At a Glance
- Tasks: Manage influencer campaigns and develop creative strategies for top brands.
- Company: Join Ogilvy UK, a leading agency with a rich history and innovative culture.
- Benefits: Enjoy 25 days annual leave, flexible working, and wellness perks.
- Why this job: Be part of a dynamic team shaping the future of influencer marketing.
- Qualifications: 2+ years in influencer marketing and strong relationship-building skills.
- Other info: Inclusive environment focused on diversity and personal growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world‑class award‑winning creative campaigns deliver solutions for clients including Sainsbury’s, Argos, Mondelēz International, Unilever, TK Maxx and Pernod Ricard. In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally, and hosts the world’s biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year.
The Role: As an Influencer Account Manager at our agency, you will be an essential part of our influencer proposition, covering the full range of influencer work. You will play a critical role in contributing to the influencer strategy, recommending objectives, targets, action plans, calendar, and budgets. Your strategic thinking and creativity will help develop best‑in‑class ongoing influencer programs for our diverse range of clients, integrating them into the overall strategy for owned, earned, and paid channels. In this role, you will be responsible for the day‑to‑day running of influencer campaigns, from identification and implementation to overseeing and reporting. You will work collaboratively with media, PR, social, brand activation, digital, and all other stakeholders – internal and external, to deliver exceptional campaigns for our clients.
Your key responsibilities will include:
- Managing the influencer database, ensuring it is up‑to‑date, and staying up‑to‑date with cultural/social trends and customers’ views and attitudes.
- Actively contribute to the Influencer strategy by recommending objectives, targets, action plans, calendars, and budgets.
- Align and collaborate with media, PR, social, brand activation, digital, and all other stakeholders, internal and external, to deliver best‑in‑class campaigns for our clients.
- Identify and nurture client‑appropriate talent opportunities and relationships to help deliver the influencer program for clients.
- Manage the day‑to‑day running of influencer campaigns, from identification and implementation to overseeing and reporting.
- Maintain and build successful client relationships, selling in ideas and content streams in quick turnaround and high‑pressure situations.
- Present creative and sell content solutions to internal stakeholders and new and existing clients.
- Assist in the development and participation in promoting our influencer offering across the business.
- Support additional projects as required, such as new business pitches, market reviews, and competitive trends.
A passion for influencer marketing with a minimum of two years' experience in the field. Self‑motivated, action‑oriented, and ambitious with a positive "can‑do" attitude. A keen interest in all things social and an avid follower of relevant news and trends.
Requirements:
- Strong understanding of influencer marketing trends and social media platforms.
- Excellent communication, project management, and organisational skills.
- Experience in a fast‑paced agency environment is preferred.
- Demonstrated experience in building consistently productive relationships.
- The ability to remain optimistic under pressure.
- Strong experience in key stakeholder management.
- A creative outlook with the ability to achieve the full potential from projects, keeping abreast of and utilising new industry developments and technology.
- Proven experience of integrating digital and social media in campaign activity.
If you are a results‑oriented, strategic, and creative individual with a passion for influencer marketing, we would love to hear from you. Join our team and help us develop "best in class" ongoing influencer programs that integrate into our clients' overall strategies.
How we help you Thrive:
- 25 days annual leave + 1 Volunteer Day
- Enhanced Maternity, Adoption and Shared Parental Leave
- Flexible Working Model with core working hours: 10am – 4pm
- Wellbeing and Health: Up to ÂŁ25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and wellbeing incentives and activities throughout the year
- Season Ticket Loan and Cycle to Work Scheme
- Life Assurance
Our ambition is to attract the very best diverse talent to Ogilvy, and to be the employer of choice in the UK. We want everyone to feel welcome when they join us, and once they’re here, for them to want to stay with us, grow their career, and to feel they belong with us. We are an equal opportunity employer and we’re committed to creating an inclusive, welcoming environment for everyone who wants to work at Ogilvy. For us, diversity, equity and inclusion is integrated into everything that we do. We believe that for creativity to flourish, everything about how we work must have diversity at its core. Your race, colour, ethnic, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability, have no bearing on our hiring decisions, but we encourage everyone to feel free to express their true selves in an environment we are consistently striving to make as inclusive as possible. We aim to facilitate an accessible and positive application experience for all candidates. If you require any adjustments from us to support you through the process or expect to require any adjustments to working conditions to be able to best perform in the role, please let us know. We are happy to consider all reasonable adjustments. If you live with a disability and you would like to take advantage of our offer of a guaranteed interview under the Disability Confident Scheme, please ensure you fill out our voluntary Equal Opportunities Questionnaire when applying. Your privacy is important to us, you can find out more information on how we handle your data for recruiting purposes in our Privacy Notice.
Influence Manager employer: Ogilvy UK
Contact Detail:
Ogilvy UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influence Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to influencers or professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in influencer marketing. Whether it’s campaigns you’ve managed or creative ideas you’ve pitched, having tangible examples can really set you apart when you’re chatting with potential employers.
✨Tip Number 3
Stay updated on trends! Make sure you’re in the loop with the latest in social media and influencer marketing. Follow relevant news, subscribe to industry newsletters, and engage with thought leaders. This knowledge will not only help you in interviews but also show your passion for the field.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our site. It shows you’re genuinely interested in joining us at Ogilvy. Plus, you’ll get all the latest updates on our roles and company culture right from the source!
We think you need these skills to ace Influence Manager
Some tips for your application 🫡
Show Your Passion for Influencer Marketing: When writing your application, let your enthusiasm for influencer marketing shine through! Share specific examples of campaigns you've worked on or trends you're excited about. We want to see that you live and breathe this stuff!
Tailor Your Application: Make sure to customise your application to fit the role of Influence Manager. Highlight your relevant experience and skills that align with the job description. This shows us that you’ve done your homework and are genuinely interested in joining our team.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon unless it’s relevant. We appreciate a well-structured application that makes it easy for us to see your qualifications and fit for the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it helps us keep everything organised on our end!
How to prepare for a job interview at Ogilvy UK
✨Know Your Influencers
Before the interview, dive deep into the world of influencers relevant to Ogilvy's clients. Familiarise yourself with their campaigns and the influencers they’ve worked with. This will not only show your passion for influencer marketing but also demonstrate your understanding of the industry.
✨Showcase Your Strategic Thinking
Prepare to discuss how you would contribute to the influencer strategy. Think about objectives, targets, and action plans you could recommend. Bring examples from your past experiences where you successfully integrated digital and social media into campaigns.
✨Stay Current with Trends
Ogilvy values a keen interest in cultural and social trends. Make sure you’re up-to-date with the latest news in influencer marketing and social media platforms. Be ready to share your insights during the interview, as this will highlight your proactive approach and enthusiasm for the role.
✨Demonstrate Relationship Building Skills
Since the role involves managing client relationships, prepare examples that showcase your ability to build and maintain productive relationships. Discuss how you've navigated high-pressure situations and sold ideas effectively to stakeholders in the past.