At a Glance
- Tasks: Create engaging content for gamers across various platforms, from blogs to product pages.
- Company: Join Overclockers UK, a leading retailer in the gaming community.
- Benefits: Competitive salary, flexible working hours, and opportunities for growth.
- Why this job: Combine your passion for gaming with creative writing to connect with fellow enthusiasts.
- Qualifications: 1-2 years of copywriting experience and a love for gaming technology.
- Other info: Dynamic team environment with a focus on innovation and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Who we are
Overclockers UK are a leading online retailer of PC systems and components. Famous throughout the enthusiast community for their knowledge and passion for cutting edge performance components, hardware and systems. Overclockers UK is proud to be part of the Pro Gamers Group, an international e-commerce company with more than 700 employees at 12 locations worldwide!
What you will be doing
We are recruiting for a creative, driven individual with a passion for content creation, who can tell a story that connects with PC gamers and hardware enthusiasts. Passion for gaming and/or the latest in gaming technology hardware is a must! You can expect lots of variety in this role but ultimately you will help deliver our content marketing plan through written content and supporting media types. This may mean creating content for our product pages, blogs, videos and more.
Key Responsibilities will include:
- Understand our target market, their needs, priorities and passions to execute our content strategy which meets every stage of the customer journey
- Create fresh, accurate and engaging content across different platforms (product copy, copywriting, image, video etc)
- Maintain a consistent brand voice that is a friendly-expert, transparent, yet informative and trustworthy
- Develop and maintain the content calendar
- Monitor and report engagement performance to inform and refine the content plan
- Monitoring trends and topics that are relevant to our audience
- Contributing new ideas and identify new opportunities for the content strategy
- Ensure content is clear, attractive and follows best practice to drive engagement and sales
- Add/update meta descriptions and titles in line with SEO guidelines to maximise organic search performance
- Produce eye catching feature graphics for blog articles that complement each of the primary social platforms
- Conduct regular online product reviews to ensure products are appropriately represented with the customer in mind
- Collaborate with both internal/external teams to deliver written content for group launches and projects
- Monitor, identify, and fix content issues and errors
- Provide copywriting assistance to internal/external teams, as required
- Assist in ensuring all products are strategically merchandised across the site to increase sales
- Work with vendors, product managers and the team to maintain high quality product information
- Provide general support as required to managers and other team members
Primary Software Packages Used
- Microsoft Office
- Teams
- Asana
- Google Keyword Planner
- Canva
- WordPress
Does this sound like you?
- Commercially minded with a focus on content creation and user engagement
- Inspired copywriting and scripting skills, skills across different platforms and touchpoints – product pages, blogs, social media, email
- Excellent proofreading ability
- High attention to detail and a keen eye for aesthetics, delivering the right look and feel
- Excellent written and verbal communication skills
- Advanced understanding of the English language
- Proactive and highly motivated team player
- Friendly with a helpful positive attitude
- Strong IT skills with a desire to grow and learn
- Detail-orientated, deadline-driven with excellent organisational and time management skills
- 1-2 years of copywriting experience with working knowledge of marketing / SEO
Good to have, but not essential
- SEO best practices
- HTML/CSS
- Adobe after effects, photoshop, illustrator.
Digital Content Copywriter employer: OCUK Limited
Contact Detail:
OCUK Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Content Copywriter
✨Tip Number 1
Get to know the company inside out! Research Overclockers UK, their products, and their audience. This way, when you chat with them, you can show off your passion for gaming and how you can connect with their community.
✨Tip Number 2
Showcase your creativity! Prepare a portfolio that highlights your best content pieces. Whether it's product descriptions, blogs, or social media posts, make sure it reflects your unique voice and style that resonates with PC gamers.
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn or join relevant gaming forums. Engaging with the community can give you insider tips and might even lead to a referral, which is always a bonus!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Overclockers UK team and ready to dive into the world of gaming content creation.
We think you need these skills to ace Digital Content Copywriter
Some tips for your application 🫡
Show Your Passion for Gaming: When you’re writing your application, let your love for gaming and tech shine through! Share your experiences and what excites you about the latest hardware. We want to see that you’re not just a writer, but a true enthusiast.
Tailor Your Content: Make sure your application reflects the job description. Use similar language and highlight relevant skills and experiences. We’re looking for someone who can connect with our audience, so show us you understand their needs!
Keep It Clear and Engaging: Your application is your first piece of content we’ll see, so make it engaging! Use a friendly tone, keep it concise, and ensure it’s free from errors. We appreciate attention to detail, so proofread before hitting send!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you’re proactive and ready to jump into the process!
How to prepare for a job interview at OCUK Limited
✨Know Your Audience
Before the interview, dive deep into understanding Overclockers UK's target market. Familiarise yourself with the gaming community and their needs. This will help you demonstrate your passion for content creation that resonates with PC gamers and hardware enthusiasts.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your copywriting skills across different platforms. Whether it's product pages, blogs, or social media posts, be ready to discuss how you can create engaging content that aligns with the brand's voice.
✨Be SEO Savvy
Brush up on SEO best practices and be prepared to discuss how you would apply them in your role. Mention any experience you have with tools like Google Keyword Planner and how you can optimise content to drive engagement and sales.
✨Bring Ideas to the Table
Think about new content ideas or strategies that could benefit Overclockers UK. Show your proactive side by suggesting ways to enhance their content marketing plan. This will demonstrate your enthusiasm and commitment to contributing to their success.