At a Glance
- Tasks: Analyse social and influencer campaign performance to drive brand growth.
- Company: Join Ogilvy, a leading global agency known for creativity and impact.
- Benefits: Enjoy 25 days leave, healthcare, flexible working, and wellness perks.
- Other info: Dynamic team environment with opportunities for personal and professional growth.
- Why this job: Work with top beauty brands and shape the future of social measurement.
- Qualifications: 3-5 years in analytics with strong data skills and confidence in presenting insights.
The predicted salary is between 40000 - 50000 € per year.
About Ogilvy
Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities.
Location: London Hybrid Working
Contract type: Fixed Term
Full Time/Part Time: Full Time
Contract Duration: 12 months
Reporting into: Head of Marketing Science UK & EMEA
About the role
We’re looking for a commercially minded Analyst to join Ogilvy UK’s Marketing Sciences team, working at the heart of our social and influencer ecosystem. This role sits within our Social & Influence team and focuses on turning social, creator and campaign data into clear, strategic recommendations that improve performance and drive brand growth. You’ll work across content, creators, paid media and commerce — helping shape how one of the world’s largest beauty brands measures social impact and connects it to real business outcomes. If you’re analytically strong, confident with data tools, and excited by the creator economy, this role offers genuine ownership, client exposure and room to grow.
What You’ll Do
- Analyse social and influencer campaign performance across paid, owned and earned activity
- Build and maintain robust measurement frameworks and reporting structures
- Conduct deep-dive analysis to uncover optimisation opportunities
- Connect social KPIs to broader digital and business metrics
Data & Tools
- Extract and manipulate data using SQL and Python or R
- Work with influencer and social platforms (e.g. Traackr, CreatorIQ, social listening tools, native platform analytics)
- Build intuitive dashboards in Tableau or Power BI
- Ensure analytical outputs are accurate, scalable and decision-ready
Client & Collaboration
- Translate complex analysis into clear, compelling narratives
- Present insights to internal teams and client stakeholders
- Partner with strategy, creative, media and influencer teams to embed data into planning
About You
- 3–5 years’ experience in analytics (agency, consultancy, media, social or digital preferred)
- Strong grounding in statistical analysis and experimental thinking
- Confident in Traackr
- Experience building dashboards in Tableau or Power BI
- Understanding of social platforms, influencer marketing and digital KPIs
- Comfortable presenting insights to non-technical stakeholders
Nice to Have
- Experience with incrementality testing or attribution
- Exposure to cloud data environments (e.g. BigQuery, Snowflake)
- Familiarity with social listening tools
- Understanding of GA4 or digital analytics
Why This Role?
- Work on one of the world’s largest beauty brands
- Direct exposure to senior client stakeholders
- Genuine ownership of analytical workstreams
- Opportunity to shape next-generation social measurement
How we help you Thrive:
- 25 days annual leave + 1 Volunteer Day
- Bupa Healthcare
- Enhanced Maternity, Adoption and Shared Parental Leave
- Flexible Working Model with core working hours: 10am – 4pm
- A 1.5:1 Matching Pension Structure
- Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
- Season Ticket Loan and Cycle to Work Scheme
- Life Assurance
Social & Influencer Performance Analyst in London employer: Ogilvy
Ogilvy UK is an exceptional employer that fosters a dynamic and inclusive work culture, offering employees the chance to work on iconic campaigns for leading global brands. With a strong emphasis on employee growth, Ogilvy provides comprehensive benefits including flexible working arrangements, generous leave policies, and wellness initiatives, ensuring that team members thrive both personally and professionally in the vibrant city of London.
StudySmarter Expert Advice🤫
We think this is how you could land Social & Influencer Performance Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Ogilvy. A friendly message on LinkedIn can go a long way. Don’t be shy; ask for a chat about their experiences and insights!
✨Tip Number 2
Prepare for interviews by diving deep into Ogilvy’s recent campaigns. Show us you know what’s hot in the social and influencer space. Bring your ideas to the table; we love fresh perspectives!
✨Tip Number 3
Practice your data storytelling skills. We want to see how you can turn numbers into narratives. Use examples from your past work to illustrate how you’ve made an impact with data.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re serious about joining the Ogilvy family!
We think you need these skills to ace Social & Influencer Performance Analyst in London
Some tips for your application 🫡
Show Your Analytical Skills:Make sure to highlight your experience with data analysis and tools like SQL or Python. We want to see how you've used these skills in past roles to drive results, so don’t hold back!
Tailor Your Application:Take a moment to customise your CV and cover letter for this role. Mention specific projects or experiences that relate to social and influencer marketing, as it shows us you’re genuinely interested in the position.
Be Clear and Concise:When writing your application, keep it straightforward. Use clear language to explain your achievements and how they connect to the role. We appreciate a well-structured application that’s easy to read!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Ogilvy
✨Know Your Data Tools
Make sure you’re familiar with SQL, Python or R, and tools like Tableau or Power BI. Brush up on how to extract and manipulate data, as well as how to build intuitive dashboards. Being able to discuss your experience with these tools will show that you're ready to hit the ground running.
✨Understand the Social Landscape
Dive deep into the world of social media and influencer marketing. Familiarise yourself with platforms like Traackr and social listening tools. Be prepared to discuss how you’ve used data to drive performance in past campaigns, as this will demonstrate your analytical prowess.
✨Craft Compelling Narratives
Practice translating complex data analysis into clear, engaging stories. Think about how you can present insights to non-technical stakeholders. This skill is crucial for the role, so having examples ready will help you stand out during the interview.
✨Showcase Your Analytical Mindset
Be ready to discuss your experience with statistical analysis and experimental thinking. Prepare examples of how you've uncovered optimisation opportunities in previous roles. This will highlight your ability to connect social KPIs to broader business metrics, which is key for success in this position.
