At a Glance
- Tasks: Shape and cultivate agency relationships to drive growth and deliver creative solutions.
- Company: Award-winning media company focused on innovative advertising and collaboration.
- Benefits: Inclusive culture, competitive salary, and opportunities for professional development.
- Why this job: Join a dynamic team and make an impact in the exciting world of digital advertising.
- Qualifications: Proven experience in agency relationships and a strong understanding of media strategies.
- Other info: Opportunity to represent the company at industry events and enhance your professional network.
The predicted salary is between 36000 - 60000 £ per year.
We are an award-winning media company. We create high impact digital canvases for inspirational advertising, leveraging the latest technology to enhance engagement and audience reach.
At Ocean, everyone is welcome. Our core values of Freedom, Quality, Passion, Enterprise and Knowledge drive our culture of collaboration. We believe diversity drives innovation and strive to create workplaces that reflect the communities we serve, and where everyone feels empowered to bring their best selves to work.
You’ll join our tight-knit, commercially savvy crew to contribute and shape the growth of agency partnerships. You’ll use your expertise to create strategically sound partnerships that deliver on creativity and commercial value for both the client and Ocean.
What you will be doing:
- The Account Director plays a crucial role in shaping and cultivating our agency relationships across a set agency group.
- You will set standards of excellence and work closely with our wider sales team.
- Together with the head of agency sales and other key stakeholders, you will deliver the tactics aligned to the agency strategy to maximize awareness, consideration, engagement and advocacy with agency planning teams.
- Understand and communicate our product proposition, technology, proprietary research, and partnerships, in relation to client needs.
- Proactively identify and pursue new opportunities to drive growth across your agency patch.
- Deliver consistent YoY growth on brand count and average client spend, across your defined agency patch.
- Act as an Ocean Ambassador, evangelising our products and capabilities.
- Collaborate with cross-functional teams to help create exciting and commercially strong opportunities for brand and agency planners, that translate into high-value DOOH campaigns.
- Act as the primary contact for key agency partners, ensuring a deep understanding of their needs and providing exceptional service and innovative OOH solutions.
- Develop bespoke engagement programs and initiatives to strengthen agency partnerships and demonstrate the value of our offerings, including hosting agency breakfasts, lunch and learn style sessions with full planning teams and at least one full agency grandstanding event per year.
- Represent Ocean at industry events, conferences and other networking opportunities to enhance brand visibility and foster relationships.
- Work closely with the client sales team to ensure consistency of messaging, driving consideration across agency planning teams and clients direct, influencing planning decisions earlier in the planning cycle.
- Become an expert on Ocean’s unique offering in market, learning key research pieces and delivering Ocean’s key marketing comms to relevant brands within your portfolio.
- Report all meeting outcomes on Salesforce, whilst maintaining a sales pipeline.
- As part of a collaborative agency sales team, contribute to work and information sharing to ensure efficiency of work.
- Adhere to Ocean’s tone of voice guidelines.
- Support additional tasks as required.
What Qualities you will bring:
- Highly creative, commercially savvy, with a proven track record of building agency relationships.
- Demonstrable experience influencing client media strategies and guiding investment decisions across OOH.
- A natural presenter with regular exposure to agency planners and decision makers.
- Strong understanding of the wider media ecosystem.
- Proven experience developing a commercial pipeline, and meeting and exceeding sales targets.
- Self-motivated, curious, with a proactive approach.
- Exceptional commercial acumen, consistently identifying new revenue opportunities, maximising client briefs and creating value.
- Encourages and supports teams through engaging, transparent and inclusive communication.
- Fosters collaborative working by sharing resources, knowledge and insights to secure opportunities.
- Builds confidence in stakeholders by ensuring Ocean delivers quality, award-winning work.
It also helps if you have a strong network or 'black book' of agency decision makers.
Account Director (Agency Sales) employer: Ocean Outdoor UK
Contact Detail:
Ocean Outdoor UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director (Agency Sales)
✨Tip Number 1
Get to know the company inside out! Research Ocean's values, recent campaigns, and their approach to agency partnerships. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Network like a pro! Attend industry events and connect with agency planners and decision-makers. Building relationships can open doors and give you insights into what they’re looking for in a partner.
✨Tip Number 3
Showcase your creativity! Prepare some innovative ideas or strategies that could benefit Ocean and its agency partners. Presenting fresh concepts can set you apart from other candidates.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our awesome team at Ocean.
We think you need these skills to ace Account Director (Agency Sales)
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your passion for the role shine through! We want to see how excited you are about joining our team and contributing to our agency partnerships. Share specific examples of your past experiences that align with our values.
Tailor Your Application: Make sure to customise your application for the Account Director position. Highlight your relevant skills and experiences that match the job description. We love seeing how you can bring your unique flair to our team!
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured applications that get straight to the heart of your qualifications. Avoid fluff and focus on what makes you the perfect fit for us at Ocean.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to be part of our community right from the start!
How to prepare for a job interview at Ocean Outdoor UK
✨Know Your Stuff
Before the interview, dive deep into Ocean's products and services. Understand their unique selling points and how they fit into the wider media ecosystem. This will help you articulate how your experience aligns with their needs and demonstrate your genuine interest in the role.
✨Showcase Your Creativity
As an Account Director, creativity is key. Prepare examples of past campaigns or partnerships you've developed that showcase your innovative thinking. Be ready to discuss how you can bring that same creativity to Ocean and enhance their agency relationships.
✨Engage with Their Values
Ocean values collaboration, diversity, and empowerment. During the interview, highlight experiences where you've fostered teamwork and inclusivity. Show them how you embody these values and how you can contribute to their culture.
✨Prepare Questions
Interviews are a two-way street. Prepare thoughtful questions about Ocean's agency strategy and how they measure success. This not only shows your interest but also helps you gauge if the company is the right fit for you.