At a Glance
- Tasks: Lead strategic plans in the beauty and wellness sector, driving impactful campaigns.
- Company: Join Ogilvy, a creative agency known for game-changing ideas and collaboration.
- Benefits: Enjoy 25 days leave, healthcare, flexible working, and wellness incentives.
- Other info: Be part of a diverse team committed to fairness and creativity.
- Why this job: Shape cultural campaigns that resonate globally and make a real difference.
- Qualifications: Experience in social marketing and strategic campaign execution is essential.
The predicted salary is between 51750 - 63250 £ per year.
As a Global Strategy Director focused on the dynamic and social-forward beauty and wellness sector at Ogilvy, you will play a pivotal role in leading the development of strategic plans tailored to meet the client's distinct objectives and needs. You'll stay at the forefront of the latest beauty and wellbeing trends, cultural insights, and best practices in the realm of creative strategy development while advocating for diversity of thought and championing inclusive approaches. Collaborating closely with clients, you'll gain a deep understanding of their global business, target audiences, and brand values, translating this knowledge into compelling culturally driven campaigns that resonate with their customers and drive tangible outcomes.
You’ll actively contribute to social and cultural insight mining to shape the agency's creative output. Your recommendations and inventive solutions will pave the way for clients to amplify trends and topics effectively.
Key Responsibilities/The Do’s:
- Lead the development of bespoke strategic plans that align with clients' unique goals, incorporating the latest trends and best practices.
- Work in a social-first culture-forward way to build big campaign ideas.
- Collaborate closely with clients to grasp their business, target audience, and brand ethos, and formulate campaigns that resonate and yield results.
- Conduct in-depth research and analysis, using social tools, to pinpoint emerging trends, influencers, and topics that can enhance compelling content and campaigns.
- Partner with internal teams—creative, account, and media—to ensure campaign integration aligns with overall brand strategy.
- Emerge as a thought leader both within the agency and the industry at large, sharing insights, trends, and best practices with teams and clients.
- Stay updated on the latest trends, technologies, and tools in influence and social marketing, applying this knowledge to enhance campaign performance.
- Develop influential and innovative social strategies for high-profile clients, deeply rooted in culture and deserving of attention.
- Collaborate with planners, creatives, and creators to collaboratively address challenges and deliver exceptional work.
- Recognise opportunities for clients to harness and amplify trends and topics.
- Enhance the agency's creative output through insightful recommendations and inventive problem-solving.
Requirements/Experience We Value:
- Good experience in social and influencer marketing, with a focus on formulating and executing strategic campaigns for notable consumer brands.
- Proficiency in working within a creative agency or similar setting, with a strong grasp of the creative process and effective collaboration with creative teams.
- Proven track record of driving successful campaigns that deliver tangible business outcomes for clients.
- Familiarity with the global beauty and wellbeing industry and experience working on female power brands.
- Exceptional strategic thinking and planning abilities, crafting tailored plans that cater to individual client needs and objectives.
- Experience in social-first strategic planning, leading to big 360 campaigns that drive conversion through culture.
- Strong project management capabilities, managing multiple global campaigns and priorities concurrently.
- Excellent interpersonal skills, fostering strong relationships with clients and internal teams.
- Highly skilled in creative thinking and innovative problem-solving.
- Understanding of paid media integration within influence and social campaigns.
- Strong presentation skills, effectively conveying intricate ideas and strategies to clients and internal teams.
How we help you Thrive:
- 25 days annual leave + 1 Volunteer Day
- Bupa Healthcare
- Enhanced Maternity, Adoption and Shared Parental Leave
- Flexible Working Model with core working hours: 10am – 4pm
- A 1.5:1 Matching Pension Structure
- Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
- Season Ticket Loan and Cycle to Work Scheme
- Life Assurance
At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity. Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Global Strategy Director - Beauty & Wellness Culture in England employer: Ogilvy
Ogilvy is an exceptional employer that fosters a dynamic and inclusive work culture in the heart of London, where creativity thrives. With a strong emphasis on employee growth, Ogilvy provides ample opportunities for professional development and offers competitive benefits such as flexible working hours and health incentives, making it an ideal place for those seeking meaningful and rewarding careers in advertising.
StudySmarter Expert Advice🤫
We think this is how you could land Global Strategy Director - Beauty & Wellness Culture in England
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ogilvy and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ogilvy are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ogilvy on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ogilvy. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Strategy Director - Beauty & Wellness Culture in England
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ogilvy. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ogilvy:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ogilvy’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ogilvy
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ogilvy will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ogilvy, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
