At a Glance
- Tasks: Use data to boost marketing performance and support innovative campaigns.
- Company: Join Octopus Energy, the UK's largest energy supplier with a mission for a cleaner future.
- Benefits: Flexible salary discussions, great perks, and a supportive work culture.
- Why this job: Make a real impact on the energy transition while working with cutting-edge technology.
- Qualifications: 2+ years in analytics, experience with Google Analytics, and a passion for energy.
- Other info: Dynamic team environment with opportunities for personal and professional growth.
The predicted salary is between 28800 - 48000 £ per year.
Octopus Energy is on a mission to make the world’s energy fairer, cleaner and better. In nine years, we’ve become the UK’s largest energy supplier, but we’re not like the rest. Out of 650,000+ reviews, 89% of customers rate us ‘Excellent’. We invest billions into building renewable generation across Europe, and we work with everyone from Arsenal to Idris Elba to Al Gore. With our exceptional customer service and fair pricing, Octopus is one of the most loved brands in Britain. Our marketing team helps spread the word of our offering and our vision.
We are looking for an experienced Marketing Data Analyst, a talented technical problem solver who will enable the marketing team to use data to make great decisions. This is a fantastic opportunity to work on problems that genuinely move us closer to Net Zero with a company that is passionate about building great technology and products that change the way customers use energy.
What You’ll Do
- Identify opportunities to use data sources to improve our marketing performance, such as cross-selling products or better integration Google Analytics data.
- Enable the marketing team to build experiments to test and evaluate the impact of different ad campaigns or email messages.
- Complete ad hoc analyses into the performance of our various marketing channels and initiatives, such as Octoplus or Saving Sessions.
- Automate the day-to-day, such as helping marketers create targeting lists.
- Support operational reporting to monitor and improve performance of our acquisition channels, such as building web guides, FAQs and self-serve tools.
- Work closely with a broad range of teams including Marketing, Sales, Strategy and Tech teams.
What You’ll Have
- 2+ years in a professional analytics role, ideally with experience supporting a marketing team and using Google Analytics data.
- Passion for working in energy and contributing to the energy transition.
- Curious and self-driven - when faced with a new problem is capable of seeking out an answer without lots of help and support.
- Highly data literate and numerate - can make sense of lots of data and shape it into a coherent story.
- Great attention to detail.
- Communicates complex ideas clearly.
- Somebody happy to roll with a little marketing chaos.
- Has experience with some of the below technologies: Python with pandas, writing performant queries in SQL / dbt, building reports and dashboards in a BI tool (ideally Databricks AI/BI or Streamlit).
If this sounds like you then we’d love to hear from you. Our process usually takes up to 4 weeks, but we’ll always do our best to flex around what works for you. Along the way, you’ll chat with our recruitment team and your Recruiter will help you throughout different stages. Got any burning questions before then? Drop us a message at talent@octoenergy.com and we’d love to help!
Are you ready for a career with us? We want to ensure you have all the tools and environment you need to unleash your potential. Need any specific accommodations? Whether you require specific accommodations or have a unique preference, let us know, and we’ll do what we can to customise your interview process for comfort and maximum magic!
Studies have shown that some groups of people, like women, are less likely to apply to a role unless they meet 100% of the job requirements. Whoever you are, if you like one of our jobs, we encourage you to apply as you might just be the candidate we hire. Across Octopus, we’re looking for genuinely decent people who are honest and empathetic. Our people are our strongest asset and the unique skills and perspectives people bring to the team are the driving force of our success. As an equal opportunity employer, we do not discriminate on the basis of any protected attribute. Our commitment is to provide equal opportunities, an inclusive work environment, and fairness for everyone.
Marketing Data Analyst employer: Octopus Group
Contact Detail:
Octopus Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Data Analyst
✨Tip Number 1
Get to know the company inside out! Research Octopus Energy's mission, values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in being part of their journey towards a cleaner energy future.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info about the company culture and even lead to referrals, which can boost your chances of landing that Marketing Data Analyst role.
✨Tip Number 3
Prepare for the interview by practising common questions related to data analysis and marketing. Think about how you can demonstrate your problem-solving skills and your experience with tools like Google Analytics, Python, and SQL. We want to see how you can make data-driven decisions!
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression. Mention something specific from your conversation to remind them of your enthusiasm and fit for the role. And remember, apply through our website for the best chance!
We think you need these skills to ace Marketing Data Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Data Analyst role. Highlight your experience with data analysis, Google Analytics, and any relevant technologies like Python or SQL. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for energy and how you can contribute to our goals. Be sure to mention specific projects or experiences that showcase your analytical skills and creativity.
Showcase Your Data Skills: In your application, don’t just list your skills—show us how you've used them! Include examples of how you've improved marketing performance through data analysis or automated processes. We love seeing real-world applications!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you're keen on joining our team at Octopus Energy!
How to prepare for a job interview at Octopus Group
✨Know Your Data Tools
Familiarise yourself with the tools mentioned in the job description, like Google Analytics, SQL, and Python. Be ready to discuss how you've used these tools in past roles to drive marketing decisions or improve performance.
✨Show Your Passion for Energy
Octopus Energy is all about making energy fairer and cleaner. Make sure to express your enthusiasm for the energy sector and how you can contribute to their mission. Share any relevant experiences that highlight your commitment to sustainability.
✨Prepare for Problem-Solving Questions
Expect questions that assess your analytical skills and problem-solving abilities. Think of specific examples where you've identified opportunities through data analysis and how those insights led to successful marketing strategies.
✨Communicate Clearly
Since the role involves communicating complex ideas, practice explaining your past projects in a straightforward manner. Use clear language to describe your thought process and the impact of your work, ensuring it resonates with non-technical stakeholders.