Social Media Manager

Social Media Manager

London Full-Time 28800 - 42000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead social media strategy and content creation for impactful communication.
  • Company: Join Ofwat, the unique regulator ensuring water resilience in England and Wales.
  • Benefits: Enjoy hybrid working, generous leave, pension contributions, and exclusive discounts.
  • Why this job: Make a meaningful impact while developing your skills in an innovative, collaborative environment.
  • Qualifications: Experience in social media management, strong copywriting skills, and knowledge of analytics tools required.
  • Other info: Flexible work-life balance with opportunities for volunteering and professional development.

The predicted salary is between 28800 - 42000 £ per year.

Job Description

Join Ofwat as a Social Media Lead in our Communications Team.\\n\\n*Office Location: Birmingham (B5 4UA) or London (E14 4HD) with hybrid working*\\n\\nAbout Us\\n\\nWe are Ofwat, the Water Services Regulation Authority, a non-ministerial government department responsible for regulating the water sector in England and Wales. Our work has genuine significance – no other organisation does the work we do. It’s unique and meaningful: keeping our water flowing; ensuring water bills don’t cost a penny more than needed; holding water companies to account.

Come and work at the source of everyday life.\\n\\nThe Role\\n\\nWe’re looking for a creative and strategic Social Media Lead to help shape how we communicate with the public on some of the most important issues facing the water sector today. If you're passionate about using social media to inform, engage, and build trust with diverse audiences and you're confident leading content creation in a fast-paced environment, then we’d love to hear from you.\\n\\nYou’ll play a key role in our Digital and Design team, working closely with colleagues across the communications function to ensure our social media presence is timely, creates impact and is responsive.\\n\\nThis role reports to the Head of Digital and Design Communications and offers the opportunity to make a real difference in how Ofwat connects with our audiences.\\n\\nAbout You\\n\\nBelow are some of the key essential experience, skills & knowledge required for this post:\\n\\n 1. Lead criterion 1: Extensive experience in a senior social media or digital content role, ideally involving high-impact or visible communications.\\n\\n 2.

Lead criterion 2: Strong copywriting and editing skills tailored for different platforms (such as X, LinkedIn and Instagram).\\n\\n 3. Experience using social media management tools to plan, schedule and monitor posts.\\n\\n 4. Familiarity with accessibility standards and inclusive content design.\\n\\n 5.

Proficiency in using analytics tools to track performance, measure engagement and inform strategy.\\n\\n 6. In-depth knowledge of major social media platforms, their algorithms and best practices.\\n\\n 7. Ability to translate data into actionable insights and clear reporting for stakeholders.\\n\\n 8.

Strong interpersonal skills to work across teams.\\n\\n 9. Understanding of diverse audience needs and how to tailor content accordingly.\\n\\nWhy You Should Join Us:\\n\\n * Meaningful Impact: You will be joining a team with a sense of mission at its core aiming to build a lasting legacy for future generations by securing our long-term water resilience.\\n\\n * Innovative Work Environment: We embrace agile and new ways of working and have a culture build on trust, flexibility, and collaboration.\\n\\n * Development Opportunities: Gain valuable experience and develop your skills in a supportive and dynamic setting.\\n\\n * Work-Life Balance: Enjoy the flexibility of working from home combined with the benefits of in person collaboration in our London or Birmingham offices\\n\\n * Fantastic employer pension contribution of nearly 30%.\\n\\n * 25 days’ annual leave, increasing to 30 with each year of service, plus bank holidays and an extra 2.5 days of privilege leave.\\n\\n * Access to exclusive discounts on a variety of goods and services, including retail outlets, theatre tickets, holidays, insurance, and a gym membership.\\n\\n * Fees paid for membership of relevant professional bodies.\\n\\n * Up to 3 volunteering days per year.\\n\\n * Recognition vouchers scheme rewarding your hard work.\\n\\n * Generous shared parental leave and pay supporting your family life.\\n\\nFollow the link to Apply for full details about the role, please ensure you have submitted your Applications in full before the below deadline.\\n\\nClosing date: 23.55 on 1st July 2025

Social Media Manager employer: Ofwat

Ofwat is an exceptional employer, offering a unique opportunity to make a meaningful impact in the water sector while enjoying a flexible and innovative work environment. With a strong focus on employee development, generous benefits including a fantastic pension contribution, and a commitment to work-life balance through hybrid working options in Birmingham or London, Ofwat fosters a culture of collaboration and trust that empowers its team members to thrive.
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Contact Detail:

Ofwat Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Manager

✨Tip Number 1

Familiarise yourself with Ofwat's current social media presence. Take note of their tone, style, and the types of content they share. This will help you tailor your approach and demonstrate your understanding of their brand during any discussions.

✨Tip Number 2

Showcase your experience with analytics tools by preparing examples of how you've used data to inform social media strategies in the past. Be ready to discuss specific metrics and outcomes that highlight your ability to drive engagement.

✨Tip Number 3

Prepare to discuss your knowledge of accessibility standards and inclusive content design. Think of examples where you've successfully created content that caters to diverse audiences, as this aligns with Ofwat's mission.

✨Tip Number 4

Network with professionals in the water sector or those who have worked at Ofwat. Engaging with them can provide insights into the organisation's culture and expectations, which can be invaluable during interviews.

We think you need these skills to ace Social Media Manager

Social Media Strategy
Copywriting and Editing
Content Creation
Social Media Management Tools
Analytics and Performance Tracking
Understanding of Social Media Algorithms
Data Interpretation
Interpersonal Skills
Audience Engagement
Accessibility Standards
Inclusive Content Design
Stakeholder Reporting
Creativity
Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your extensive experience in social media or digital content roles. Focus on high-impact communications you've managed and include specific examples that demonstrate your skills.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for using social media to engage diverse audiences. Mention your strong copywriting skills and how you can adapt content for different platforms like X, LinkedIn, and Instagram.

Showcase Your Analytical Skills: Include examples of how you've used analytics tools to track performance and measure engagement. Explain how you've translated data into actionable insights that informed your social media strategy.

Highlight Interpersonal Skills: Emphasise your ability to work across teams and understand diverse audience needs. Provide examples of how you've collaborated with colleagues to create impactful content that resonates with various stakeholders.

How to prepare for a job interview at Ofwat

✨Showcase Your Social Media Expertise

Be prepared to discuss your extensive experience in social media management. Highlight specific campaigns you've led, the platforms you've worked with, and the impact of your work on audience engagement.

✨Tailor Your Responses

Since the role requires strong copywriting skills for different platforms, be ready to provide examples of how you've adapted content for various audiences. This will demonstrate your understanding of platform nuances and audience needs.

✨Demonstrate Analytical Skills

Familiarise yourself with analytics tools and be ready to discuss how you've used data to inform your social media strategies. Prepare to share examples of how you've translated insights into actionable plans.

✨Emphasise Collaboration

As the role involves working closely with other teams, highlight your interpersonal skills. Share experiences where you've successfully collaborated with colleagues to achieve common goals, showcasing your ability to work in a team-oriented environment.

Social Media Manager
Ofwat
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