At a Glance
- Tasks: Support CRM campaigns and create engaging email content to drive customer connection.
- Company: Join OKA, a vibrant brand passionate about beautiful homes and nurturing culture.
- Benefits: Enjoy 33 days holiday, health cash plan, and discounts at over 60 UK retailers.
- Other info: Dynamic work environment with opportunities for career development and employee wellbeing.
- Why this job: Be part of a fun team that values creativity and personal growth in marketing.
- Qualifications: Experience in email marketing and a positive, can-do attitude are essential.
The predicted salary is between 25000 - 32000 £ per year.
We know the best work is done by people who enjoy their jobs, so we create a fun and nurturing environment where everyone feels valued and is able to thrive. We are looking for an agile and proactive CRM Assistant with a positive attitude and entrepreneurial spirit who can help us nurture this company culture. Reporting to the CRM Manager, the CRM Assistant will help to drive customer acquisition, engagement and retention through effective CRM programmes, taking an integrated multichannel approach and putting the consumer at the heart of all decisions.
Key Responsibilities
- Work closely with the CRM Manager to create the email and SMS content schedule, ensuring that it aligns with the global marketing plan and brand guidelines.
- Manage end to end process for all emails and SMS, including briefing, building, approvals and scheduling, ensuring that all emails render correctly across all screen resolutions.
- Work closely with the brand, copy and design teams to ensure the concept brief is met.
- Ensure all campaigns are delivered on time.
- Support the development of new email themes, creative concepts, targeted content and personalisation.
- Work with the CRM Manager to develop and optimise our existing automated email journeys, such as post purchase, welcome and abandon journeys.
- Support on weekly, monthly and adhoc CRM reporting.
- Help deliver an A/B testing strategy for CRM campaigns to improve performance against agreed KPIs and report back on insights.
- Create personalised campaigns to encourage engagement and conversion.
- Assist CRM Manager with email database growth initiatives such as competitions.
- Support CRM Team with adhoc tasks across all communications channels (email, SMS, Direct Mail).
About You
- Experience executing email marketing campaigns, preferably for a global, multi-channel retailer.
- A positive, can-do attitude and a passion for CRM and email marketing.
- Experience using an ESP (Klaviyo desirable).
- Good analytical skills and working knowledge of Google Analytics.
- Excellent attention to detail.
- Ability to multi-task and prioritise workload to work towards tight deadlines.
- A creative, problem-solving spirit.
- Passion for the OKA brand.
Our Benefits Package
- 33 days holiday (including bank holiday entitlement), pro rata, plus Length of Service increases.
- Day off for your birthday.
- Health Cash Plan.
- Enhanced Maternity Pay.
- Employee Assistance Programme.
- Eligibility for a discretionary company Bonus Scheme.
- Discounts on 60+ UK retailers via My OKA benefits platform.
- Plus a suite of additional employee benefits including Company pension scheme, life assurance cover, free eye tests, cycle to work scheme, interest free travel loans, social events, online wellbeing centre and more.
About OKA
Founded over 20 years ago by three entrepreneurial women with a passion for beautiful, practical and comfortable homes, OKA is more than a furniture and homeware retailer: it is a love affair with living well. We inspire people to confidently create a home that reflects their personality, a space where nothing should be too precious or perfect to be enjoyed with family and friends. British-born, today we have 15 stores across the UK – an established Interior Design and Trade business, a mail-order service and a thriving website.
CRM Assistant in Milton employer: OKA
At OKA, we pride ourselves on being an excellent employer, offering a vibrant work culture that fosters collaboration and innovation. Located in the picturesque Milton Park, Abingdon, our team enjoys generous benefits including 33 days of holiday, a health cash plan, and exclusive employee discounts, all while having ample opportunities for professional growth within our dynamic merchandising team.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Assistant in Milton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for OKA and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like OKA are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with OKA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at OKA. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Assistant in Milton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit OKA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of OKA:Show us that you’ve done your homework! In your application, briefly mention what you admire about OKA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at OKA
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at OKA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At OKA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
