At a Glance
- Tasks: Lead and shape social media strategy for a global brand, driving innovation and impact.
- Company: Join OLIVER, a pioneer in bespoke in-house agencies and marketing ecosystems.
- Benefits: Part-time role with flexible hours and the chance to work in Amsterdam.
- Other info: Collaborative environment with opportunities to mentor and inspire diverse teams.
- Why this job: Be at the forefront of digital transformation and leverage AI in social media.
- Qualifications: 10+ years in social media leadership with a strong commercial mindset.
The predicted salary is between 45000 - 55000 £ per year.
Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
This is a senior leadership opportunity to shape and lead social media strategy and execution for a global domestic appliances brand, spanning categories including air fryers, vacuum cleaners, and coffee machines. Based within a newly established global in-house studio in Amsterdam, this role sits at the heart of the brand's digital transformation. The studio operates with the speed and creative ambition of an agency, combined with the strategic depth and scale of an in-house team, delivering social-first strategy, content, and influencer activity across global and local markets.
As Social Media Director, you will define how the brand shows up across platforms, creators, and communities worldwide - setting the vision, building high-performing teams, and ensuring social delivers meaningful brand and business impact. You will be a key driver of social-first thinking, innovation, and the integration of Generative AI across strategy, content, and operations.
ABOUT YOU
We're looking for a highly accomplished, digitally fluent social media and influencer leader with 10+ years' experience, ideally gained within agency or hybrid in-house environments. You are a strategic thinker with a strong commercial mindset, proven experience managing complex global stakeholders, and a passion for the power of social media and influencer marketing to drive growth. You bring a deep understanding of platform dynamics, evolving social behaviours, creator ecosystems, and emerging technologies (particularly Generative AI) and know how to translate these insights into scalable, impactful solutions. You are an inspiring, collaborative leader, comfortable managing and mentoring large, multidisciplinary teams, influencing senior stakeholders, and building modern ways of working. You are data-driven, creatively ambitious, and deeply attuned to what makes brands and consumers connect in today's fast-moving digital landscape.
KEY RESPONSIBILITIES
- Leadership & Team Management
- Lead, coach, and inspire social and influencer teams to deliver best-in-class, social-first work.
- Provide line management to senior social and influencer leads, partnering closely with Creative, Strategy, Production, and Performance leadership.
- Build a strong, future-ready social capability within the studio, fostering collaboration, innovation, and excellence.
- Act as the senior social point of contact for client stakeholders, guiding vision and decision-making.
- Drive year-on-year growth against agreed KPIs, managing complex stakeholder relationships effectively.
- Strategy & Client Partnership
- Own the global social vision for the brand, enabling local relevance at scale.
- Oversee the development of comprehensive social and influencer strategies, informed by insight, performance data, and AI-powered analytics.
- Provide senior-level social consultancy to client leadership, producing clear strategy frameworks and playbooks.
- Build trusted, long-term client relationships and proactively respond to evolving business needs.
- Contribute to the development of innovative proposals and new opportunities within the account.
- Operational Excellence & Innovation
- Establish and embed best practices, processes, and ways of working that drive operational efficiency and creative quality.
- Ensure teams maintain deep platform expertise and social-first thinking across all work.
- Direct social and influencer output across global and regional markets.
- Champion measurement, effectiveness, and performance-led optimisation.
- Educate stakeholders on the role of social in building brands and driving measurable outcomes.
- Innovation & Technology
- Lead the integration of Generative AI into social and influencer strategy, content creation, and operations.
- Stay at the forefront of social platform innovation.
Social Media Director employer: OLIVER Agency
At OLIVER, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration. Our hybrid working model allows you to enjoy the flexibility of remote work while benefiting from in-person interactions at our Canary Wharf office, enhancing team synergy. With a strong commitment to employee growth, we provide ample opportunities for professional development and encourage innovative thinking, making OLIVER a truly rewarding place to advance your career in marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Director
✨Get Involved in Local Events
Marketing pros thrive on connections, so why not get yourself out there? Attend local events or trade shows related to marketing-communications. These are great opportunities to meet potential employers and other marketers who might have insider info about openings at places like OLIVER Agency.
✨Utilise Marketing Communities
Join online marketing communities and forums. Platforms like LinkedIn or Facebook have groups specifically for marketing and communications where job leads get shared frequently. Engage in conversations to showcase your knowledge and make connections that could lead to your part-time position!
✨Showcase Your Skills Online
As you’re looking for part-time work, having a strong online presence can really help us. Create a portfolio website to showcase your campaigns, writing, and any projects you've worked on. Share your expertise on social media; it helps you to stand out to potential employers like OLIVER Agency.
✨Apply Through Our Website
When you spot a part-time role, especially at places like OLIVER Agency, don’t hesitate to apply directly through our website! This shows your enthusiasm and commitment right from the start. Plus, it often gives you a better chance of getting noticed in the application pile.
We think you need these skills to ace Social Media Director
Some tips for your application 🫡
Show Off Your Creative Flair:In marketing communications, we love to see creativity shine through! Use your CV and cover letter to showcase any campaigns you've worked on or even personal projects that highlight your skills. Whether it's social media content, email marketing, or branding, let your unique voice and ideas shine.
Know the Market and the Company:Before applying to OLIVER Agency, do a little homework on their marketing approach and campaigns. Tailor your application to reflect your understanding of their brand voice. Mention specific examples of their work that resonate with you in your cover letter - it shows you’re genuinely interested and engaged!
Flexibility is Key:Since this is a part-time role, don’t forget to highlight your availability in your application. We want to see your openness to work flexible hours that fit both your schedule and the company's needs. This shows you’re prepared and committed!
Include Your Portfolio:If you’ve got a portfolio or even a few examples of your work, make sure to attach them or link to them in your application. We want to see what you’ve created, whether it's blogs, social media posts, or PR materials. It’s an excellent way to demonstrate your skills and experiences visually!
How to prepare for a job interview at OLIVER Agency
✨Show Off Your Portfolio
Make sure to bring along some examples of your past work, whether it’s social media campaigns, email newsletters, or any content you’ve created. You'll want to showcase your style and effectiveness—this is our chance to shine a light on our creative side!
✨Brush Up on Marketing Tools
Be prepared to chat about the marketing tools you’ve used, like Google Analytics, Hootsuite, or Canva. Familiarity with these platforms can really set us apart and show that we're ready to dive in and start contributing from day one.
✨Emphasise Your Flexibility and Learning Mindset
Since this is a part-time gig, let’s talk about how you plan to manage your time effectively while juggling other commitments. Employers love candidates who can learn quickly and adapt—so highlight your willingness to grow in the role!
✨Bring Questions About Team Dynamics
Ask about the team you’ll be working with and how communications flow within the company. This shows that we’re not just interested in the role, but also in how we’ll fit into their existing marketing squad at OLIVER Agency—it's all about teamwork!
