At a Glance
- Tasks: Lead and develop a dynamic sales team to drive growth and performance.
- Company: Established design-led electronics solutions business with a focus on innovation.
- Benefits: Competitive salary, performance bonuses, company car, and comprehensive health benefits.
- Other info: Opportunity to work closely with senior management and influence company strategy.
- Why this job: Shape the future of sales in a key leadership role with real impact.
- Qualifications: Proven experience in sales leadership within technical or engineering sectors.
The predicted salary is between 80000 - 100000 £ per year.
A newly created Sales Director opportunity within a well-established, design-led electronics solutions business. This is a key leadership hire, introduced to bring structure, ownership, and strategic direction to a growing sales organisation. Reporting directly into the Group Engineering & Marketing Director, this is a statutory director-level role with full responsibility for commercial performance and sales leadership across the UK business.
You will take ownership of the entire sales function, leading a team of Sales Managers and wider technical sales teams. With around 6 direct reports and 30+ indirect, this role requires someone comfortable operating at both a strategic and operational level. This is not an account management role; your focus will be on leadership, performance, and driving growth, while still remaining close to customers and supporting the team on key opportunities.
Key Responsibilities:- Own and deliver the overall sales strategy, aligned to business growth objectives
- Full P&L and EBIT responsibility for the sales function
- Lead and develop Sales Managers and multi-layered sales teams
- Drive pipeline growth and improve conversion (design-in led sales environment)
- Implement robust forecasting processes and ensure high pipeline accuracy
- Strengthen key customer and supplier relationships at a senior level
- Work closely with Finance (FD) and HR to drive performance, structure, and reviews
- Manage upwards effectively, engaging with a hands-on and detail-focused board
- Proven experience in a Sales Director / Head of Sales role within electronics, components, or technical engineering environments
- Demonstrated P&L and EBIT ownership (essential)
- Experience managing managers and layered sales structures, not just direct reports
- Strong commercial acumen across forecasting, contracts, and margin delivery
- Engineering or technical background with understanding of design-in sales
- Confident operating at board level, with the ability to challenge constructively
- Experience working cross-functionally with finance and HR
- Competitive base salary with performance-related bonus / OTE
- Company car or allowance
- Private medical, pension, life assurance & income protection
- A genuine opportunity to shape and build a sales function at leadership level
Sales Director in Wokingham employer: Octagon Group
Octagon Group is an excellent employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of Waterbeach, UK. Employees benefit from comprehensive growth opportunities, hands-on experience in product development, and a supportive environment that values teamwork and quality. With a focus on meaningful projects and a commitment to employee development, Octagon Group stands out as a rewarding place to advance your career in mechanical engineering.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Director in Wokingham
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Director at Octagon Group, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Octagon Group. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Director. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Director in Wokingham
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Octagon Group:When writing your cover letter, make sure to tailor your message specifically for Octagon Group. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Octagon Group
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Octagon Group that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Octagon Group that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Octagon Group’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
