At a Glance
- Tasks: Lead Ogury's CTV business, shaping strategy and driving revenue growth.
- Company: Join a global adtech leader with a focus on innovation and inclusivity.
- Benefits: Competitive salary, comprehensive benefits, flexible working model, and generous leave.
- Other info: Dynamic environment with opportunities for professional growth and collaboration.
- Why this job: Be at the forefront of the booming CTV market and make a real impact.
- Qualifications: 10+ years in digital advertising, with strong CTV experience and leadership skills.
The predicted salary is between 75600 - 92400 £ per year.
About Ogury
Ogury is a global adtech company powered by Persona Intelligence, its proprietary technology that enables brands and agencies to activate consistent persona-based strategies across channels and drive measurable brand outcomes. Founded in 2014, Ogury operates in 18 countries with over 400 employees worldwide. Ogury enables marketers to scale audience strategies with consistency in a fragmented media landscape. By maintaining persona integrity, we help brands activate high-value audiences more efficiently, strengthen campaign performance, and unlock sustainable growth.
At Ogury, our vision unites us all. We embrace and celebrate what makes us different, creating a unique and winning culture where everyone feels safe, has access to the same opportunities, and is excited about bringing their most authentic self to work.
Working at Ogury
At Ogury, we pledge to provide all our team members with an equitable voice across our company and community. We understand that to have Ogurians who are engaged, respected, and who feel proud to belong, means creating a safe space where everyone feels comfortable bringing their most authentic selves to work.
About the Role
Ogury is expanding into CTV — one of the fastest-growing segments in global digital media. With global CTV ad spend expected to exceed $47bn by 2028, we need a single owner to translate our privacy-first, persona-based intelligence into a clear, credible, commercially scalable CTV proposition. You will be accountable for GTM strategy, revenue trajectory, supply narrative, measurement frameworks, and internal alignment across Sales, Publisher Partnerships, Product, Ad Operations, and Insights. You will also be Ogury's external voice in the CTV market.
Why you'll love this role
- Expand on our nascent CTV business and build a differentiated CTV proposition to take us to the next level — translating customer needs and leveraging cutting-edge privacy-first audience intelligence into a commercially scalable proposition.
- Shape our product roadmap and GTM strategy for the fastest-growing segment in global digital media and work with our CRO and market leaders to establish clear revenue targets, suitable pilot campaigns, and measurable outcomes across our key markets.
- Represent Ogury at industry events and conferences (IAB NewFronts, Digiday CTV, Beet Retreat) and establish your voice as a thought leader in cross-screen video.
- Operate with full accountability for our CTV business and earn the right to build a team as commercial traction is established.
What you will be doing
- Define and own Ogury's cross-screen CTV + mobile GTM narrative anchored in Persona + Commerce audience intelligence; develop vertical-specific propositions for industries like CPG, automotive, and consumer tech.
- Help set revenue targets, manage pricing strategy, and track commercial progress through a dedicated steering group of commercial leaders.
- Act as the primary conduit between Product/Engineering and commercial teams — representing market requirements into the roadmap for Springserve VAST, Publica, FreeWheel, and OpenRTB infrastructure.
- Train and upskill sales, GTM, and Ad Operations teams on the CTV ecosystem, cross-screen planning, and the Persona + Commerce narrative; serve as subject-matter expert for internal and external stakeholders.
- Represent Ogury at priority CTV events; build and maintain senior relationships at holding company and independent agencies; lead thought leadership and PR positioning around cross-screen, commerce-enabled video.
What you will bring to Ogury
- 10+ years in digital advertising with at least 5 years in CTV, advanced TV, or video-specific roles — proven track record of building or scaling a CTV/video business at an ad-tech company, SSP, or DSP.
- Deep understanding of programmatic CTV supply landscape: OEM platforms, FAST channels, BVOD/SVOD dynamics, supply-path economics, managed-service vs. OpenRTB models, and pricing dynamics.
- Strong buy‑side network with active senior relationships at holding company and independent agencies in at least two of the three pilot markets (France, Italy, US).
- Experience defining GTM narratives, building sales enablement materials, and training commercial teams on technical or data-driven propositions; commercially fluent in setting revenue targets and managing pricing strategy.
- Track record of operating cross-functionally without direct authority — influencing Product, Operations, and Marketing teams through credibility, alignment, and market expertise.
How Ogury supports you
- A competitive compensation package.
- Comprehensive benefits coverage.
- Pension contributions.
- Generous holiday and leave allowance, in addition to national holidays.
- A strong focus on the well-being of our team members, with access to both physical and mental health resources.
- Flexible Working Model: Our hybrid approach is centered on two core in-office collaboration days to drive team synergy, plus one additional office day of your choosing to support personal balance.
Our Commitment
At Ogury, we are committed to fostering an inclusive workplace by providing equal employment opportunities to all. We will consider all qualified applicants without discrimination based on any characteristic protected by applicable laws. We are committed to providing an accessible and inclusive candidate experience. If you require accommodations during the recruitment process, please contact us.
General Manager CTV & Video Business employer: Ogury Ltd
Ogury is an exceptional employer that champions diversity and inclusivity, creating a vibrant work culture where every team member feels valued and empowered to bring their authentic selves to work. With a strong focus on professional growth, Ogury offers competitive compensation, flexible working arrangements, and comprehensive benefits, ensuring that employees thrive both personally and professionally in the dynamic adtech landscape of London. Join us in transforming the advertising industry while enjoying a supportive environment that prioritises well-being and fosters meaningful relationships.
StudySmarter Expert Advice🤫
We think this is how you could land General Manager CTV & Video Business
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ogury Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ogury Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ogury Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ogury Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace General Manager CTV & Video Business
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ogury Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ogury Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ogury Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ogury Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ogury Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ogury Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
