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- Tasks: Lead our Instagram strategy, curate content, and engage with our vibrant community.
- Company: Join Odd Muse, a fast-growing London womenswear brand redefining modern luxury.
- Benefits: Be part of an exciting brand journey with opportunities for growth and creativity.
- Why this job: Shape the voice and impact of a cult fashion brand on social media.
- Qualifications: 2+ years managing social channels in fashion or lifestyle, with a flair for creativity.
- Other info: Collaborate closely with our founder and creative teams in a dynamic environment.
The predicted salary is between 36000 - 60000 £ per year.
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Odd Muse is a London-born womenswear brand redefining modern luxury. We create timeless, slow‑fashion staples designed to empower women and build wardrobes that last. With a cult following across the UK and US and a growing retail presence on New Bond Street and Mercer Street, Odd Muse has become one of fashion’s fastest‑growing independent labels.
Now, we’re looking for a Social Media Manager (Instagram) to take the reins of our most important platform – working closely with our founder to grow, engage, and inspire our global community.
The Role
You’ll be responsible for the full Odd Muse Instagram ecosystem — from grid to stories, highlights to broadcast channels. This is a hands‑on, highly creative role that requires both aesthetic sensibility and strategic thinking.
Key Responsibilities
- Build out the grid: plan, curate, and execute the Odd Muse feed with a strong understanding of tone, timing, and brand identity.
- Track and analyse insights: own performance reporting, content metrics, and growth strategy.
- Collaborate with creative: work closely with our in‑house creative and content teams to ensure campaigns come to life with fun, unexpected, and culturally relevant social‑first moments.
- Strategise growth: develop and test new social strategies, features, and storytelling formats across reels, stories, highlights, and our broadcast channel to continuously evolve our Instagram presence.
About You
- You live and breathe Instagram — you understand how to craft a grid, build engagement, and make data‑backed creative decisions.
- You have a strong editorial eye and can translate campaigns into social moments that feel authentic and aspirational.
- You thrive working collaboratively, especially in a founder‑led brand where agility and creativity are everything.
- You’re confident analysing insights, experimenting with new features, and iterating fast.
- You have 2+ years experience managing social channels for a fashion, lifestyle, or luxury brand.
Why Odd Muse
You’ll be joining a brand in one of its most exciting chapters – opening global flagships, growing internationally, and building one of the most engaged fashion communities online. This is an opportunity to help define the voice, look, and impact of Odd Muse’s social world.
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Social Media Manager (Instagram) – Odd Muse employer: Odd Muse
Contact Detail:
Odd Muse Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager (Instagram) – Odd Muse
✨Tip Number 1
Get to know Odd Muse inside out! Dive into their Instagram, understand their vibe, and see how they engage with their community. This will help you tailor your approach and show them you're the perfect fit.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, and ask about their experiences. A friendly chat can give you insider info and might just get your foot in the door.
✨Tip Number 3
Show off your creativity! Prepare a mini portfolio of your best Instagram campaigns or ideas that align with Odd Muse’s aesthetic. This will demonstrate your skills and passion for the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Odd Muse team and ready to make an impact.
We think you need these skills to ace Social Media Manager (Instagram) – Odd Muse
Some tips for your application 🫡
Show Your Passion for Instagram: When you're applying, let us know how much you love Instagram! Share your favourite accounts, trends, or campaigns that inspire you. We want to see your enthusiasm for the platform and how you can bring that energy to Odd Muse.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience with fashion brands and any specific campaigns you've worked on. We’re looking for someone who understands our brand identity, so show us how you fit into that picture!
Be Data-Driven: Don’t forget to mention your experience with tracking insights and metrics. We love a candidate who can back up their creative decisions with data. Share examples of how you've used analytics to grow engagement or improve content performance in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us you’re serious about joining the Odd Muse team!
How to prepare for a job interview at Odd Muse
✨Know Your Instagram Inside Out
Before the interview, make sure you’re well-versed in Instagram’s latest features and trends. Familiarise yourself with Odd Muse's current Instagram presence and think about how you can enhance it. Bring specific ideas to the table that show your understanding of their brand identity.
✨Showcase Your Creative Side
Prepare a mini portfolio of your previous work that highlights your aesthetic sensibility and strategic thinking. Include examples of successful campaigns you've managed, focusing on how you engaged audiences and drove growth. This will demonstrate your hands-on experience and creativity.
✨Be Data-Driven
Since the role involves tracking and analysing insights, come prepared with examples of how you've used data to inform your social media strategies. Discuss specific metrics you’ve improved and how you adapted your content based on performance reports. This shows you can blend creativity with analytical skills.
✨Collaborate and Communicate
Emphasise your ability to work collaboratively, especially in a fast-paced environment. Think of examples where you’ve successfully partnered with creative teams or stakeholders to bring campaigns to life. Highlighting your communication skills will resonate well with a founder-led brand like Odd Muse.