Job Purpose
In this role you'll create ODEON Cinemas Group (OCG) guest facing film content for 9 x European markets across Social, Digital and Onscreen. Support the Group Senior Creative Manager (GSCM) to develop and ideate the creative strategy in-house, in order to produce content (primarily AV) that will connect with our target cinema-going audience for that specific film IP, pitching original creative ideas to external film partners. You'll bring a good eye for storytelling, selecting key editorial moments from talent interviews and exclusive film footage to create short‑form and long‑form content that ensures a cut‑through across OCG channels, ultimately delivering against revenue and performance KPIs. Build relationships with, and manage, external film partners and creative agencies, collaborating closely with internal stakeholders and OCG’s 9 markets. Please note that this role is a fixed‑term contract for a period of 12 months.
Key Accountabilities
- Deliver pan‑European, multi‑market (9 markets) content film campaigns that cut through competitor activity and drive incremental revenue against key film titles.
- Partner with the GSCM on the creative content strategy in-house, via development and ideation, to ensure the creative heart of the content (themes explored / the story) is relevant to our target audience, with a key focus on social‑first content and AV production.
- Have a good eye for storytelling, with experience selecting key editorial moments from large amounts of footage (such as raw junket interviews / exclusive film footage) to produce guest‑facing short‑form and long‑form content.
- Lead end‑to‑end content production, briefing external agencies to produce the content and ensuring creative excellence, accurate localisation and efficient delivery.
- Build and nurture strong relationships with film studios, their digital/publicity teams and external production partners to secure exclusive opportunities and economies of scale.
- Guide and support local OCG markets to activate GP content effectively across guest‑facing platforms, reflecting local nuances.
- Support tracking, analysis and reporting of digital and social content performance and conversion, using insights to optimise future campaigns and inform studio reporting.
- Conduct post‑campaign performance reviews, establishing benchmarks and KPIs to continuously improve campaign effectiveness and ROI.
Key Skills
- Proven experience in creative development and ideation for guest‑facing content campaigns (AV) is essential.
- Experience selecting key editorial moments from large amounts of raw footage to produce short‑form and long‑form content that hosts a strong story through‑line.
- Proven track record in developing creative for Social and Digital B2C content (AV).
- Digital, and in particular social, experience; confident working in this space with up‑to‑date knowledge of guest‑facing social platforms and methods to connect target audiences.
- Strong stakeholder management skills, both internal and with external partners/agencies.
- Budget management, including negotiation with external vendors/agencies.
- Strong multitasker with the ability to manage multiple projects and deadlines simultaneously.
- Strong leadership and people‑management skills.
ODEON Benefits
- Bonus Scheme
- Pension Scheme
- Hybrid working (2‑3 days per week in the office)
- Unlimited free cinema tickets for you, and 12 friends and family tickets every three months
- 40% discount on our food and drinks, including our in‑cinema Costa Coffee stores
- Private Medical Insurance
- Critical Illness Cover
- Life Assurance
- Free access to our confidential Employee Assistance Programme – an online platform that offers advice and support on topics including finance, health, and mental wellbeing
- The opportunity to gain professional qualifications through our Bright Lights Apprenticeship scheme
- Fantastic career development opportunities across our cinemas and support offices
At ODEON Cinemas Group, everyone is welcome. We make movies better by bringing all our incredible differences and our different ways of thinking together with our passion for cinema, to deliver inspiring entertainment experiences for our guests. We are all individuals, and we recognise that everyone brings something special to our team.
Starting from the moment you apply, Diversity, Equity and Inclusion is embedded into all parts of the colleague journey, and we welcome individuals from all backgrounds. We select colleagues based on merit and the passion they show for their role.
We are proud to partner with 'ReciteMe' to offer accessible tools to support you with your job application. Simply click on the 'Accessibility Tools' at the top of the job advert screen. Should you require additional help from our team, whether that is to support with your application or to make adjustments to our recruitment process, we will be more than happy to help – drop us an email to jointheteam@odeonuk.com and we will be back in touch with you.
