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- Tasks: Create engaging B2B marketing content and manage digital campaigns.
- Company: Dynamic company in Reading with a focus on innovation and growth.
- Benefits: Opportunities for progression, professional development, and a supportive work environment.
- Why this job: Make an impact in a fast-paced role while developing your marketing skills.
- Qualifications: Experience in digital marketing and a relevant qualification is essential.
- Other info: Office-based role requiring current Security Clearance or willingness to obtain it.
The predicted salary is between 28800 - 43200 £ per year.
Experienced, confident, proactive Marketing & Communications specialist with hands-on digital marketing and B2B marketing for a fast-paced environment. You will be responsible for owning and delivering marketing and communications activity across internal and external channels, supporting business objectives and brand positioning. You must be able to prioritise your own workload and proactively identify what needs to be done. Someone who is curious, takes their own initiative to find solutions independently and takes full ownership of delivery.
- Create high-quality, persuasive B2B marketing content including whitepapers, case studies, email campaigns, press releases, blogs.
- Ensure brand consistency across all marketing communications.
- Manage and improve website content.
- Apply digital marketing and SEO principles across content and campaigns, identifying opportunities for optimisation.
- Build and maintain relationships with B2B-focused media outlets, industry influencers and key stakeholders, contributing to strategies to improve share of voice (SOV).
- Work closely with external design agencies to deliver visually compelling campaigns and marketing assets, ensuring alignment with messaging and brand guidelines.
- Confidently produce and amend marketing assets in-house where appropriate.
- Collaborate with sales and wider business teams to support events, trade shows and campaigns.
- Conduct B2B market and competitor research to inform marketing activity and identify opportunities.
- Monitor, analyse and report on the performance of marketing activity, providing insight and recommendations to improve effectiveness.
- Demonstrable experience working across content, digital marketing, website management and SEO.
- A relevant marketing qualification (e.g. CIM, degree or equivalent professional qualification).
In return, you will work for an excellent company that offers progression and development. They value candidates who can work autonomously, taking ownership of tasks. Strong communication, attention to language, and experience using digital marketing tools, CMS platforms, and analytics are essential. This is an office-based role in Reading. Due to the nature of the projects, my client is looking for someone with current Security Clearance or someone who is willing to go through the process. This is essential.
Marketing & Communications Officer in Reading employer: OCC Computer Personnel
Contact Detail:
OCC Computer Personnel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Communications Officer in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential employers on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing content, campaigns, and any digital marketing projects you've worked on. This gives us a chance to see your creativity and expertise in action, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. We want to see that you’re genuinely interested and have a solid understanding of the market landscape. Plus, it’ll help you come up with insightful questions to ask during the interview.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love candidates who take the initiative and show they’re keen to join our team.
We think you need these skills to ace Marketing & Communications Officer in Reading
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your hands-on experience in digital marketing and B2B marketing. We want to see how you've owned and delivered marketing activities in the past, so don’t hold back on those examples!
Be Persuasive: When crafting your application, think about how you can create high-quality, persuasive content. Use clear and engaging language that reflects your ability to produce compelling marketing materials like whitepapers and blogs.
Demonstrate Your Initiative: We love candidates who take the initiative! Share instances where you've proactively identified solutions or improved processes. This shows us you're not just a doer, but a thinker too.
Tailor Your Application: Make sure your application is tailored to our specific needs. Mention your experience with SEO principles, website management, and any relevant qualifications. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at OCC Computer Personnel
✨Know Your Marketing Stuff
Make sure you brush up on your digital marketing and B2B strategies. Be ready to discuss specific campaigns you've worked on, the results they achieved, and how you applied SEO principles. This shows you're not just familiar with the theory but have real-world experience.
✨Showcase Your Content Creation Skills
Prepare examples of high-quality marketing content you've created, like whitepapers or email campaigns. Bring along samples or be ready to discuss your process for creating persuasive content that aligns with brand messaging. This will highlight your ability to deliver impactful marketing materials.
✨Demonstrate Proactivity and Ownership
Think of instances where you've taken the initiative to solve problems or improve processes. Share stories that illustrate your ability to prioritise tasks and manage your workload effectively. Employers love candidates who can work autonomously and take ownership of their projects.
✨Build Relationships and Collaborate
Be prepared to talk about how you've built relationships with media outlets or industry influencers in the past. Discuss your experience collaborating with design agencies or sales teams to deliver successful campaigns. This shows you understand the importance of teamwork in achieving marketing goals.
