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For Companies At a Glance
- Tasks: Lead influencer campaigns, from strategy to execution, for top tech clients.
- Company: Join Ogilvy UK, a leader in brand impact and creativity.
- Benefits: Enjoy 25 days leave, flexible working, and health perks.
- Why this job: Be part of a dynamic team shaping the future of influencer marketing.
- Qualifications: 2+ years in influencer marketing with a passion for social trends.
- Other info: Work in a vibrant environment with opportunities for growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Overview
Join to apply for the Influence Manager role at Ogilvy UK.
About Ogilvy: Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since its founding. Ogilvy UK delivers brand advertising, customer experience marketing, PR, influence and consulting, powered by behavioural science. Our influencer marketing practice is the largest globally and the agency hosts Nudgestock, a festival of behavioural science and creativity.
Influence Manager (Large Tech Client)
Department: PR & Influence
Location: London
Contract type: 12-Month Fixed-Term Contract
Full Time/Part time: Full Time
Reporting into: Account Director / Business Director
The Role
As an Influence Manager at our agency, you will be an essential part of our influencer proposition, covering the full range of influencer work. Your strategic thinking and creativity will help develop best-in-class ongoing influencer programs for our diverse range of clients, integrating them into the overall strategy for owned, earned, and paid channels. You will work in hybrid teams across clients to understand earned media approaches that benefit creative strategy and client results. You will be responsible for the day-to-day running of influencer campaigns, from identification, vetting, negotiation and implementation to overseeing and reporting. You will manage the influencer database, stay up-to-date with cultural/social trends and customers’ views and attitudes, and collaborate with internal and external stakeholders to deliver campaigns.
We are looking for a self-motivated, action-oriented, and ambitious individual with a positive \\\”can-do\\\” attitude who understands the power and flexibility of influencer campaigns to achieve brand objectives. You should have proven experience in integrating digital and social media into campaign activity and building productive stakeholder relationships.
Key Responsibilities
- Work with the Account Director and Business Director to develop the client portfolio and increase market share through the influencer strategy
- Contribute to the Influencer strategy by recommending objectives, targets, action plans, calendars, and budgets
- Identify and nurture client-appropriate talent opportunities and relationships to deliver influencer programs
- Manage day-to-day running of influencer campaigns, from identification and implementation to overseeing and reporting
- Maintain and build client relationships, selling in ideas and content streams in quick turnaround and high-pressure situations
- Present creative and sell content solutions to internal stakeholders and clients
- Build client trust to deliver results and grow the influencer portfolio
- Manage influencer posting across the year, ensuring regulatory compliance, strong brand sentiment, and brand advocacy
- Develop campaigns, oversee day-to-day operations, keep admin up to date, and report on data throughout the campaign lifecycle
General Responsibilities
- Manage influencer and agent relationships and source relevant influencers
- Stay up-to-date with cultural/social trends and customer attitudes
- Assist in promoting our influencer offering across the business
- Support additional projects such as market reviews and competitive trends
- Minimum two years’ experience in influencer marketing
- Self-motivated, action-oriented, and ambitious with a positive attitude
- Strong interest in social trends and the ability to track insights using tools such as Microsoft Excel
Requirements
- Ideally experience in tech, lifestyle, or similar categories; personal interest in these industries is essential
- Experience with influencer marketing software is preferred
- Strong understanding of influencer marketing trends and social media platforms
- Excellent communication, project management, and organizational skills
- Experience in a fast-paced agency environment
- Proven ability to build productive relationships and manage key stakeholders
- Creative outlook with ability to maximize project potential and leverage new industry developments
- Proven experience integrating digital and social media into campaign activity
Benefits
- 25 days annual leave + 1 Volunteer Day
- Bupa Healthcare
- Enhanced Maternity, Adoption and Shared Parental Leave
- Flexible Working Model with core hours 10am–4pm
- 1.5:1 Matching Pension
- Wellbeing and Health: Up to ÂŁ25 per month toward exercise/Wellbeing tools and annual eye tests
- Season Ticket Loan and Cycle to Work Scheme
- Life Assurance
Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination. If you need accommodations during the application process, please contact accommodations@ogilvy.com.
Equality and Accessibility
At Ogilvy, our people are central to our mission to leave a positive impact on the world through Borderless Creativity. We strive for fairness and equity in all we do.
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Influence Manager employer: Ogilvy UK
Contact Detail:
Ogilvy UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influence Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in influencer marketing. This is your chance to shine and demonstrate how you can bring value to the role at Ogilvy.
✨Tip Number 3
Prepare for interviews by researching Ogilvy’s recent campaigns and their approach to influencer marketing. Be ready to discuss how your experience aligns with their values and how you can contribute to their success.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team at Ogilvy. Don’t miss out on this opportunity!
We think you need these skills to ace Influence Manager
Some tips for your application 🫡
Show Your Passion for Influencer Marketing: When writing your application, let your enthusiasm for influencer marketing shine through. Share any personal experiences or projects that highlight your interest in the field and how you’ve kept up with trends.
Tailor Your Application: Make sure to customise your CV and cover letter for the Influence Manager role. Highlight relevant experience and skills that align with the job description, especially your strategic thinking and creativity.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon where possible. This will help us quickly see how you fit into our team and the role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Ogilvy UK
✨Know Your Influencers
Before the interview, dive deep into the influencer landscape relevant to the role. Familiarise yourself with key influencers in tech and lifestyle sectors, and be ready to discuss how you would approach building relationships with them. This shows your passion and understanding of the industry.
✨Showcase Your Strategic Thinking
Prepare examples of past campaigns where you integrated digital and social media effectively. Be ready to discuss your thought process behind setting objectives, targets, and action plans. This will demonstrate your strategic mindset and ability to contribute to Ogilvy's influencer strategy.
✨Stay Current with Trends
Keep up-to-date with the latest cultural and social trends that impact influencer marketing. Bring insights to the table during your interview about how these trends can shape future campaigns. This will highlight your proactive nature and commitment to staying ahead in the industry.
✨Build Rapport with Interviewers
Remember, interviews are a two-way street! Engage with your interviewers by asking insightful questions about their current projects and challenges. This not only shows your interest but also helps build a connection, making you a memorable candidate.
