Influence Manager

Influence Manager

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage influencer campaigns from start to finish, ensuring creativity and strategy align.
  • Company: Join Ogilvy, a leading global agency known for impactful, award-winning creative solutions.
  • Benefits: Enjoy 25 days leave, flexible working, healthcare perks, and wellness incentives.
  • Why this job: Be part of a dynamic team shaping influencer marketing for top brands with a focus on creativity.
  • Qualifications: 2+ years in influencer marketing, strong communication skills, and a passion for social trends required.
  • Other info: Ogilvy promotes diversity and offers guaranteed interviews for applicants with disabilities.

The predicted salary is between 36000 - 60000 £ per year.

:

As an Influence Manager, you are the driving force behind our campaigns playing a central role in delivering our influence marketing proposition across a range of clients and sectors. You will manage your workload autonomously, taking full responsibility for the quality and end-to-end execution of multiple influencer programs. In this role, you will act as a role model for Ogilvy\’s values, building trusted client relationships and communicating effectively across internal teams.

You will be accountable for resolving problems on your projects, managing timelines, and proactively communicating your status to senior leadership. A key part of your role will be to support the growth of junior team members by providing constructive feedback, sharing knowledge, and acting as an informal mentor. We are looking for a creative problem-solver with a passion for the industry and a proven ability to lead projects with confidence and a positive attitude.

Key Responsibilities:

Campaign Management

  • Manage the day-to-day running of multiple influencer campaigns from start to finish, including:
  • Identifying and vetting talent
  • Negotiating contracts and fees
  • Implementing campaign across relevant channels
  • Overseeing delivery and ensuring quality
  • Reporting on performance against agreed KPIs
  • Maintain and update the influencer database to ensure accuracy and relevance.
  • Serve as the first point of escalation for your projects, resolving day-to-day problems independently by consulting with stakeholders as needed and escalating to senior leadership only when appropriate.
  • Strategic Contribution

  • Actively contribute to influencer strategy by recommending objectives, targets, and creative concepts. Confidently present creative solutions, campaign reports to internal and external stakeholders.
  • Identify and nurture client-appropriate talent opportunities and relationships to help deliver the influencer program for clients.
  • Client Management

  • Act as the primary point of contact for your clients, managing expectations, providing timely updates, as well as advice and solutions.
  • Build long-term client relationships by delivering work that meets agreed objectives, deadlines, and taking responsibility for the quality of all client outputs in your remit.
  • Communication & Collaboration

  • Communicate effectively across internal teams (media, PR, social), proactively sharing updates and coordinating timelines to ensure smooth handovers and integrated campaign success.
  • Share updates proactively, coordinate timelines, and resolve potential blockers before they impact delivery.
  • Effectively prioritise tasks across all projects proactively communicating your status to senior leadership, reassuring them that work is on track and meeting deadlines.
  • Resource Management

  • Manage campaign budgets and timelines, ensuring projects are delivered profitably and on schedule. Proactively communicate about your workload and capacity to your line manager.
  • Team Growth & Mentorship

  • A key part of your role will be to support the growth of junior team members by providing constructive feedback, sharing knowledge, and acting as an informal mentor to aid their growth and development
  • Skills for Your Growth to Influence Director:

    To support your progression, you will be expected to develop capabilities in the following areas:

  • Strategic Development: Move from contributing to strategy to leading the strategic design for small-to-mid-size accounts, defining industry-leading approaches.
  • Commercial Acumen: Develop a strong understanding of account profitability, identify opportunities for organic growth within your clients, and contribute to new business pitches.
  • Senior Client Counsel: Evolve from a trusted day-to-day contact into a strategic advisor for mid-level clients, providing proactive counsel on industry trends and challenges.
  • Team Leadership: Build on your informal mentoring to develop formal line management skills, becoming a role model who can inspire and lead a team.
  • What You Will Need:

  • A passion for influencer marketing with a minimum of two years\’ experience, preferably in a fast-paced agency environment.
  • Proven experience in autonomously managing multiple influencer campaigns from start to finish, including budget and timeline management.
  • Platform knowledge and expertise in Linkedin and YouTube (with new platforms like Substack a bonus)
  • Skilled at cultivating relationships with subject matter experts, business leaders and executives.
  • Curiosity and ability to understand deep technical and industry expertise and craft multi-stakeholder messaging
  • A track record of building strong client relationships and proactively managing their expectations.
  • Excellent problem-solving skills with the ability to make sound decisions and escalate appropriately.
  • Experience in guiding or mentoring junior team members is highly desirable.
  • Strong communication and presentation skills, with the ability to facilitate meetings and collaborate effectively across teams.
  • A commitment to your own growth, with a keen interest in keeping up-to-date with influencer marketing trends and sharing knowledge with colleagues.
  • How we help you Thrive:

  • 25 days annual leave + 1 Volunteer Day
  • Bupa Healthcare
  • Enhanced Maternity, Adoption and Shared Parental Leave
  • Flexible Working Model with core working hours: 10am – 4pm
  • A 1.5:1 Matching Pension Structure
  • Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests.
  • Season Ticket Loan and Cycle to Work Scheme
  • Life Assurance
  • At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

    We believe in building powerful teams with purpose – and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

    Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

    Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

    Influence Manager employer: Ogilvy

    Ogilvy is an exceptional employer that champions creativity and collaboration, offering a vibrant work culture in the heart of London. With a commitment to employee growth, Ogilvy provides extensive benefits including flexible working hours, comprehensive healthcare, and opportunities for professional development, all while fostering an inclusive environment where diverse ideas thrive. Join us to be part of a leading global agency that not only drives impactful campaigns but also prioritises the well-being and success of its team members.
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    Contact Detail:

    Ogilvy Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Influence Manager

    ✨Tip Number 1

    Familiarise yourself with Ogilvy's recent campaigns and their approach to influencer marketing. Understanding their style and the brands they work with will help you tailor your conversations and demonstrate your knowledge during interviews.

    ✨Tip Number 2

    Network with current or former Ogilvy employees on LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable when preparing for interviews.

    ✨Tip Number 3

    Stay updated on the latest trends in influencer marketing and social media. Being able to discuss current events and how they impact the industry will show your passion and expertise during discussions with potential employers.

    ✨Tip Number 4

    Prepare examples of successful influencer campaigns you've managed or contributed to in the past. Highlighting your experience with measurable results will demonstrate your capability and fit for the Influence Manager role.

    We think you need these skills to ace Influence Manager

    Influencer Marketing Expertise
    Stakeholder Management
    Project Management
    Strategic Thinking
    Creativity
    Relationship Building
    Social Media Proficiency
    Data Analysis
    Communication Skills
    Negotiation Skills
    Trend Awareness
    Campaign Management
    Organisational Skills
    Adaptability
    Experience with Influencer Marketing Software

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV highlights relevant experience in influencer marketing, particularly in beauty and lifestyle sectors. Use keywords from the job description to demonstrate your fit for the role.

    Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for influencer marketing and your understanding of current trends. Mention specific campaigns or brands you admire and how your skills can contribute to Ogilvy's success.

    Showcase Your Experience: In your application, provide examples of past influencer campaigns you've managed. Highlight your strategic thinking, creativity, and ability to build relationships with influencers and clients.

    Research Ogilvy: Familiarise yourself with Ogilvy's work, especially their influencer marketing strategies. Mention any relevant insights or ideas you have about their approach in your application to show your genuine interest.

    How to prepare for a job interview at Ogilvy

    ✨Know Your Influencers

    Before the interview, research the influencers that Ogilvy has worked with, especially in the beauty and lifestyle sectors. Be prepared to discuss how you would approach influencer selection and what criteria you would use to identify the right talent for specific campaigns.

    ✨Showcase Your Creativity

    Ogilvy values creativity highly, so come prepared with examples of past campaigns you've worked on. Think about how you can present innovative ideas that align with their brand ethos and demonstrate your ability to think outside the box.

    ✨Understand the Landscape

    Stay updated on current trends in influencer marketing and social media. Be ready to discuss how these trends can impact campaign strategies and how you would leverage them to achieve client objectives.

    ✨Demonstrate Stakeholder Management Skills

    Since the role involves managing relationships with clients and influencers, prepare to share examples of how you've successfully built and maintained professional relationships in previous roles. Highlight your communication and negotiation skills.

    Influence Manager
    Ogilvy
    Location: London
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    • Influence Manager

      London
      Full-Time
      36000 - 60000 £ / year (est.)
    • O

      Ogilvy

      1000+
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