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- Tasks: Lead PR for AirPods and collaborate on exciting tech products across Europe.
- Company: Join Apple's innovative communications team in London.
- Benefits: Competitive salary, inclusive culture, and opportunities for growth.
- Other info: Dynamic role with opportunities to work on major product launches.
- Why this job: Be part of a creative team shaping the future of consumer technology.
- Qualifications: Experience in PR, strong communication skills, and a passion for tech.
The predicted salary is between 50000 - 65000 £ per year.
Apple's worldwide communications team informs the world about our innovative products and services, and the values that drive everything we do. Areas of work include Public Relations, Corporate Events, Employee Communications, and Buzz Marketing. The team includes professionals with backgrounds in public relations, journalism, social media, writing and buzz marketing. We’re looking for trailblazing, collaborative professionals from a variety of creative fields.
The PR Manager, Wearables is part of the European PR team. This role will lead work on AirPods – whilst supporting and partnering with other related products and services, including iPhone, Apple Watch, Apple Music and Health. This includes working closely with the UK-based PR, Product Marketing and Marcom teams to foster collaboration across Marketing teams at Apple, and regular work with country PR managers across Europe to help facilitate projects across the region. The role is suitable for someone early in their PR career, with an interest in consumer technology, and some experience of working at an agency or in-house.
Responsibilities
- Lead PR and influencer activity for specific Wearable products (in the first instance AirPods) across Europe, owning strategy and execution from briefings through to results.
- Support broader product PR activity across iPhone, Mac, Apple Watch and iPad, contributing to product launches, momentum campaigns and major events.
- Conduct proactive media and influencer outreach to secure high-quality coverage and results, bringing creative, fresh thinking to every project.
- Collaborate closely with UK-based PR, Product Marketing and Marcom teams to ensure an integrated approach across Apple's Marketing organisation.
- Partner with country PR managers across Europe to facilitate and coordinate regional projects and campaigns.
- Contribute to wider team efforts at key moments, supporting across the full European Product PR portfolio as needed.
Minimum Qualifications
- Proven track record of securing media coverage and building relationships with journalists and content creators.
- Experience managing influencer programmes or creator partnerships.
- Strong written and verbal communication skills, with the ability to craft compelling narratives.
- A creative thinker who can bring fresh ideas to campaigns and activations.
- Comfortable working collaboratively across multiple teams and stakeholders.
- Highly organised, with the ability to manage multiple projects simultaneously in a fast‑paced environment.
- Experience working across European markets is a plus.
Preferred Qualifications
- Approximately 5–8 years of PR experience, either agency or in‑house.
- A genuine passion for ideas and campaigns that connect with culture.
- Experience in consumer tech or retail is helpful, but not essential.
We are committed to treating all applicants fairly and equally. As a registered Disability Confident employer, we will work with applicants to make any reasonable accommodations. Apple will consider for employment all qualified applicants with criminal backgrounds in a manner consistent with applicable law.
PR Manager, Wearables in London employer: Omaze
Contact Detail:
Omaze Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Manager, Wearables in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR and tech industries. Attend events, join online forums, and don’t be shy about reaching out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring fresh ideas to the table. Think about how you can elevate their current PR strategies, especially for products like AirPods or Apple Watch. This will show them you’re not just another candidate, but someone who can truly contribute.
✨Tip Number 3
Practice your pitch! Whether it’s a casual chat or a formal interview, be ready to talk about your experience and how it relates to the role. Highlight your past successes in securing media coverage and managing influencer programmes. Confidence is key!
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities waiting for you. Make sure to tailor your application to showcase your passion for consumer technology and your understanding of the market. Let’s get you that dream job together!
We think you need these skills to ace PR Manager, Wearables in London
Some tips for your application 🫡
Show Your Passion for PR: When you're writing your application, let your enthusiasm for public relations shine through! We want to see that you’re genuinely excited about the role and the products you'll be working with, especially in the wearables space.
Tailor Your Experience: Make sure to highlight any relevant experience you have, whether it's from an agency or in-house. We love seeing how your background aligns with our needs, so don’t hold back on showcasing your achievements in securing media coverage and managing influencer programmes.
Craft Compelling Narratives: Your written application is your chance to demonstrate your strong communication skills. Use this opportunity to craft a narrative that not only tells us about your experience but also reflects your creativity and ability to think outside the box.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Omaze
✨Know Your Products Inside Out
Before the interview, make sure you’re well-versed in Apple’s wearable products, especially AirPods. Familiarise yourself with their features, recent updates, and how they fit into the broader tech landscape. This will not only show your passion but also help you engage in meaningful conversations during the interview.
✨Showcase Your PR Success Stories
Prepare to discuss specific examples of your past PR campaigns or projects. Highlight how you secured media coverage, built relationships with journalists, and managed influencer partnerships. Use metrics to demonstrate your impact, as this will resonate well with the interviewers looking for results-driven candidates.
✨Emphasise Collaboration Skills
Since the role involves working closely with various teams, be ready to share experiences where you successfully collaborated across departments. Talk about how you’ve facilitated teamwork in previous roles and how you can bring that collaborative spirit to Apple’s European PR team.
✨Bring Fresh Ideas to the Table
Apple values creativity, so come prepared with innovative ideas for potential PR campaigns related to wearables. Think about how you can leverage current trends or cultural moments to create buzz. Presenting fresh concepts will demonstrate your proactive approach and passion for the role.