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For Companies At a Glance
- Tasks: Create and manage innovative digital marketing strategies for clients across multiple regions.
- Company: Join Ocuco, a leader in eyecare software solutions with a global presence.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a dynamic team and make a real impact in the eyecare industry.
- Qualifications: 2+ years in social media content creation and a relevant qualification.
- Other info: Exciting travel opportunities to trade shows and a collaborative work environment.
The predicted salary is between 30000 - 50000 £ per year.
Company Profile
Ocuco Limited is a leading software solutions provider in the eyecare industry, dedicated to helping eyecare professionals streamline their operations and provide exceptional patient care. With a global presence and a focus on innovation, Ocuco has built a reputation for delivering cutting-edge technology and outstanding customer service. OptiCommerce is part of the Ocuco group and is the leading independent digital marketing and web provider in the optical sector, with clients in the UK, Ireland, the Nordics region, Canada and the US.
Job Description
Join Ocuco Ltd. as a Digital Marketing Executive and become an integral part of our dynamic, multinational Client Marketing team based in London. Reporting to the Head of Client Digital Marketing, the successful candidate will play a key role in developing and executing innovative digital strategies. This position involves working with clients across the UK & Ireland, the US, Canada, and the Nordics, as well as maintaining communication with prospective clients worldwide. The role requires a high level of attention to detail, strong organisational abilities, and excellent communication skills. Occasional travel to optical trade shows in the UK will be expected. This is a hybrid role, with a requirement to be in the office three days per week.
Core Responsibilities
- Plan and execute social media content for clients
- Review your own and colleagues’ client social media content
- Ensure all content meets quality standards before submission to the manager
- Schedule social media posts using specialist delivery platforms
- Liaise with clients to gather social media assets, blog content, and briefs
- Coordinate with third-party vendors to support content delivery
- Build bespoke client content calendars based on briefs, seasonality, and industry trends
- Assist in compiling advanced customer reports using multiple data sources (e.g., Google Analytics, Google Ads, WooCommerce, bespoke platforms)
- Monitor and report on paid campaign budgets (Google Ads, social media ads, etc.), ensuring appropriate spend management
- Respond to client communications (calls, emails, etc.), providing timely and appropriate resolutions
- Support the Client Marketing Team in their day-to-day activities
- Accurately complete tasks on time using provided tools and platforms
- Contribute positively to a collaborative team environment, where each member plays a valued role
Minimum Requirements
- A qualification in Marketing, Business, Languages or related field.
- 2+ years of experience in crafting and executing social media content for clients.
- Demonstrated ability to thrive in a fast-paced environment.
- Proficiency in executing B2C/B2B content across diverse social media platforms.
- Exceptional attention to detail and ability to understand and execute marketing briefs accurately.
- Strong organisational and planning skills.
- Fluency in English (both verbal and written).
- Advanced proficiency in Microsoft Office Suite.
- The ideal candidate will also have Certification in Meta ads or other relevant marketing platforms.
- Experience with content scheduling platforms such as Publer, Buffer, and Hootsuite.
- Previous success in building, executing, and analysing Meta Ads/LinkedIn Ads campaigns.
- Familiarity with content/blog platforms including WooCommerce and Google Business.
- Positive attitude and proactive approach to delivering high-quality results.
- Prior experience in the healthcare or eyewear sectors.
Digital Marketing Executive (Client Marketing) in London employer: Ocuco Ltd
Contact Detail:
Ocuco Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive (Client Marketing) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the eyecare industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns and content strategies. This is your chance to shine and demonstrate how you can bring value to Ocuco’s Client Marketing team.
✨Tip Number 3
Prepare for interviews by researching Ocuco and its clients. Understand their digital marketing needs and think of innovative ideas you could bring to the table. This will show that you’re genuinely interested and ready to hit the ground running!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our dynamic team at Ocuco. Let’s make it happen!
We think you need these skills to ace Digital Marketing Executive (Client Marketing) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with social media content and any relevant marketing qualifications. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how you can contribute to our Client Marketing team. Don’t forget to mention any specific experiences that relate to the eyecare industry.
Showcase Your Creativity: Since this role involves planning and executing social media content, let your creativity flow! Include examples of past campaigns or projects you've worked on that demonstrate your innovative approach to digital marketing.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Ocuco Ltd
✨Know Your Stuff
Before the interview, dive deep into Ocuco Limited and its offerings. Familiarise yourself with their software solutions and how they impact the eyecare industry. Being able to discuss their products and how you can contribute to their digital marketing efforts will show your genuine interest and preparedness.
✨Showcase Your Experience
Prepare specific examples from your past roles where you've successfully crafted and executed social media content. Highlight your experience with platforms like Google Ads and Meta Ads, and be ready to discuss how you managed budgets and analysed campaign performance. This will demonstrate your hands-on expertise.
✨Be Ready to Collaborate
Since this role involves working closely with clients and team members, think of examples that showcase your teamwork and communication skills. Be prepared to discuss how you’ve effectively liaised with clients or coordinated with vendors in previous positions, as this will highlight your ability to thrive in a collaborative environment.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready about the company culture, the Client Marketing team's goals, or upcoming projects. This not only shows your enthusiasm for the role but also helps you gauge if Ocuco is the right fit for you.
