, UX, and how they contribute to content performance
- Proactive and innovative, with an interest in emerging trends including AI in content creation
- Experience with organic social and its role within the wider search landscape is desirable
Flexible Working
At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
Senior Content Strategist, Organic Performance employer: OMD UK
Contact Detail:
OMD UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Content Strategist, Organic Performance
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Showcase your expertise! Create a portfolio or blog where you share insights on SEO, content strategies, and digital PR. This not only demonstrates your knowledge but also makes you memorable to hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. Tailor your responses to show how your skills align with their goals, especially in areas like GEO and content performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Senior Content Strategist, Organic Performance
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Content Strategist role. Highlight your experience with SEO, content strategies, and any relevant projects that showcase your skills. We want to see how you can bring value to our Organic Performance team!
Showcase Your Analytical Skills: Since this role involves a lot of data-driven decision-making, don’t forget to mention your analytical mindset. Share examples of how you've used data to inform content strategies or measure success in past roles. We love seeing numbers that back up your achievements!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who can engage and influence stakeholders, so don’t be afraid to show us your communication style. A bit of creativity in your writing can go a long way!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at OMD UK!
How to prepare for a job interview at OMD UK
✨Know Your SEO and GEO Inside Out
Make sure you brush up on your SEO and Generative Engine Optimisation knowledge before the interview. Be ready to discuss how you've developed and executed content strategies that drive performance, as this will be a key focus of the role.
✨Showcase Your Analytical Skills
Prepare to share examples of how you've used data to inform your content strategies. Discuss specific instances where your insights led to measurable business outcomes, as this will demonstrate your analytical mindset and ability to drive results.
✨Build Strong Client Relationships
Think about how you've successfully built relationships with clients and stakeholders in the past. Be ready to talk about your communication style and how you engage with different levels of stakeholders, as this is crucial for the role.
✨Embrace Innovation and Trends
Stay updated on emerging trends, especially around AI in content creation. Be prepared to discuss how you can contribute to evolving the agency's content offering and how you’ve implemented innovative approaches in your previous roles.