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- Tasks: Lead and manage international paid social campaigns for HM Government.
- Company: Join OMD EMEA, part of the world's largest media network, focused on better decisions.
- Benefits: Enjoy a supportive team environment with opportunities for growth and creativity.
- Why this job: Be a social media expert while making a real impact on global communication.
- Qualifications: Experience with major social platforms and strong communication skills required.
- Other info: Diversity and inclusion are core values; adjustments in recruitment are welcomed.
The predicted salary is between 36000 - 60000 £ per year.
About the Role:
You’ll join the HM Government team as a Paid Social Manager and will help us design ways to use paid social channels to solve client and agency business challenges. This also includes managing and owning international social campaigns with the help of our account executive who will benefit from your guidance and support throughout the process. Lastly (but not least), you’ll be joining a great team of very talented people who are in search for new ideas, delivering great work and aiming to have fun in the process
This role covers social channel strategy and selection, building audiences, defining objectives and managing campaign delivery & reporting. You will be an integral part of instilling social best practices, delivering training where needed and partner with our client stakeholders to be their day-to-day social expert.
For HM Government we manage all central international activity for all government departments that want to communicate internationally. This makes it a very broad and diverse account! Some of our campaigns will aim to bring business to the UK while others will be helping UK nationals abroad or giving foreign students information to come and study in the UK. We also touch upon topics on current affairs such as the war in Ukraine for example.
The key platforms used are Meta, LinkedIn, Snapchat and TikTok.
Our performance and activation team is composed of international people who are very talented and aim to deliver great work. We promote keeping a comfortable environment where hearing and testing out new ideas from everyone involved is encouraged and appreciated. We make sure to support each other where we can and aim to make our day to day enjoyable.
Requirements:
- Substantial experience with managing social media platforms (LinkedIn, Facebook, Instagram and TikTok currently the core requirements, but wider experience in other platforms very welcome).
- You need to be comfortable working across Awareness and Consideration campaigns as well as lower funnel conversion campaigns.
- Experience working on global accounts is a plus.
- You need to be comfortable with regular client communication and recommend how to apply your specialism to help HM Government meet their objectives
- Having a keen eye on emerging social platforms, products, and trends is key – and communicating opportunities internally and to clients is essential.
- Hands on experience setting up, optimising and reporting through multiple social channels (Meta, LinkedIn, Snap, TikTok in that order of priority)
- Hands on experience troubleshooting multiple campaign elements
- Hands on experience providing insights to agency teams and/or clients through reporting and/or PCAs. Polished PowerPoint and Excel skills needed.
- Hands on experience monitoring budgets and finance reconciliation on a regular basis.
About the Agency:
At OMD EMEA, we strive to deliver on our promise of ‘better decisions, faster‘ for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world’s largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.
Learn Fast, Act Fast. To help navigate the road to a ‘new normal’, learning from, and acting upon data signals at scale and speed is crucial. Visit Why OMD? to learn more about our unique Act Fast Framework.
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.
OMD EMEA | Paid Social Account Manager employer: OMD EMEA
Contact Detail:
OMD EMEA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land OMD EMEA | Paid Social Account Manager
✨Tip Number 1
Familiarize yourself with the key social media platforms mentioned in the job description, especially Meta, LinkedIn, Snapchat, and TikTok. Understanding their unique features and advertising capabilities will help you stand out as a knowledgeable candidate.
✨Tip Number 2
Stay updated on the latest trends and emerging platforms in the social media landscape. Being able to discuss recent developments or innovative strategies during your interview can demonstrate your passion and expertise in the field.
✨Tip Number 3
Prepare to share specific examples of past campaigns you've managed, particularly those that involved international clients or complex objectives. This will showcase your hands-on experience and ability to deliver results.
✨Tip Number 4
Highlight your communication skills and your ability to work collaboratively with clients and team members. Since this role involves regular client interaction, demonstrating your interpersonal skills will be crucial in making a positive impression.
We think you need these skills to ace OMD EMEA | Paid Social Account Manager
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Paid Social Account Manager position. Understand the key responsibilities, such as managing international social campaigns and being a day-to-day social expert for HM Government.
Highlight Relevant Experience: In your application, emphasize your substantial experience with social media platforms like LinkedIn, Facebook, Instagram, and TikTok. Provide specific examples of campaigns you've managed, especially those that align with awareness, consideration, and conversion objectives.
Showcase Your Skills: Demonstrate your hands-on experience in setting up, optimizing, and reporting on social channels. Mention your proficiency in PowerPoint and Excel, as well as your ability to monitor budgets and provide insights through reporting.
Express Your Passion for Social Media: Convey your enthusiasm for emerging social platforms and trends. Discuss how you stay updated on industry changes and how you can leverage this knowledge to benefit HM Government's objectives.
How to prepare for a job interview at OMD EMEA
✨Showcase Your Social Media Expertise
Be prepared to discuss your substantial experience with managing social media platforms like LinkedIn, Facebook, Instagram, and TikTok. Highlight specific campaigns you've worked on and the results achieved to demonstrate your hands-on experience.
✨Understand the Client's Objectives
Research HM Government's goals and how they utilize social media for communication. Be ready to suggest how your skills can help them meet their objectives, especially in terms of awareness and conversion campaigns.
✨Stay Updated on Trends
Show that you have a keen eye for emerging social platforms and trends. Discuss recent developments in the social media landscape and how they could be leveraged for future campaigns.
✨Demonstrate Team Collaboration Skills
Since this role involves guiding an account executive and collaborating with a diverse team, share examples of how you've successfully worked in teams before. Emphasize your ability to support others and contribute to a positive work environment.
