Senior Social Media Manager

Senior Social Media Manager

Full-Time 45000 - 55000 £ / year (est.) Home office (partial)
OLIVER+

At a Glance

  • Tasks: Lead Dove's social media strategy, creating engaging content and building community on TikTok and Instagram.
  • Company: Join OLIVER, a pioneering agency transforming brand marketing with AI and creativity.
  • Benefits: Flexible working, competitive salary, and opportunities for professional growth.
  • Other info: Inclusive workplace committed to sustainability and personal development.
  • Why this job: Shape cultural moments and make a positive impact with one of the world's most respected brands.
  • Qualifications: 5+ years in social media management, strong copywriting skills, and a passion for beauty and culture.

The predicted salary is between 45000 - 55000 £ per year.

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work.

About the role: Looking to do the best work of your career? Do it with Dove, one of the most respected global brands on social. We’re building a team across 15 markets to own Dove’s social presence end to end: insight and ideation, platform-native creative, publishing, live ops, and community. From the first idea to the final reply, you’ll shape how Dove shows up every day and create work that influences culture. You’ll move at newsroom speed with rigorous craft—launching ideas that travel, partnering with standout creators, and turning comments into conversations that become cultural moments. The brief is straightforward: make Dove the most culturally relevant brand on social. You’ll have the scale, purpose, and creative freedom to make it real. If you’re motivated by ideas that matter, sharpened by data, and committed to making the internet more positive, this is the place to do it.

What you will be doing:

  • Content and Channel Management: Lead the client's UK organic social media management across TikTok and Instagram, setting and maintaining a high standard for content quality, community management and brand consistency. Plan and manage social content calendars, balancing always-on publishing with campaign activations, cultural moments, and reactive opportunities. Write and review social copy, ensuring tone of voice is compelling, authentic to the brand, and tailored to each platform's conventions. Monitor social channels and cultural conversations for opportunities to inject the client's voice into relevant moments.
  • Community and Engagement: Build and grow the client's UK social communities, fostering genuine connection with audiences through proactive engagement, conversation, and community management. Identify opportunities to surprise, delight, and add value for the client's audience through creative activations, partnerships, and real-time engagement.
  • Strategy and Performance: Input into the client's organic social strategy, using a data-led approach to optimise content, formats, and publishing cadence for reach and engagement. Track social performance metrics and input into regular reporting. Use performance data and audience insight to continuously refine the content approach.
  • Client and Stakeholder Partnership: Be a day-to-day point of contact for the client's brand team on social media activity, presenting content plans, ideas, and performance updates with clarity and confidence. Represent the studio during creative briefings for campaigns, product launches, and seasonal initiatives.
  • Team Collaboration: Work closely with content creators on developing stand-out social content ideas and assets. Work with the influencer manager to integrate owned and creator content streams.

What you need to be great in this role:

  • 5+ years of experience in social media management, with a strong focus on organic social for consumer brands, ideally in beauty, personal care or wellness.
  • Deep platform fluency across TikTok and Instagram including an understanding of algorithms, content formats, audience behaviours, and best practices.
  • A track record of growing and engaging social communities, with examples of content or campaigns that drove measurable results.
  • Experience planning and managing social content calendars across multiple platforms and workstreams.
  • Strong editorial judgement and copywriting skills, with the ability to adapt brand voice for different platforms and audiences.
  • Confidence presenting to and partnering with brand clients, with clear, structured communication skills.
  • Strong analytical skills, with experience using social analytics, listening tools, and reporting to inform strategy.
  • Highly organised, with the ability to manage competing deadlines and multiple workstreams without losing sight of quality.
  • A genuine interest in social culture, digital trends, and the evolving landscape of beauty and personal care online.

Our values shape everything we do: Be Ambitious to succeed, Be Imaginative to push the boundaries of what’s possible, Be Inspirational to do groundbreaking work, Be always learning and listening to understand, Be Results-focused to exceed expectations, Be actively pro-inclusive and anti-racist across our community, clients and creations.

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected.

Senior Social Media Manager employer: OLIVER+

At OLIVER, we pride ourselves on being an exceptional employer, offering a dynamic and inclusive work culture that fosters growth and development. Located in the vibrant city of London, our People Team is dedicated to creating a supportive environment where employees can thrive, with opportunities for career advancement and continuous learning. Join us to be part of a forward-thinking team that values innovation, collaboration, and a commitment to sustainability.

OLIVER+

Contact Details:

OLIVER+ Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Social Media Manager

Dive into Local Community Groups

Social work thrives on community connections, so get involved in local groups or forums specific to your interests. Whether it’s volunteering at local shelters or joining community action boards, these are great ways to boost your visibility and make direct contacts that could lead to opportunities like the one at OLIVER+.

Attend Social Work Events and Workshops

Keep an eye out for workshops, seminars, or conferences in social work. These events are fantastic for meeting professionals in the field, learning about emerging trends, and spotting job openings. Plus, you might just bump into someone from OLIVER+!

Showcase Your Passion and Expertise

Use platforms like Instagram or LinkedIn to share your journey and insights into the social work sector. Whether it’s writing about your experiences or sharing relevant articles, this helps to establish you as an engaged professional. Potential employers, like OLIVER+, will notice your enthusiasm!

Leverage Your Network

Don’t hesitate to reach out to professors, mentors, or even past colleagues who are in social work. They might have inside knowledge about openings at OLIVER+ or be able to connect you with someone who’s hiring. Networking is key, especially in a full-time role where relationships matter.

We think you need these skills to ace Senior Social Media Manager

Social Media Management
Content Creation
Community Management
Data Analysis
Copywriting
Platform Fluency (TikTok, Instagram)
Social Analytics

Some tips for your application 🫡

Show Your Passion for Social Work:In your cover letter, let us see your passion for social work shine through! Talk about the experiences that made you want to pursue this career—whether it’s volunteering, personal experiences, or academic projects. We want to know why this field matters to you.

Emphasise Relevant Qualifications:Make sure your CV highlights any relevant qualifications, like degrees in social work or certifications like a DBS check. If you've done any workshops or training, don’t forget to include those as well. We're keen to see your commitment to your professional development!

Detail Your Experience with Clients:Since this is a hands-on field, detailing any direct experience you have with clients is crucial. Whether it's internships, volunteer roles, or previous jobs, highlight those experiences in your CV to show us you've got the practical skills necessary for the job!

Tailor Your Application to OLIVER+:Before hitting send, make sure to tailor your application specifically to OLIVER+! Research our mission and values, and refer to them in your cover letter. This shows us that you understand our work and are genuinely interested in being a part of our team!

How to prepare for a job interview at OLIVER+

Understanding the Role of Empathy

In social work, understanding and demonstrating empathy is key. Be prepared to share personal experiences or scenarios where you effectively showed compassion and support. This helps show that you genuinely care about the well-being of others, which is crucial in social work.

Demonstrating Knowledge of Frameworks

Familiarise yourself with the frameworks and models used in social work, such as the Strengths-Based Approach or the Ecological Perspective. Be ready to discuss how these frameworks apply to your work, especially if you can tie them into real-world examples or case studies you've encountered.

Showcasing Your Multi-Disciplinary Skills

In a full-time social work role, you'll often collaborate with healthcare professionals, educators, and law enforcement. Be prepared to describe your teamwork experiences and how you've effectively communicated with other disciplines to achieve the best outcomes for clients.

Preparing for Scenario-Based Questions

Expect questions that put you in hypothetical social work situations, such as dealing with a crisis or managing a complex case. Think through your thought process for these scenarios beforehand, considering how you'd assess the situation and what steps you'd take, as this demonstrates your critical thinking and problem-solving abilities.