At a Glance
- Tasks: Shape and cultivate agency relationships, driving growth and delivering creative solutions.
- Company: Award-winning media company focused on innovative advertising and collaboration.
- Benefits: Inclusive culture, professional development, and opportunities to represent the brand at industry events.
- Why this job: Join a dynamic team and make a real impact in the media landscape.
- Qualifications: Proven track record in agency relationships and media strategy influence.
- Other info: Exciting career growth with a focus on creativity and commercial value.
The predicted salary is between 36000 - 60000 £ per year.
We are an award winning media company. We create high impact digital canvases for inspirational advertising, leveraging the latest technology to enhance engagement and audience reach. At Ocean, everyone is welcome. Our core values of Freedom, Quality, Passion, Enterprise and Knowledge drive our culture of collaboration. We believe diversity drives innovation and strive to create workplaces that reflect the communities we serve, and where everyone feels empowered to bring their best selves to work.
You’ll join our tight knit, commercially savvy crew to contribute and shape the growth of agency partnerships. You’ll use your expertise to create strategically sound partnerships that deliver on creativity and commercial value for both the client and Ocean.
What you will be doing:
- The Account Director plays a crucial role in shaping and cultivating our agency relationships across a set agency group.
- You will set standards of excellence and work closely with our wider sales team.
- Together with the head of agency sales and other key stakeholders, you will deliver the tactics aligned to the agency strategy to maximize awareness, consideration, engagement and advocacy with agency planning teams.
- Understand and communicate our product proposition, technology, proprietary research, and partnerships, in relation to client needs.
- Proactively identify and pursue new opportunities to drive growth across your agency patch.
- Deliver consistent YoY growth on brand count and average client spend, across your defined agency patch.
- Act as an Ocean Ambassador, evangelising our products and capabilities.
- Collaborate with cross-functional teams, to help create exciting and commercially strong opportunities for brand and agency planners, that translate into high-value DOOH campaigns.
- Act as the primary contact for key agency partners, ensuring a deep understanding of their needs and providing exceptional service and innovative OOH solutions.
- Develop bespoke engagement programs and initiatives to strengthen agency partnerships and demonstrate the value of our offerings, including hosting agency breakfasts, lunch and learn style sessions with full planning teams and at least one full agency grandstanding event per year.
- Represent Ocean at industry events, conferences and other networking opportunities to enhance brand visibility and foster relationships.
- Work closely with the client sales team to ensure consistency of messaging, driving consideration across agency planning teams and clients direct, influencing planning decisions earlier in the planning cycle.
- Become an expert on Ocean’s unique offering in market, learning key research pieces and delivering Ocean’s key marketing comms to relevant brands within your portfolio.
- Report all meeting outcomes on Salesforce, whilst maintaining a sales pipeline.
- As part of a collaborative agency sales team, contribute to work and information sharing to ensure efficiency of work.
- Adhere to Ocean’s tone of voice guidelines.
- Support additional tasks as required.
What Qualities you will bring:
- Highly creative, commercially savvy, with a proven track record of building agency relationships.
- Demonstrable experience influencing client media strategies and guiding investment decisions across OOH.
- A natural presenter with regular exposure to agency planners and decision makers.
- Strong understanding of the wider media ecosystem.
- Proven experience developing a commercial pipeline, and meeting and exceeding sales targets.
- Self-motivated, curious, with a proactive approach.
- Exceptional commercial acumen, consistently identifying new revenue opportunities, maximising client briefs and creating value.
- Encourages and supports teams through engaging, transparent and inclusive communication.
- Fosters collaborative working by sharing resources, knowledge and insights to secure opportunities.
- Builds confidence in stakeholders by ensuring Ocean delivers quality, award winning work.
It also helps if you have a strong network or "black book" of agency decision makers.
Account Director (Agency Sales) in London employer: Ocean Outdoor UK
Contact Detail:
Ocean Outdoor UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director (Agency Sales) in London
✨Tip Number 1
Network like a pro! Attend industry events and conferences to meet agency decision-makers. Don’t be shy; introduce yourself and share your passion for innovative advertising.
✨Tip Number 2
Be the Ocean Ambassador! When you chat with potential partners, make sure to highlight our unique offerings and how they can benefit their campaigns. Show them why Ocean is the best choice!
✨Tip Number 3
Follow up after meetings! Send a quick email summarising key points discussed and any next steps. This keeps the conversation going and shows you’re proactive about building those relationships.
✨Tip Number 4
Utilise our website for job applications! It’s the best way to stay updated on opportunities and ensures your application gets the attention it deserves. Let’s land that dream job together!
We think you need these skills to ace Account Director (Agency Sales) in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your passion for media and advertising shine through. We want to see that you’re not just looking for a job, but that you genuinely care about creating impactful campaigns and building strong agency relationships.
Tailor Your Experience: Make sure to highlight your relevant experience in agency sales and relationship building. We love seeing how your past roles have prepared you for this position, so don’t hold back on showcasing your achievements and how they align with our goals at Ocean.
Be Authentic: We value authenticity, so be yourself in your application. Share your unique perspective and what makes you a great fit for our team. Remember, we’re looking for someone who can bring their best self to work and contribute to our collaborative culture.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Ocean and what we stand for.
How to prepare for a job interview at Ocean Outdoor UK
✨Know Your Stuff
Before the interview, dive deep into Ocean's products and services. Understand their unique selling points and how they fit into the wider media landscape. This will help you articulate how your experience aligns with their needs and demonstrate your genuine interest in the role.
✨Showcase Your Creativity
As an Account Director, creativity is key! Prepare examples of past campaigns or partnerships you've developed that showcase your innovative thinking. Be ready to discuss how you can bring fresh ideas to Ocean and enhance their agency relationships.
✨Be a People Person
Since this role involves building strong agency relationships, highlight your interpersonal skills. Share stories about how you've successfully collaborated with teams or influenced decision-makers in previous roles. Show them you can be the ambassador they need!
✨Prepare Questions
Interviews are a two-way street. Prepare thoughtful questions about Ocean's culture, their approach to agency partnerships, and how they measure success. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you.